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  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • A

    Aptly

    Marketing with TikTok

    Skills you'll gain: TikTok, Content Performance Analysis, Business Marketing, Data-Driven Marketing, Content Scheduling, Social Media Content, Social Media Marketing, Online Advertising, Brand Marketing, Social Media Strategy, Social Media, Marketing Strategies, Performance Measurement, Content Marketing, Content Creation, Video Editing, Video Production, Social Media Management, Advertising, Advertising Campaigns

    4.7 stars, 150 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.7 (150) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • I

    IE Business School

    Marketing Management Essentials:The Marketing Plan Structure

    Skills you'll gain: Marketing Planning, Customer Engagement, Strategic Marketing, Marketing Management, Marketing Effectiveness, Marketing Strategies, Marketing Operations, Marketing, Marketing Strategy and Techniques, Market Research, Business Planning, Market Analysis, Market Dynamics, Customer Retention, Brand Management, Key Performance Indicators (KPIs), Performance Metric, Performance Measurement, Branding, Goal Setting

    4.6 stars, 13 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.6 (13) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • U

    Universitat Autònoma de Barcelona

    The Olympic Games and the Media

    Skills you'll gain: Media and Communications, Social Media Management, Culture, Media Strategy, Video Production, Social Media, Brand Management, Advertising, Event Marketing, Social Media Content, Media Production, Branding, Production Schedule, Social Media Strategy, Storytelling, Commercialization, Intellectual Property

    4.7 stars, 168 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (168) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • S

    Simplilearn

    Mobile Marketing

    Skills you'll gain: HubSpot CRM, Customer Relationship Management (CRM) Software, Customer Relationship Management, Online Advertising, Keyword Research, Promotional Strategies, Promotions and Campaigns, Social Media Marketing, Advertising Campaigns, Marketing Strategies, Driving engagement, Customer Acquisition Management, Product Promotion, Search Engine Optimization, Performance Metric, Customer Engagement, Content Optimization, User Feedback, Business Metrics

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • S

    Sage Publications

    Marketing Strategy & Management

    Skills you'll gain: Strategic Marketing, Marketing Planning, Product Strategy, Campaign Planning, Marketing Management, Customer Relationship Management, Target Market, Marketing Strategies, Marketing, Consumer Behaviour, Business Strategy, Customer Relationship Building, Go To Market Strategy, Marketing Strategy and Techniques, Strategic Leadership, Environmental Social And Corporate Governance (ESG), Promotional Strategies, Strategic Decision-Making, Market Intelligence, Competitive Intelligence

    Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • S

    Simplilearn

    Multichannel Marketing - Email, Content and Mobile Marketing

    Skills you'll gain: Email Marketing, Content Strategy, Content Marketing, Content Performance Analysis, Content Development and Management, HubSpot CRM, Marketing Strategies, Content Optimization, Data-Driven Marketing, Web Content, Social Media Content, Paid media, Email Automation, Marketing Effectiveness, Target Audience, Customer Relationship Management (CRM) Software, Marketing Planning, Marketing, Digital Marketing, Customer Relationship Management

    4.5 stars, 41 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.5 (41) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of Virginia

    L'analyse marketing

    Skills you'll gain: Marketing Analytics, Marketing Effectiveness, Data-Driven Marketing, Marketing Planning, Data-Driven Decision-Making, Marketing Strategies, Marketing, Customer Analysis, Brand Management, Web Analytics, Analytics, Campaign Planning, Branding, Brand Awareness, Regression Analysis, Return On Investment, Consumer Behaviour, Statistical Analysis, Correlation Analysis, Online Advertising

    Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    Universidad Peruana de Ciencias Aplicadas

    Vozes da Mudança Social

    Skills you'll gain: Design Thinking, Business Modeling, Social Impact, Needs Assessment, Human Centered Design, Ideation, Sustainable Business, Innovation, Professional Networking, Growth Mindedness, Entrepreneurship, Lifelong Learning, Self-Motivation, Community Development, Self-Awareness, Sustainable Development, Social Justice, Professional Development, Plan Execution, Relationship Building

    4.7 stars, 24 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (24) · Beginner · Course · 1 - 3 Months

    Category: Free
    Free
  • C

    Coursera

    Structure Lifecycle Marketing

    Skills you'll gain: Marketing Automation, Conversion Funnel Analysis, HubSpot CRM, Marketing Operations, Customer Relationship Management (CRM) Software, Marketing Effectiveness, Marketing Analytics, Data-Driven Marketing, Customer Retention, Customer Acquisition Management, Customer Analysis, Cross-Channel Marketing, Marketing, Customer Insights, Customer Communications Management, Target Audience, Communication Planning, Customer Engagement, Workflow Management, B2B Sales

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • I

    IE Business School

    Marketing Mix Fundamentals

    Skills you'll gain: Product Strategy, Product Planning, Product Marketing, Marketing Communications, Product Lining, Strategic Marketing, Marketing, Marketing Management, Product Lifecycle Management, Media Planning, Go To Market Strategy, Marketing Planning, Brand Strategy, Product Promotion, Marketing Channel, Competitive Analysis, Brand Management, Integrated Marketing Communications, Promotional Strategies, Market Share

    4.6 stars, 1.1K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.6 (1.1K) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • P

    Pearson

    Business Ethics and Social Responsibility

    Skills you'll gain: Business Ethics, Ethical Standards And Conduct, Stakeholder Analysis, Decision Making, Stakeholder Management, Philanthropy, Social Impact

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Coursera

    Email Marketing Foundations

    Skills you'll gain: Email Marketing, Data-Driven Marketing, Marketing Automation, Marketing Operations, Copywriting, A/B Testing, Information Privacy, Campaign Management, Data-Driven Decision-Making, Email Security, Target Audience, Conversion Funnel Analysis, Content Optimization, HubSpot CRM, General Data Protection Regulation (GDPR), Customer Data Management, Content Performance Analysis, Email Automation, Compliance Management, Marketing Analytics

    Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
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In summary, here are 10 of our most popular social media marketing courses

  • Marketing with TikTok: Aptly
  • Marketing Management Essentials:The Marketing Plan Structure: IE Business School
  • The Olympic Games and the Media: Universitat Autònoma de Barcelona
  • Mobile Marketing: Simplilearn
  • Marketing Strategy & Management: Sage Publications
  • Multichannel Marketing - Email, Content and Mobile Marketing: Simplilearn
  • L'analyse marketing: University of Virginia
  • Vozes da Mudança Social: Universidad Peruana de Ciencias Aplicadas
  • Structure Lifecycle Marketing: Coursera
  • Marketing Mix Fundamentals: IE Business School

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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