YouTube marketing courses can help you learn video content creation, audience engagement strategies, SEO for video, and analytics interpretation. You can build skills in crafting compelling thumbnails, optimizing titles and descriptions, and leveraging social media for promotion. Many courses introduce tools like Google Analytics, TubeBuddy, and Canva, which assist in measuring performance, enhancing video quality, and designing eye-catching visuals.

Skills you'll gain: Facebook, Online Advertising, Advertising, Digital Advertising, Advertising Campaigns, Meta Ads Manager, Social Media, Social Media Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Event Marketing, Target Audience, Adobe Express, Marketing Materials, Promotional Materials, Goal Setting, Events and Conferences, Promotions and Campaigns, Campaign Planning, Promotional Strategies, Marketing Design, Community Outreach, Content Creation, Event Planning, Copywriting, Visual Design, Marketing Channel, Graphic Design, Branding, Strategic Partnership
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Instagram, Social Media Content, LinkedIn, Social Media, Facebook, Content Creation, Social Media Marketing, User Accounts, Graphic Design, Marketing
Beginner · Guided Project · Less Than 2 Hours

University of Colorado Boulder
Skills you'll gain: Labor Relations, Employee Relations, Court Systems, Social Studies, World History, Branding, Economic Development, Socioeconomics, Economics, Consumer Behaviour, Global Marketing, International Relations, Demography, Market Opportunities, Franchising, Public History, Cultural Diversity, Culture, Governance
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: AI Personalization, Customer Engagement, Data-Driven Decision-Making, Customer experience strategy (CX), Customer Service, Customer experience improvement, Customer Communications Management, Journey Mapping, Personalized Campaigns, AI Enablement, Personalized Service, Customer Insights, Customer Retention, Business Analytics, User Feedback, Analytics, Artificial Intelligence, Generative AI, Predictive Analytics, Automation
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: AI Workflows, Prompt Patterns, Agentic Workflows, Agentic systems, Multimodal Prompts, AI Orchestration, Prompt Engineering Tools, Workflow Management, AI Integrations, Marketing Automation, Social Media Content, LLM Application, Content Scheduling, Generative AI, Authorization (Computing)
Beginner · Course · 1 - 3 Months

Skills you'll gain: Financial Statement Analysis, Financial Statements, Financial Analysis, Income Statement, Business Valuation, Investment Banking, Profit and Loss (P&L) Management, Balance Sheet, Private Equity, Capital Markets, Fundraising, Equities, Underwriting, Financial Modeling, Financial Market, Market Liquidity, Lending and Underwriting, Investments, Securities (Finance), Market Analysis
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Instagram, Content Scheduling, Social Media Content, Content Strategy, Social Media, Content Development and Management, Video Production, Content Creation, Social Media Marketing, Workflow Management, Drive Engagement, Ideation, Editing
Mixed · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Consumer Behaviour, Target Market, Strategic Marketing, Marketing Psychology, Marketing Strategies, Habit Formation, Customer Retention, Customer Analysis, Marketing, Customer Insights, Target Audience, Decision Making, Market Analysis, Culture, Social Sciences
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Sales Training, B2B Sales, Customer Analysis, Selling Techniques, Retail Sales, Marketing Psychology, Overcoming Objections, Consumer Behaviour, Sales, Storytelling, Sales Strategy, Closing (Sales), Non-Verbal Communication, Sales Process, Customer Engagement, Behavioral Economics, Stakeholder Engagement, Negotiation, Analysis, Empathy
Intermediate · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Product Planning, Target Market, Persona Development, Operational Performance Management, Target Audience, Market Opportunities, Systems Thinking, Business Modeling, Product Lifecycle Management, Customer Analysis, Operational Analysis, Entrepreneurship, Leadership and Management, Business Planning, Engineering Management, Market Analysis, People Management, New Product Development, Governance, Engineering
Build toward a degree
Beginner · Course · 1 - 3 Months

Coursera
Skills you'll gain: Collaborative Software, Design, Graphic and Visual Design, Visual Design, Graphic and Visual Design Software, Graphic Design, Design Software, User Accounts, Marketing
Beginner · Guided Project · Less Than 2 Hours