• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: Preview
    Preview
    S

    Sapienza University of Rome

    Macroeconomic Financial Accounts Course 2

    Skills you'll gain: Financial Policy, Spreadsheet Software, Financial Systems, Microsoft Excel, Financial Data, Governmental Accounting, Corporate Finance, Financial Accounting, International Finance, Market Data, Corporate Accounting, Economics, Accounting, Fiscal Management, Policy Analysis, Research, and Development, Financial Management, Public Administration, Financial Analysis, Behavioral Economics, Data Import/Export

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    P

    Pearson

    Entrepreneurship and New Venture Creation

    Skills you'll gain: Intellectual Property, Brainstorming, Ideation, Competitive Analysis, Entrepreneurship, Business Modeling, Growth Strategies, Sales Process, Business Ethics, Creative Thinking, Feasibility Studies, Commercialization, Target Market, Market Analysis, Value Propositions, Market Opportunities, Business Planning, Innovation, Ethical Standards And Conduct, Presentations

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    P

    Pearson

    Death and Dying

    Skills you'll gain: Gerontology, Human Development, Psychology, Mental Health, Child Development, Mental and Behavioral Health

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    U

    University of Pennsylvania

    Digital Assets: Foundations, Markets, and Regulation

    Skills you'll gain: Blockchain, Digital Assets, FinTech, Financial Systems, Financial Inclusion, Financial Market, Financial Regulations, Capital Markets, Financial Regulation, Payment Systems, Financial Services, Cryptographic Protocols, Asset Management, Market Liquidity, Law, Regulation, and Compliance, Cryptography, Regulatory Requirements, Payment Processing

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    T

    The Expert Academy

    Strategic Leadership Vision For Emerging Women Leaders

    Skills you'll gain: Strategic Prioritization, Business Priorities, Prioritization, Adaptability, Resilience, Leadership Development, Strategic Leadership, Strategic Decision-Making, Professional Development, Business Leadership, Executive Presence, Leadership, Self-Awareness, Leadership and Management, Visionary, Decision Making, Team Leadership, Diversity and Inclusion, Communication, Workplace inclusivity

    Intermediate · Course · 1 - 4 Weeks

  • Status: Job Ready
    Job Ready
    U

    University of Leeds

    Master of Science in Data Science (Statistics)

    Skills you'll gain: Data Ethics, Data Storytelling, Social Network Analysis, Data Presentation, Exploratory Data Analysis, Statistical Hypothesis Testing, Classification And Regression Tree (CART), Statistical Machine Learning, R (Software), Bayesian Statistics, Dimensionality Reduction, Data Visualization, Statistical Visualization, Machine Learning Methods, Data Preprocessing, Statistical Programming, Web Scraping, Applied Machine Learning, Statistical Modeling, Linear Algebra

    Earn a degree

    Degree · 1 - 4 Years

  • Status: New
    New
    I

    Indian Institute of Technology Guwahati

    Advanced Product Design

    Skills you'll gain: Product Design, Failure Analysis, Interaction Design, Failure Mode And Effects Analysis, Usability, Product Development, Human Computer Interaction, Engineering Tolerance, Industrial Design, User Interface and User Experience (UI/UX) Design, Human Centered Design, Value Engineering, Design Reviews, Prototyping, Design Thinking, New Product Development, Good Manufacturing Practices, Reliability, Sustainability Reporting, Cost Management

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    E

    ESCP Business School

    Intercultural Management

    Skills you'll gain: Intercultural Competence, Team Management, Global Marketing, Cultural Sensitivity, Cultural Diversity, Cultural Responsiveness, Culture, Organizational Leadership, Diversity Training, Business Management, Human Resources, People Management, Human Resource Strategy, Business Communication, Leadership and Management, Negotiation, Business Leadership, Leadership, Communication Strategies, Human Resources Management and Planning

    4.6
    Rating, 4.6 out of 5 stars
    ·
    461 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    L

    LearnKartS

    Multi-Platform Digital Ads Mastery: 11 Platforms

    Skills you'll gain: Meta Ads Manager, Google Ads, Facebook, Bidding, Keyword Research, Digital Marketing Campaigns, Online Advertising, Pay Per Click Advertising, Advertising Campaigns, Performance marketing, Social Media Campaigns, Search Engine Marketing, Pinterest, Marketing, Data-Driven Marketing, Social Media, Digital Advertising, Contextual Advertising, TikTok, Advertising

    4.5
    Rating, 4.5 out of 5 stars
    ·
    13 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Bending the Curve: Climate Change Solutions 3

    Skills you'll gain: Climate Change Mitigation, Climate Change Programs, International Relations, Sustainable Development, Consumer Behaviour, Environmental Policy, Pollution Prevention, Sustainable Technologies, Policy Analysis, Research, and Development, Market Dynamics, Economics, Public Policies, Energy and Utilities, Governance, Environmental Regulations, Community Development

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidad de Palermo

    E-Business: Negocios Online

    Skills you'll gain: Online Advertising, E-Commerce, Marketing Strategy and Techniques, Digital Marketing, Digital Advertising, Digital Brand Strategy, Business Strategy, Social Media Strategy, New Business Development, Google Ads, Advertising, Technology Strategies, Digital Transformation, Email Marketing, Social Media, Search Engine Optimization, Business Transformation, Advertising Campaigns, Social Media Campaigns

    4.7
    Rating, 4.7 out of 5 stars
    ·
    259 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Erste Schritte in Facebook Ads Manager

    Skills you'll gain: Meta Ads Manager, Facebook, Social Media Management, Social Media Marketing, Social Media, Marketing Budgets, Social Media Strategy, Social Media Campaigns, Advertising, Advertising Campaigns, Online Advertising, Paid media, Budget Management, Web Presence, Customer Engagement

    Intermediate · Guided Project · Less Than 2 Hours

1…197198199…592

In summary, here are 10 of our most popular social media marketing courses

  • Macroeconomic Financial Accounts Course 2: Sapienza University of Rome
  • Entrepreneurship and New Venture Creation: Pearson
  • Death and Dying: Pearson
  • Digital Assets: Foundations, Markets, and Regulation: University of Pennsylvania
  • Strategic Leadership Vision For Emerging Women Leaders: The Expert Academy
  • Master of Science in Data Science (Statistics): University of Leeds
  • Advanced Product Design: Indian Institute of Technology Guwahati
  • Intercultural Management: ESCP Business School
  • Multi-Platform Digital Ads Mastery: 11 Platforms: LearnKartS
  • Bending the Curve: Climate Change Solutions 3: University of California San Diego

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok