• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • P

    Pearson

    Entrepreneurship and New Venture Creation

    Skills you'll gain: Intellectual Property, Brainstorming, Ideation, Competitive Analysis, Entrepreneurship, Business Modeling, Growth Strategies, Sales Process, Business Ethics, Creative Thinking, Feasibility Studies, Commercialization, Target Market, Market Analysis, Value Propositions, Market Opportunities, Business Planning, Innovation, Ethical Standards And Conduct, Presentations

    Beginner · Specialization · 1 - 3 Months

    Category: New
    New
  • U

    University of Colorado Boulder

    Sentido Numérico para la Educación Primaria con PhET

    Skills you'll gain: Mathematics Education, Teaching, Instructional Strategies, Simulations, Simulation and Simulation Software, Education Software and Technology, Pedagogy, Lesson Planning, Arithmetic, Diversity Awareness, Applied Mathematics

    Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • G

    Google AR & VR

    VR and 360 Video Production

    Skills you'll gain: Virtual Reality, Post-Production, Photo/Video Production and Technology, Video Production, Video Editing, Augmented and Virtual Reality (AR/VR), Videography, Media Production, Content Creation, Editing, Cinematography

    ★ 4.7 (897) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • E

    ESCP Business School

    Intercultural Management

    Skills you'll gain: Intercultural Competence, Team Management, Global Marketing, Cultural Sensitivity, Cultural Diversity, Cultural Responsiveness, Culture, Organizational Leadership, Diversity Training, Business Management, Human Resources, People Management, Human Resource Strategy, Business Communication, Leadership and Management, Negotiation, Business Leadership, Leadership, Communication Strategies, Human Resources Management and Planning

    ★ 4.6 (461) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • N

    National University of Singapore

    Effective Communication in the Globalised Workplace

    Skills you'll gain: Surveys, Presentations, Survey Creation, Persuasive Communication, Trustworthiness, Cultural Diversity, Intercultural Competence, Verbal Communication Skills, Meeting Facilitation, Stakeholder Engagement, Interpersonal Communications, Business Writing, Communication Strategies, Public Speaking, Organizational Structure, Rapport Building, Communication, Stakeholder Communications, Business Correspondence, Writing

    ★ 4.6 (835) · Intermediate · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • T

    The Expert Academy

    Strategic Leadership Vision For Emerging Women Leaders

    Skills you'll gain: Strategic Prioritization, Business Priorities, Prioritization, Adaptability, Resilience, Leadership Development, Strategic Leadership, Strategic Decision-Making, Professional Development, Business Leadership, Executive Presence, Leadership, Self-Awareness, Leadership and Management, Visionary, Decision Making, Team Leadership, Diversity and Inclusion, Communication, Workplace inclusivity

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • P

    Pearson

    Population and Community Ecology

    Skills you'll gain: Environment, Life Sciences, Environmental Science, Biology, Climate Change Adaptation, Environmental Issue, Demography

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
  • C

    Coursera

    Enterprise AI Strategy and Investment

    Skills you'll gain: AI Product Strategy, Generative AI, Responsible AI, Decision Intelligence, Strategic Thinking, Business Strategy, Key Performance Indicators (KPIs), Technology Strategies, Performance Measurement, Business Metrics, Environmental Social And Corporate Governance (ESG), Business Priorities, Digital Transformation, Verbal Strategic Communication, Technical Communication, Competitive Intelligence, Corporate Sustainability, Strategic Prioritization, Competitive Analysis, Benchmarking

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • U

    University of Arizona

    Customer-Focused Entrepreneurship: Service Insight & Loyalty

    Skills you'll gain: Customer Service, Customer Retention, Customer Relationship Management, Loyalty Programs, Customer Relationship Building, Brand Loyalty, Customer Insights, User Feedback, Customer Engagement, Customer experience strategy (CX), Customer experience improvement, Customer Analysis, Strategic Thinking, User Research, Relationship Management, Consumer Behaviour, Business Strategy, Entrepreneurship, Active Listening

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • E

    ESSEC Business School

    Diversity and inclusion in the workplace

    Skills you'll gain: Diversity Programs, Diversity Training, Diversity Awareness, Cultural Diversity, Diversity and Inclusion, Diversity Equity and Inclusion Initiatives, Workplace inclusivity, Intercultural Competence, Psychology, Social Sciences, Sociology, Innovation, Organizational Change

    ★ 4.7 (980) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • U

    Universidad de Palermo

    E-Business: Negocios Online

    Skills you'll gain: Online Advertising, E-Commerce, Marketing Strategy and Techniques, Digital Marketing, Digital Advertising, Digital Brand Strategy, Business Strategy, Social Media Strategy, New Business Development, Google Ads, Advertising, Technology Strategies, Digital Transformation, Email Marketing, Social Media, Search Engine Optimization, Business Transformation, Advertising Campaigns, Social Media Campaigns

    ★ 4.7 (259) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • T

    Technical University of Munich (TUM)

    WiTF! - Working in the Future

    Skills you'll gain: Workforce Development, Production Process, Digital Transformation, Automation, Social Sciences, Socioeconomics, Organizational Development, Organizational Change, Trend Analysis, World History, Emerging Technologies, Storytelling, Demography, Economics

    Intermediate · Course · 1 - 3 Months

    Category: Preview
    Preview
1…197198199…592

In summary, here are 10 of our most popular social media marketing courses

  • Entrepreneurship and New Venture Creation: Pearson
  • Sentido Numérico para la Educación Primaria con PhET: University of Colorado Boulder
  • VR and 360 Video Production: Google AR & VR
  • Intercultural Management: ESCP Business School
  • Effective Communication in the Globalised Workplace: National University of Singapore
  • Strategic Leadership Vision For Emerging Women Leaders: The Expert Academy
  • Population and Community Ecology: Pearson
  • Enterprise AI Strategy and Investment: Coursera
  • Customer-Focused Entrepreneurship: Service Insight & Loyalty: University of Arizona
  • Diversity and inclusion in the workplace: ESSEC Business School

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok