• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing

Cours en Marketing

Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Cours et certificats populaires en Marketing


  • U

    University of Maryland, College Park

    Online Advertising & Social Media

    Skills you'll gain: Online Advertising, Data Visualization, Digital Advertising, Advertising, Analytics, Big Data, Paid media, Social Media Strategy, Social Media, Data Ethics, Marketing, Digital Media Strategy, Social Media Marketing, Data-Driven Decision-Making, Business Analytics, Social Media Analytics, Business Transformation, Social Media Campaigns, Return On Investment, Descriptive Analytics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    AI Content with Make.com: Automate Instagram Reel Scripts

    Skills you'll gain: Workflow Management, Make.com, Document Management, AI powered creativity, Content Development and Management, Social Media Content, Instagram, ChatGPT, AI Workflows, Prompt Engineering, Content Creation, Social Media Marketing, Google Docs, Social Media, Social Media Management, Social Media Strategy, AI Integrations

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Instagram Growth: Boost Your Engagement

    Skills you'll gain: Instagram, Content Scheduling, Drive Engagement, Driving engagement, Social Media Management, Social Media Content, Social Media, Social Media Marketing, Social Media Strategy, Customer Engagement, Content Creation, Content Strategy, Content Management

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Создаем аккаунт для бизнеса в Twitter

    Skills you'll gain: Web Presence, Social Media Marketing, Social Media, Social Media Management, Driving engagement, Account Management, User Accounts, Customer Engagement, Drive Engagement, Target Audience, Registration

    Beginner · Guided Project · Less Than 2 Hours

  • D

    Duke University

    مقاييس الأعمال للشركات التي تعتمد على البيانات

    Skills you'll gain: Business Metrics, Business Analytics, Analytics, Performance Metric, Performance Measurement, Marketing Analytics, Financial Data, Business Analysis, Key Performance Indicators (KPIs), Tableau Software, Analytical Skills, Big Data, Data Analysis, Data Literacy, Case Studies, Microsoft Excel, Digital Transformation, SQL

    4.7
    Rating, 4.7 out of 5 stars
    ·
    77 reviews

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Creating a Product-Market Fit with Value Proposition Canvas

    Skills you'll gain: Value Propositions, Customer Analysis, Product Marketing, Customer experience improvement, Product Strategy, Customer Insights, New Product Development, Entrepreneurship, Product Improvement, Competitive Analysis, Verification And Validation, Innovation, Leadership

    4.3
    Rating, 4.3 out of 5 stars
    ·
    17 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • A

    Adobe

    Course 1: Introduction to Digital Experience and Ecommerce

    Skills you'll gain: E-Commerce, Business-To-Consumer, Order Management Systems, Digital Transformation, Digital Content, Solution Delivery, Program Implementation, Business Requirements, Business Technologies, Customer experience strategy (CX), Payment Systems, Scalability

    4.2
    Rating, 4.2 out of 5 stars
    ·
    11 reviews

    Beginner · Course · 1 - 4 Weeks

  • B

    Board Infinity

    Mastering Brand Awareness: Fundamentals to Advanced

    Skills you'll gain: Brand Marketing, Target Audience, Data-Driven Marketing, Marketing Psychology, Digital Advertising, Digital Media Strategy, Owned Media, Target Market, Digital Brand Strategy, Content Performance Analysis, Online Advertising, Paid media, Marketing Analytics, Digital Analysis, Social Media Campaigns, Persona Development, Customer Analysis, Marketing, Google Analytics, Content Strategy

    Intermediate · Course · 1 - 4 Weeks

  • P

    Packt

    How to Use ChatGPT and Generative AI for Passive Income

    Skills you'll gain: Data Ethics, Responsible AI, Generative AI, ChatGPT, Prompt Patterns, AI powered creativity, AI literacy, Vibe coding, Blogs, Content Scheduling, Social Media Management, Copywriting, Social Media Content, Content Creation, Marketing Automation, Web Development, Web Language, Writing, Content Marketing, Personalized Service

    2.1
    Rating, 2.1 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Optimiere dein Instagram Business Profil

    Skills you'll gain: Instagram, Social Media Content, Social Media, Facebook, Social Media Marketing, Social Media Strategy, Content Creation, Driving engagement, Advertising

    Beginner · Guided Project · Less Than 2 Hours

  • A

    Alex Genadinik

    Create A Sales Automation AI Agent With Replit AI - 2026

    Skills you'll gain: Vibe coding, LLM Application, Generative AI Agents, Email Automation, Agentic Workflows, Large Language Modeling, AI Integrations, Sales Enablement, AI Workflows, Agentic systems, Marketing Automation, Software As A Service, Prompt Engineering, Tool Calling, Sales Process, Sales Development, Sales Operations, Business Logic, No-Code Development, Development Testing

    Mixed · Course · 1 - 3 Months

  • C

    Coursera

    Как планировать посты в нескольких платформах с Hootsuite

    Skills you'll gain: Content Scheduling, Hootsuite, Social Media Management, Social Media Content, Social Media, Digital Marketing Tools, Social Media Marketing, Scheduling

    Beginner · Guided Project · Less Than 2 Hours

1…200201202…255

In summary, here are 10 of our most popular marketing courses

  • Online Advertising & Social Media: University of Maryland, College Park
  • AI Content with Make.com: Automate Instagram Reel Scripts: Coursera
  • Instagram Growth: Boost Your Engagement: Coursera
  • Создаем аккаунт для бизнеса в Twitter: Coursera
  • مقاييس الأعمال للشركات التي تعتمد على البيانات: Duke University
  • Creating a Product-Market Fit with Value Proposition Canvas: Coursera
  • Course 1: Introduction to Digital Experience and Ecommerce: Adobe
  • Mastering Brand Awareness: Fundamentals to Advanced: Board Infinity
  • How to Use ChatGPT and Generative AI for Passive Income: Packt
  • Optimiere dein Instagram Business Profil: Coursera

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok