• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Analytics

Social Media Analytics Courses

Social Media Analytics courses can help you learn data collection techniques, audience segmentation, engagement metrics, and campaign performance evaluation. You can build skills in interpreting social media trends, optimizing content strategies, and using insights to drive marketing decisions. Many courses introduce tools like Google Analytics, Hootsuite, and Sprout Social, which help you analyze user behavior and measure the effectiveness of your social media efforts.

Popular Social Media Analytics Courses and Certifications


  • Status: Preview
    Preview
    M

    Michigan State University

    Getting Your Film off the Ground

    Skills you'll gain: Fundraising and Crowdsourcing, Grant Writing, Fundraising, Grant Applications, Digital Media Strategy, Digital Brand Strategy, Social Media Content, Social Media, Social Media Strategy, Stakeholder Engagement, Social Media Marketing, Brand Marketing, Web Presence, Campaign Planning, Content Strategy, Drive Engagement, Content Creation, Prospecting and Qualification

    4.5
    Rating, 4.5 out of 5 stars
    ·
    57 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Algorithms for DNA Sequencing

    Skills you'll gain: Bioinformatics, Molecular Biology, Data Structures, Python Programming, Data Analysis, Algorithms

    4.7
    Rating, 4.7 out of 5 stars
    ·
    937 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Michigan

    Negociações de sucesso: estratégias e habilidades essenciais (em Português)

    Skills you'll gain: Negotiation, Contract Negotiation, Mediation, Arbitration, Price Negotiation, Legal Strategy, Intercultural Competence, Planning, Conflict Management, Communication, Business Ethics, Influencing, Cultural Sensitivity, Contract Management, Ethical Standards And Conduct

    4.9
    Rating, 4.9 out of 5 stars
    ·
    1.6K reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Madecraft

    15 Mistakes to Avoid in Data Science

    Skills you'll gain: Statistical Reporting, Technical Communication, Data Ethics, Data Collection, Data Science, Data Quality, Sampling (Statistics), Data Cleansing, Data Visualization, Exploratory Data Analysis, Business Analysis, Data-Driven Decision-Making, Code Reusability, Data Validation, Stakeholder Communications, Data Analysis, Analytical Skills, Stakeholder Engagement, Model Evaluation, Critical Thinking

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    L&T EduTech

    Power Plant Engineering: Fundamentals & Thermal Cycles

    Skills you'll gain: Plant Operations and Management, Energy and Utilities, Mechanical Engineering, Electrical Power, Thermal Management, Engineering, Electric Power Systems, Process Engineering, Engineering Plans And Specifications, Environmental Engineering, Process Analysis, Systems Analysis, Civil Engineering, Engineering Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Building AI Cloud Apps with Microsoft Azure

    Skills you'll gain: GitHub Copilot, Responsible AI, Cloud Development, Microsoft Azure, Anomaly Detection, Image Analysis, Prompt Engineering, Prompt Patterns, Cloud Applications, Software Development, Text Mining, Unsupervised Learning, Cloud Deployment, Natural Language Processing, Data Store, Cloud Hosting, Data Storage, Computer Vision, Cloud Computing, Machine Learning

    4.4
    Rating, 4.4 out of 5 stars
    ·
    787 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    Real-World Applications, Deployment, and Security in NestJS

    Skills you'll gain: Node.JS, Performance Tuning, CI/CD, DevOps, Microservices, GraphQL, Secure Coding, Application Deployment, Databases, PostgreSQL, Cloud Deployment, Back-End Web Development, Containerization, Performance Testing, Restful API, NoSQL, Application Security, TypeScript, Application Development, Javascript

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Career Planning: A Pathway to Employment

    Skills you'll gain: LinkedIn, Interviewing Skills, Social Media, Social Media Strategy, Professional Networking, Strategic Communication, Communication, Negotiation, Job Analysis, Relationship Building, Writing, Professionalism, Business Writing, Decision Making

    4.7
    Rating, 4.7 out of 5 stars
    ·
    200 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    Blender Modeling: Basics to Advanced Workflows

    Skills you'll gain: 3D Modeling, 3D Assets, Visualization (Computer Graphics), Workflow Management, Computer Graphics, Graphical Tools, Computer Graphic Techniques, Editing, Model Optimization, Animations, Blended Learning, Graphics Software, Graphic and Visual Design, Visual Design

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    P

    Packt

    Presentation Skills for Beginners

    Skills you'll gain: Presentations, Storytelling, Public Speaking, Oral Expression, Verbal Communication Skills, Professional Development, Composure, Communication, Communication Strategies, Constructive Feedback, Target Audience, Leadership, Coaching

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Corporate Finance Institute

    Portfolio Optimization with Python - Case Study

    Skills you'll gain: Data Visualization, Portfolio Management, Portfolio Risk, Statistical Visualization, Plot (Graphics), Return On Investment, Market Data, Investment Management, Financial Modeling, Scatter Plots, Decision Making, Performance Measurement, Performance Analysis, Financial Market, Financial Analysis, Pandas (Python Package), Investments, Resource Allocation, Descriptive Analytics, Simulation and Simulation Software

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Corporate Finance Institute

    Data Analysis With Python

    Skills you'll gain: Matplotlib, Plot (Graphics), Data Visualization, Pandas (Python Package), NumPy, Data Analysis, Seaborn, Data Storytelling, Data Cleansing, Data Presentation, Data Analysis Software, Data Wrangling, Data Manipulation, Jupyter, Data Quality, Exploratory Data Analysis, Data Transformation, Statistical Methods, Statistical Analysis, Python Programming

    Intermediate · Course · 1 - 3 Months

1…202203204…754

In summary, here are 10 of our most popular social media analytics courses

  • Getting Your Film off the Ground: Michigan State University
  • Algorithms for DNA Sequencing: Johns Hopkins University
  • Negociações de sucesso: estratégias e habilidades essenciais (em Português): University of Michigan
  • 15 Mistakes to Avoid in Data Science: Madecraft
  • Power Plant Engineering: Fundamentals & Thermal Cycles: L&T EduTech
  • Building AI Cloud Apps with Microsoft Azure: Microsoft
  • Real-World Applications, Deployment, and Security in NestJS: Packt
  • Career Planning: A Pathway to Employment: Kennesaw State University
  • Blender Modeling: Basics to Advanced Workflows: Packt
  • Presentation Skills for Beginners: Packt

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok