• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Pricing Strategy

Pricing Strategy Courses

Pricing strategy courses can help you learn market analysis, competitive pricing, value-based pricing, and dynamic pricing techniques. You can build skills in customer segmentation, pricing psychology, and revenue optimization. Many courses also introduce tools like Excel for data analysis, pricing software for simulations, and analytics platforms to track pricing performance, allowing you to apply these skills in real-world business scenarios.


Popular Pricing Strategy Courses and Certifications


  • C

    Coursera

    AI SEO & GEO: Boost Your Brand's AI Visibility

    Skills you'll gain: Keyword Research, Content Performance Analysis, Search Engine Optimization, AI Personalization, Campaign Planning, Scheduling, Search Engine Marketing, Web Analytics, Generative Engine Optimization (GEO), Email Automation, Strategic Marketing, Customer Analysis, Campaign Management, Digital Marketing, Content Strategy, Generative AI Agents, Market Intelligence, Performance Analysis, Marketing Design, Strategic Partnership

    Beginner · Professional Certificate · 3 - 6 Months

  • I

    IBM

    Generative AI: Boost Your Sales Career

    Skills you'll gain: Sales Development, Sales Strategy, Sales Presentation, Sales Enablement, Sales Training, Sales Pipelines, Sales Management, Personalized Campaigns, Generative AI, Lead Generation, Sales Prospecting, LinkedIn, B2B Sales, AI Personalization, ChatGPT, Email Marketing, Artificial Intelligence, Marketing Collateral, Proposal Writing, Forecasting

    ★ 4.8 (16) · Intermediate · Course · 1 - 4 Weeks

  • M

    Microsoft

    Program Finance and Investment

    Skills you'll gain: Earned Value Management, Project Schedules, Scheduling, Procurement, Cost Management, Return On Investment, Spreadsheet Software, Microsoft Excel, Capital Budgeting, Financial Analysis, Project Performance, Cost Benefit Analysis, Project Estimation, Microsoft 365, Excel Formulas, Project Finance, Feasibility Studies, Investment Management, Variance Analysis, Problem Solving

    ★ 4.8 (15) · Beginner · Course · 1 - 4 Weeks

  • U

    University of Michigan

    Navigating Disruption: Generative AI in the Workplace

    Skills you'll gain: Prompt Engineering, Large Language Modeling, Responsible AI, AI Security, Generative AI, LLM Application, Policy Development, AI Enablement, Data Ethics, AI literacy, Human Resource Policies, Regulatory Compliance, Labor Relations, Automation, Data Security, Law, Regulation, and Compliance, Workforce Management, AI Integrations, Artificial Intelligence, Decision Intelligence

    ★ 4.8 (24) · Beginner · Specialization · 3 - 6 Months

  • B

    Banco Interamericano de Desarrollo

    Perspectivas en Transformación Digital: Agronegocios

    Skills you'll gain: Digital Transformation, Business Transformation, digital literacy, Technology Strategies, Sustainable Business, Benchmarking, Corporate Sustainability, Operational Efficiency, Market Opportunities, Emerging Technologies, Innovation, Market Trend

    ★ 4.8 (42) · Beginner · Course · 1 - 4 Weeks

  • C

    California Institute of the Arts

    Building Your Freelancing Career Capstone

    Skills you'll gain: Business Planning, Risk Management, Risk Mitigation, Business Strategy, Peer Review, Financial Modeling, Entrepreneurship, Business Development, Financial Forecasting, Brand Strategy, Branding, Financial Planning, Service Design

    ★ 4.9 (34) · Intermediate · Course · 1 - 3 Months

  • P

    Pontificia Universidad Católica del Perú

    Fundamentos del Modelo de Negocio Canvas

    Skills you'll gain: Business Modeling, Strategic Partnership, Business Planning, Business Strategy, Value Propositions, Entrepreneurship, Customer Relationship Building, Customer Analysis, Business Architecture, New Business Development, Target Market, Business Continuity, Customer Relationship Management, Cost Benefit Analysis, Customer Communications Management, Revenue Management, Market Analysis, Resource Management

    ★ 4.8 (284) · Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Streamlined Project Management with Trello: AI Integration

    Skills you'll gain: Workflow Management, Go To Market Strategy, Project Schedules, Project Management Software, Scheduling, Organizational Skills, Marketing Planning, Process Optimization, Campaign Planning, Marketing Strategies, Project Coordination, AI Enablement, Content Creation, Project Management, Digital Marketing, Content Development and Management, ChatGPT, Automation, Artificial Intelligence

    Intermediate · Guided Project · Less Than 2 Hours

  • A

    Amazon Web Services

    Planning a Generative AI Project

    Skills you'll gain: Generative AI, Generative Model Architectures, AI Product Strategy, AI Enablement, Risking, Communication

    ★ 4.5 (161) · Beginner · Course · 1 - 4 Weeks

  • U

    University of Houston

    Value-Based Care: Quality Improvement in Organizations

    Skills you'll gain: Value-Based Care, Continuous Quality Improvement (CQI), Quality Improvement, Culture Transformation, Initiative and Leadership, Organizational Leadership, Health Care Administration, Visionary, Strategic Leadership, Organizational Change, Quality Management, Thought Leadership, Team Building, Teamwork, Diversity Awareness, Adaptability, Verbal Strategic Communication, Health Care, Health Education, Public Health

    ★ 4.6 (33) · Beginner · Course · 1 - 4 Weeks

  • M

    Microsoft

    Microsoft Sales Toolkit with Generative AI

    Skills you'll gain: Prompt Engineering, Data Ethics, AI Personalization, Customer Engagement, Customer experience improvement, Customer Relationship Management (CRM) Software, Customer Retention, Sales Prospecting, Selling Techniques, Sales Strategy, Customer Analysis, Microsoft Copilot, Sales Process, Law, Regulation, and Compliance, Sales Presentations, Responsible AI, Verbal Communication Skills, Prospecting and Qualification, Sales Enablement, Email Automation

    Advanced · Professional Certificate · 3 - 6 Months

  • T

    Tecnológico de Monterrey

    Diseño e innovación de modelo de negocios

    Skills you'll gain: Business Modeling, Business Architecture, Business Strategy, Design Thinking, Storytelling, Innovation, Entrepreneurship, Systems Thinking, Shared Media, Organizational Development, Visual Storytelling, Professional Networking, Market Opportunities, Case Studies

    ★ 4.6 (76) · Advanced · Course · 1 - 4 Weeks

1…211212213…376

In summary, here are 10 of our most popular pricing strategy courses

  • AI SEO & GEO: Boost Your Brand's AI Visibility: Coursera
  • Generative AI: Boost Your Sales Career: IBM
  • Program Finance and Investment: Microsoft
  • Navigating Disruption: Generative AI in the Workplace: University of Michigan
  • Perspectivas en Transformación Digital: Agronegocios: Banco Interamericano de Desarrollo
  • Building Your Freelancing Career Capstone: California Institute of the Arts
  • Fundamentos del Modelo de Negocio Canvas: Pontificia Universidad Católica del Perú
  • Streamlined Project Management with Trello: AI Integration: Coursera
  • Planning a Generative AI Project: Amazon Web Services
  • Value-Based Care: Quality Improvement in Organizations: University of Houston

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok