Customer insights courses can help you learn techniques for gathering and analyzing consumer data, understanding buyer behavior, and developing effective marketing strategies. You can build skills in conducting surveys, interpreting qualitative feedback, and utilizing segmentation to target specific audiences. Many courses introduce tools like Google Analytics, CRM software, and data visualization platforms, that support transforming insights into actionable business strategies.
Skills you'll gain: Data Warehousing, Google Cloud Platform, Big Data, Model Evaluation, Apache Spark, Data Integration, Dataflow, SQL, Data Pipelines, Metadata Management, Data Management, Real Time Data, Tensorflow, Data Science, Command-Line Interface, Applied Machine Learning, Cloud-Based Integration, Apache Hadoop, Query Languages, Machine Learning
Intermediate · Specialization · 1 - 3 Months
Kennesaw State University
Skills you'll gain: Marketing Effectiveness, Marketing Planning, Product Marketing, Strategic Marketing, Value Propositions, Marketing, Brand Awareness, Marketing Psychology, Product Planning, Marketing Strategies, Product Knowledge, Market Dynamics, Consumer Behaviour, Customer experience improvement, Company, Product, and Service Knowledge, Promotional Strategies
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Responsible AI, Data Ethics, AI literacy, Generative AI, Artificial Intelligence, Ethical Standards And Conduct, Decision Intelligence, End User Training and Support, Human Computer Interaction, Information Privacy
Beginner · Course · 1 - 4 Weeks

University of Glasgow
Skills you'll gain: Research Methodologies, Case Studies, Research, Social Justice, Culture, Social Studies, Cultural Diversity, Socioeconomics, Community Development, Qualitative Research, Sociology, Social Impact, Social Sciences, Community Organizing, Demography, Economics
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Customer experience improvement, User Feedback, Customer Service, Customer Insights, Customer Analysis, Data Sharing, Business Communication
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Sales Enablement, Sales Management, Oral Expression, Customer Analysis, Governance, Sales Strategy, Talent Management, Competitive Analysis, Marketing, Sales Operations, Target Market, Marketing Effectiveness, Verbal Communication Skills, Sales Process, Sales, Market Share, Solution Selling, Human Resource Strategy, Business, Product Knowledge
Beginner · Specialization · 1 - 3 Months

Johns Hopkins University
Skills you'll gain: Model Evaluation, Decision Intelligence, AI Product Strategy, Performance Metric, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Performance Measurement, AI literacy, Strategic Leadership, Responsible AI, Machine Learning Algorithms, Data Quality, Machine Learning Methods, AI Workflows, Model Deployment, Data Ethics, Machine Learning, Algorithms, Classification Algorithms, Data Validation
Intermediate · Course · 1 - 3 Months

Tecnológico de Monterrey
Skills you'll gain: Value Propositions, Ideation, Market Opportunities, Entrepreneurship, New Product Development, Business Modeling, Innovation, New Business Development, Strategic Thinking, Entrepreneurial Finance, Sales Presentation, Business Leadership, Presentations, Customer Analysis, Succession Planning, Trend Analysis, Leadership
Advanced · Course · 1 - 3 Months

Skills you'll gain: Performance Measurement, Business Intelligence Software, Interactive Data Visualization, Data Presentation, Analytics, Business Reporting, Dataflow, Anomaly Detection, Machine Learning
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Variance Analysis, Excel Macros, Excel Formulas, Microsoft Excel, Financial Data, Financial Forecasting, Spreadsheet Software, Financial Analysis, Financial Modeling, Budgeting, Data Cleansing, Revenue Forecasting, Management Reporting, Data Validation, Forecasting, Pivot Tables And Charts, Generative AI, Trend Analysis, Visual Basic (Programming Language), Data Analysis
Advanced · Course · 1 - 3 Months

University of Maryland, College Park
Skills you'll gain: Innovation, New Product Development, Design Thinking, Agile Product Development, Product Development, Product Improvement, Product Management, Product Lining, Business Modeling, Product Strategy, Performance Metric, Customer experience strategy (CX), Product Marketing, Key Performance Indicators (KPIs), Product Planning, Value Propositions, Performance Measurement, Portfolio Management, Customer Insights, Customer experience improvement
Beginner · Course · 1 - 3 Months

Skills you'll gain: Feature Engineering, Model Optimization, Tensorflow, Google Cloud Platform, Exploratory Data Analysis, Business Metrics, Keras (Neural Network Library), Model Training, Data Preprocessing, Model Evaluation, Data Quality, Logistic Regression, Machine Learning, Data Pipelines, Machine Learning Methods, Data Processing, Model Deployment, Scikit Learn (Machine Learning Library), Performance Tuning, Dataflow
Intermediate · Specialization · 3 - 6 Months