Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Azure Synapse Analytics, Microsoft Azure, Data Lakes, Cloud-Based Integration, Transact-SQL, Data Integration, Cloud Storage, File Management
★ 4.6 (98) · Intermediate · Guided Project · Less Than 2 Hours

LearnQuest
Skills you'll gain: Image Analysis, Exploratory Data Analysis, Time Series Analysis and Forecasting, Data Wrangling, Model Evaluation, Data Preprocessing, Operations Research, Model Training, NumPy, Demand Planning, Feature Engineering, Supervised Learning, Inventory Management System, Supply Chain, Applied Machine Learning, Trend Analysis, Data Visualization, Machine Learning, Data Science, Data Analysis
★ 3.4 (86) · Intermediate · Specialization · 3 - 6 Months

Copenhagen Business School
Skills you'll gain: Social Impact, Growth Strategies, Marketing Communications, Sustainable Development, Business Planning, Entrepreneurial Finance, Needs Assessment, Communication Strategies, Marketing and Public Relations, Entrepreneurship, Performance Measurement, Innovation, Franchising
★ 4.6 (81) · Beginner · Course · 1 - 3 Months
University of Rochester
Skills you'll gain: Supply And Demand, Market Dynamics, Economics, Consumer Behaviour, Economics, Policy, and Social Studies, Resource Allocation, Market Analysis, Policy Analysis, Public Policies, Decision Making, Investment Management
★ 4.6 (276) · Beginner · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Customer Success Management, Rapport Building, Relationship Building, Customer Service, Customer Relationship Building, Customer experience strategy (CX), Customer Analysis, Customer Retention, Agile Methodology, Customer Engagement, Customer Relationship Management, Journey Mapping, Consultative Approaches, Customer Insights, Market Analysis, Software As A Service, Market Opportunities, Business Modeling, Organizational Structure, Market Data
★ 4.9 (71) · Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Copywriting, Content Optimization, Search Engine Optimization, AI powered creativity, Target Audience, Content Creation, AI Enablement, Writing and Editing, Productivity Software, Brand Awareness, Marketing Automation, Generative AI, Driving engagement
★ 4 (58) · Beginner · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Big Data, Data Mining, Data-Driven Decision-Making, Data Strategy, FinTech, Data Engineering, Deep Learning, Machine Learning Methods, Predictive Analytics, Analytics, Applied Machine Learning, Data Science, Data Processing, Predictive Modeling, Machine Learning, Digital Transformation, Financial Market, Financial Forecasting, Data Literacy, Business Transformation
★ 4.3 (94) · Beginner · Specialization · 1 - 3 Months

University of Maryland, College Park
Skills you'll gain: Customer Retention, Customer Acquisition Management, Customer Analysis, Marketing Channel, Customer Engagement, Customer Relationship Building, Customer Relationship Management, Brand Loyalty, Business-To-Consumer, Cross-Channel Marketing, Marketing Effectiveness, Customer Data Management, B2B Sales, Target Market, Operating Cost, Strategic Decision-Making
★ 4.8 (6) · Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Human Resources, Human Resources Information System (HRIS), Human Resource Strategy, Human Resource Policies, Human Resources Management and Planning, Human Resource Management, HR Tech, Human Resources Software, Vendor Management, Law, Regulation, and Compliance, Business Correspondence, People Analytics, Vendor Relationship Management, Labor Compliance, Workforce Management, Management Reporting, Internal Communications, Regulation and Legal Compliance, Business Communication, Communication Strategies
★ 5 (13) · Beginner · Course · 1 - 4 Weeks

Alex Genadinik
Skills you'll gain: Active Listening, Customer Service, Client Support, Customer Retention, Customer and Client Support, Customer Support, Empathy, Surveys, Customer experience improvement, Non-Verbal Communication, Market Research, Survey Creation, Brand Loyalty, Verbal Communication Skills, Customer Relationship Building, Customer Inquiries, Emotional Intelligence, Communication Strategies, Professional Development, Competitive Analysis
★ 4.5 (21) · Beginner · Specialization · 3 - 6 Months

University of Copenhagen
Skills you'll gain: Data Literacy, digital literacy, Data Ethics, Journalism, Artificial Intelligence, Data Sharing, Analytical Skills, AI literacy, Big Data, Information Privacy, Law, Regulation, and Compliance, Data Processing, Data Collection, Social Impact, Machine Learning, Algorithms
★ 4.6 (387) · Beginner · Course · 1 - 4 Weeks
Ludwig-Maximilians-Universität München (LMU)
Skills you'll gain: Mergers & Acquisitions, Customer Retention, Business Strategy, Strategic Marketing, Growth Strategies, Product Strategy, Corporate Strategy, Market Dynamics, Competitive Analysis, Marketing Strategies, Customer Analysis, Revenue Management, New Business Development, Consumer Behaviour, Market Analysis, Regulatory Compliance
★ 4.8 (102) · Mixed · Course · 1 - 3 Months