Search Engine Marketing courses can help you learn keyword research, ad copywriting, campaign management, and performance analysis. You can build skills in optimizing landing pages, understanding bidding strategies, and utilizing analytics to improve ROI. Many courses introduce tools like Google Ads and SEMrush, that support executing effective campaigns and tracking their success.

Northeastern University
Skills you'll gain: Branding, Advertising, Consumer Behaviour, Brand Management, Brand Strategy, Integrated Marketing Communications, Advertising Campaigns, Marketing Communications, Brand Awareness, Marketing, Promotional Strategies, Media Planning, Digital Advertising, Customer Engagement, Media Strategy, Design Thinking
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Google App Engine, Application Deployment, Zero Trust Network Access, Cloud Security, Google Cloud Platform, Cloud Applications, Identity and Access Management, Cloud Computing, Network Security
Intermediate · Project · Less Than 2 Hours
University of Illinois Urbana-Champaign
Skills you'll gain: Business Planning, Solution Design, Consumer Behaviour, Sustainable Development, Entrepreneurship, Sustainable Business, Market Opportunities, Needs Assessment, Market Analysis, Ideation, Product Development, Environmental Issue, Business, Qualitative Research, Sustainability Reporting, Behavioral Economics, Social Sciences, Business Development, Cultural Sensitivity, Empathy & Emotional Intelligence
Beginner · Course · 1 - 3 Months

Skills you'll gain: Ansible, Git (Version Control System), Docker (Software), Containerization, SonarQube, Kubernetes, CI/CD, GitHub, Version Control, Application Deployment, Jenkins, DevOps, Continuous Integration, Continuous Deployment, Infrastructure as Code (IaC)
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Sales Presentations, Microsoft Copilot, Microsoft PowerPoint, Presentations, Selling Techniques, Prompt Engineering, Solution Selling, Sales, Value Propositions, Product Knowledge, Price Negotiation, Storytelling, Business Modeling, Generative AI
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Marketing Analytics, Return On Investment, Google Ads, Marketing Strategies, MarTech, Content Management Systems, WordPress, Facebook, Software Installation, Data Collection, Systems Integration
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Kubernetes, CI/CD, Cloud-Native Computing, Containerization, Google Cloud Platform, Application Deployment, Cloud Infrastructure, Cloud Services, Continuous Deployment, Cloud Deployment, Cloud Management, Load Balancing, Cloud Computing, Cloud Applications, Docker (Software), Scalability, Data Persistence, Continuous Integration, Cloud Storage, Microservices
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Logo Design, Adobe Express, Branding, Brand Strategy, Marketing Design, Collaborative Software, Graphic Design, Style Guides, Typography, Visual Design, Asset Management, Design Elements And Principles, Color Theory, Storytelling
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Collaborative Software, Organizational Skills, Document Management, Project Management Software, Project Coordination, Telecommuting, Project Management, Productivity Software, Internal Communications, File Management, User Accounts, Information Privacy, Account Management
Beginner · Guided Project · Less Than 2 Hours

DeepLearning.AI
Skills you'll gain: Full-Stack Web Development, Retrieval-Augmented Generation, Web Applications, JavaScript Frameworks, React.js, LLM Application, Web Development, Javascript, Tool Calling, Generative AI Agents, Data Persistence, Query Languages
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Point of Sale, Shipping and Receiving, Process Optimization
Beginner · Course · 1 - 4 Weeks

Alfaisal University | KLD
Skills you'll gain: Market Share, Market Analysis, Market Opportunities, Market Intelligence, Market Dynamics, Strategic Marketing, Competitive Analysis, Market Research, Market Trend, Market Data, Customer Demand Planning, Performance Measurement, Consumer Behaviour, Business Metrics, Revenue Forecasting, Performance Metric, Product Lifecycle Management
Beginner · Course · 1 - 4 Weeks