Search Engine Marketing courses can help you learn keyword research, ad copywriting, campaign management, and performance analysis. You can build skills in optimizing landing pages, understanding bidding strategies, and utilizing analytics to improve ROI. Many courses introduce tools like Google Ads and SEMrush, that support executing effective campaigns and tracking their success.

Skills you'll gain: Digital Forensics, Cybersecurity, Malware Protection, Network Security, Network Analysis, Operating Systems, Data Integrity, Microsoft Windows, Mac OS, File Systems, Linux, Web Applications
Beginner · Course · 1 - 3 Months

Skills you'll gain: Microsoft Excel, Data Validation, Customer Data Management, Excel Formulas, Microsoft 365, Customer Relationship Management, Data Entry, Spreadsheet Software, Customer Service, Data Security, Data Management, Invoicing, User Accounts, Editing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Content Creation, Crisis Management, Digital Communications, Strategic Communication, Digital Media Strategy, Communication Strategies, Social Media, Digital Marketing, Digital Content, Target Audience, Customer Engagement, Email Marketing, Ethical Standards And Conduct, Presentations, Emerging Technologies, Forecasting
Beginner · Course · 1 - 4 Weeks

University of Virginia
Skills you'll gain: Business Strategy, Competitive Analysis, Business Planning, Corporate Strategy, Market Share, Strategic Decision-Making, Market Analysis, Analysis, Market Dynamics, Value Propositions, Communication
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Social Media Management, Instagram, Social Media, Account Management, Social Media Marketing, User Accounts, Security Controls, Marketing Analytics, Online Advertising, Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Social Media Management, User Feedback
Beginner · Course · 1 - 4 Weeks

Alibaba Cloud Academy
Skills you'll gain: Docker (Software), Containerization, Cloud Deployment, Application Deployment, Kubernetes, Terraform, Prometheus (Software), Cloud Computing, Performance Tuning, Application Performance Management, Cloud Management, Cloud Applications, DevOps, Infrastructure As A Service (IaaS), Performance Testing, Cloud Computing Architecture, Database Management, Cloud Platforms, Operating Systems, Web Development
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Survey Creation, User Feedback, Customer experience improvement, Customer Insights, User Accounts, Marketing, Business
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Brochures, Canva (Software), Graphic Design, Marketing Collateral, Marketing Materials, Presentations, Promotional Materials, Design, Design Elements And Principles, Content Marketing, Marketing
Beginner · Guided Project · Less Than 2 Hours

University of Maryland, College Park
Skills you'll gain: Product Lifecycle Management, Enterprise Architecture, Product Management, Product Strategy, User Research, New Product Development, Scalability, Lean Methodologies, Product Roadmaps, User Centered Design, Product Development, Growth Strategies, Market Opportunities, Innovation, Case Studies, Market Research
Beginner · Course · 1 - 3 Months

Skills you'll gain: Prometheus (Software), Google Cloud Platform, Kubernetes, Application Performance Management, Application Deployment, Cloud Applications
Beginner · Project · Less Than 2 Hours

University of Michigan
Skills you'll gain: AI Enablement, Generative AI, Automation, Responsible AI, Journalism, Artificial Intelligence, Education and Training, Job Analysis, Marketing Analytics, Marketing, Economics, Critical Thinking
Beginner · Course · 1 - 3 Months