• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Customer Analytics

Customer Analytics Courses

Customer analytics courses can help you learn data collection techniques, customer segmentation, predictive modeling, and performance measurement. You can build skills in interpreting customer behavior, optimizing marketing strategies, and enhancing customer experience through data-driven insights. Many courses introduce tools like Google Analytics, Tableau, and SQL, that support analyzing data and visualizing trends to inform business decisions.


Popular Customer Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Issues in Supply Chain Management

    Skills you'll gain: Food and Beverage, Supply Chain, Sustainability Standards, Supply Chain Management, Supply Chain Systems, Sustainable Development, Environmental Issue, International Relations, Economics, Sustainable Systems, Export Control, Sustainable Business, Market Dynamics, Environmental Regulations, Supply And Demand, Economic Development, Technology Solutions, Regulatory Requirements, Consumer Behaviour

    4.8
    Rating, 4.8 out of 5 stars
    ·
    15 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Setting a Generative AI Strategy

    Skills you'll gain: AI Product Strategy, Generative AI, Strategic Thinking, AI Enablement, Business Strategy, Organizational Strategy, Customer experience improvement, Customer Insights, Value Propositions, Case Studies, Large Language Modeling

    4.7
    Rating, 4.7 out of 5 stars
    ·
    80 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Data Analysis with SQL: Inform a Business Decision

    Skills you'll gain: SQL, Data Presentation, Business Analysis, Data Analysis, Query Languages, Databases

    4.2
    Rating, 4.2 out of 5 stars
    ·
    47 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Professional Selling: Step 3 - Become a High-Performer

    Skills you'll gain: Overcoming Objections, Closing (Sales), Selling Techniques, Consultative Selling, Sales Presentation, Sales, General Sales Practices, Sales Process, Sales Presentations, Sales Strategy, Solution Selling, Sales Prospecting, Customer Relationship Building, Prospecting and Qualification, Rapport Building, Customer Retention, Negotiation, Return On Investment

    4.8
    Rating, 4.8 out of 5 stars
    ·
    25 reviews

    Beginner · Course · 1 - 3 Months

  • G

    Google Cloud

    Exploring Your Ecommerce Dataset with SQL in Google BigQuery

    Skills you'll gain: Data Cleansing, SQL, Data Quality, Data Transformation, Big Data, Metadata Management, Query Languages, Data Access, Google Cloud Platform, Data Analysis, Google Analytics

    4.4
    Rating, 4.4 out of 5 stars
    ·
    8 reviews

    Beginner · Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    L

    LearnKartS

    AWS Certified Data Engineer Associate Exam Prep

    Skills you'll gain: AWS Kinesis, AWS SageMaker, AWS CloudFormation, Cloud Engineering, Data Quality, Docker (Software), Data Pipelines, Software Development Tools, Data Security, Data Import/Export, Database Systems, Databases, Version Control, Apache Spark, Apache Airflow, Data Modeling, Cloud Security, Database Management Systems, AWS Identity and Access Management (IAM), Data Processing

    4.3
    Rating, 4.3 out of 5 stars
    ·
    8 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Applying Python for Data Analysis

    Skills you'll gain: Pandas (Python Package), Data Analysis, Data-Driven Decision-Making, Data Manipulation, Data Visualization, Data Presentation, Probability & Statistics, Data Transformation, Analytics, Statistics, Data Visualization Software, Statistical Analysis, Data Cleansing, Advanced Analytics, Time Series Analysis and Forecasting, Correlation Analysis, Python Programming

    4.4
    Rating, 4.4 out of 5 stars
    ·
    18 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    MathWorks

    MATLAB Skills for the AI Era

    Skills you'll gain: Plot (Graphics), Scripting, User Interface (UI) Design, Matlab, No-Code Development, Data Manipulation, Data Visualization Software, Generative AI, Interactive Data Visualization, UI Components, Code Reusability, Mathematical Modeling, Data Visualization, Interactive Design, LLM Application, Scientific Visualization, Data Storytelling, Data Analysis, Engineering Calculations, Programming Principles

    4.8
    Rating, 4.8 out of 5 stars
    ·
    12 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    إنشاء صفحة أعمال مجانية باستخدام Blogger

    Skills you'll gain: Blogs, Search Engine Optimization, Content Performance Analysis, Content Marketing, Brand Loyalty, Branding, Keyword Research, Content Creation, Web Analytics, Customer Engagement, Thought Leadership, Customer Relationship Building, Promotional Strategies, Content Management Systems, Business Marketing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    23 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    P

    Peking University

    人群与网络

    Skills you'll gain: Social Network Analysis, Graph Theory, Game Theory, Network Analysis, Network Model, Economics, Policy, and Social Studies, Social Sciences, Socioeconomics, Web Analytics and SEO, Computational Thinking, Sociology, Behavioral Economics, Market Dynamics, Bidding, Political Sciences, Market Analysis, Online Advertising

    4.7
    Rating, 4.7 out of 5 stars
    ·
    114 reviews

    Mixed · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    AI Workflow: Data Analysis and Hypothesis Testing

    Skills you'll gain: Exploratory Data Analysis, Data Presentation, Probability Distribution, Statistical Hypothesis Testing, Data Visualization Software, Dashboard Creation, Dashboard, Data Analysis, Data Science, Probability & Statistics, Statistical Methods, Statistical Analysis, Jupyter, Matplotlib, Data Preprocessing, Pandas (Python Package), Statistical Inference, Statistics, Python Programming, Machine Learning

    4.3
    Rating, 4.3 out of 5 stars
    ·
    128 reviews

    Advanced · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Università di Napoli Federico II

    A quick tour on Big Data and Business Intelligence

    Skills you'll gain: NoSQL, Apache Hadoop, Apache Hive, Big Data, Database Systems, Artificial Intelligence, Data Architecture, Data Infrastructure, Artificial Intelligence and Machine Learning (AI/ML), Database Theory, Distributed Computing, Data Processing, Transaction Processing, Business Intelligence, Data Management

    4
    Rating, 4 out of 5 stars
    ·
    27 reviews

    Beginner · Course · 1 - 4 Weeks

1…233234235…484

In summary, here are 10 of our most popular customer analytics courses

  • Issues in Supply Chain Management: University of Illinois Urbana-Champaign
  • Setting a Generative AI Strategy: Coursera
  • Data Analysis with SQL: Inform a Business Decision: Coursera
  • Professional Selling: Step 3 - Become a High-Performer: Kennesaw State University
  • Exploring Your Ecommerce Dataset with SQL in Google BigQuery: Google Cloud
  • AWS Certified Data Engineer Associate Exam Prep: LearnKartS
  • Applying Python for Data Analysis: Coursera
  • MATLAB Skills for the AI Era: MathWorks
  • إنشاء صفحة أعمال مجانية باستخدام Blogger: Coursera
  • 人群与网络 : Peking University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok