• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • A

    Airbus Beyond

    Understanding Global Supply Chains

    Skills you'll gain: Supply Chain, Supply Chain Planning, Supply Chain Management, Logistics Management, Risk Management, Strategic Planning, Leadership, Stakeholder Engagement, Transportation Operations, Operations, Regulatory Requirements, Inventory Control

    ★ 4.7 (18) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • R

    Rice University

    Principles of Computing (Part 2)

    Skills you'll gain: Computational Thinking, Programming Principles, Algorithms, Data Structures, Theoretical Computer Science, Computer Programming, Program Development, Python Programming, Computer Science, Verification And Validation

    ★ 4.8 (365) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • O

    O.P. Jindal Global University

    Leadership and Society

    Skills you'll gain: Crisis Management, Negotiation, Mediation, Leadership Studies, Conflict Management, Leadership, Policy Analysis, Diplomacy, Leadership Development, Social Justice, Organizational Leadership, Ethical Standards And Conduct, Leadership and Management, Business Leadership, Public Policies, Emergency Response, Strategic Leadership, Public Administration, Community Organizing, Governance

    ★ 4.7 (47) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • U

    University of Virginia Darden School Foundation

    Introduction to Digital Transformation Part 2

    Skills you'll gain: Digital Transformation, Business Transformation, Digital Analysis, Business Technologies, Emerging Technologies, Organizational Development, Performance Improvement, Cloud Infrastructure, Data Infrastructure, Case Studies, Cloud Storage, Cloud Computing, HR Tech, Data Storage Technologies, Cloud Platforms, Cybersecurity, Data Integrity

    ★ 4.7 (193) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • I

    INSEAD

    Blockchain in Financial Services: Strategic Action Plan

    Skills you'll gain: Blockchain, Business Planning, Plan Execution, Strategic Thinking, Business Strategy, Strategic Decision-Making, FinTech, Strategic Partnership, Work Breakdown Structure, Decision Making, Market Opportunities, Solution Design, Proposal Development, Financial Services, Business Modeling, Market Analysis, Case Studies, Value Propositions, Market Research, Target Audience

    ★ 4.4 (72) · Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • U

    University of Illinois Urbana-Champaign

    Sustainable Innovation for Subsistence Marketplaces

    Skills you'll gain: Environmental Issue, Solution Design, Sustainable Development, Design Thinking, Business Planning, Human Centered Design, Sustainable Business, Innovation, Entrepreneurship, Economic Development, Needs Assessment, Business Development, Consumer Behaviour, Market Analysis, Market Research, Market Dynamics, Cultural Sensitivity

    ★ 4.1 (125) · Beginner · Course · 1 - 4 Weeks

    Category: Build toward a degree
    Build toward a degree
  • E

    EDUCBA

    Event Management Strategies & Planning

    Skills you'll gain: Event Management, Events and Conferences, Event Planning, Event Marketing, Strategic Planning, Business Planning, Marketing Planning, Target Audience, Performance Measurement, Operational Analysis, Drive Engagement, Coordinating, Project Management, Communication Planning, Campaign Planning, Campaign Management, Strategic Decision-Making, Customer Analysis, Driving engagement, Target Market

    Mixed · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • U

    University of California, Irvine

    Redacción de documentos empresariales de gran impacto

    Skills you'll gain: Business Writing, Concision, Proofreading, Business Correspondence, Writing, Business Communication, Proposal Writing, Writing and Editing, Editing, Grammar, Internal Communications, Target Audience

    ★ 4.6 (498) · Mixed · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Crea Anuncios para las Redes Sociales con Canva

    Skills you'll gain: Canva (Software), Video Editing, Social Media Content, Social Media, Instagram, Social Media Marketing, Social Media Management, Graphic and Visual Design Software, Facebook, Content Creation, Advertising, Animations, Shared Media, Graphic Design, Graphic and Visual Design, Design, User Accounts

    ★ 4.3 (7) · Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    How to optimize your Instagram Business Profile

    Skills you'll gain: Instagram, Content Scheduling, Facebook, Social Media Content, Content Strategy, Social Media, Social Media Management, Social Media Marketing, Social Media Campaigns, Target Audience, Branding

    Beginner · Guided Project · Less Than 2 Hours

  • K

    Kennesaw State University

    Cybersecurity and the X-Factor

    Skills you'll gain: Cyber Threat Intelligence, Human Factors (Security), Threat Management, Security Awareness, Cybersecurity, Computer Security Awareness Training, Cyber Security Strategy, Cyber Risk, Cyber Attacks, Security Management, End User Training and Support, Human Factors, Behavioral Management

    ★ 4.7 (261) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    CentraleSupélec

    Two Speed IT: How Companies Can Surf the Digital Wave, a BCG Perspective

    Skills you'll gain: IT Management, Business Transformation, Workforce Management, Digital Transformation, IT Service Management, Technology Strategies, Human Resource Strategy, Managed Services, Operational Efficiency, Information Technology, Product Strategy, Profit and Loss (P&L) Management, Financial Management, Organizational Change

    ★ 4.3 (152) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
1…238239240…530

In summary, here are 10 of our most popular marketing strategy courses

  • Understanding Global Supply Chains: Airbus Beyond
  • Principles of Computing (Part 2): Rice University
  • Leadership and Society: O.P. Jindal Global University
  • Introduction to Digital Transformation Part 2: University of Virginia Darden School Foundation
  • Blockchain in Financial Services: Strategic Action Plan: INSEAD
  • Sustainable Innovation for Subsistence Marketplaces: University of Illinois Urbana-Champaign
  • Event Management Strategies & Planning: EDUCBA
  • Redacción de documentos empresariales de gran impacto: University of California, Irvine
  • Crea Anuncios para las Redes Sociales con Canva: Coursera
  • How to optimize your Instagram Business Profile: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok