Internet marketing courses can help you learn search engine optimization (SEO), pay-per-click advertising, content marketing, and social media strategies. You can build skills in audience targeting, campaign analysis, and conversion rate optimization. Many courses introduce tools like Google Analytics, SEMrush, and Hootsuite, allowing you to apply these skills effectively in real campaigns and measure their success.

Coursera
Skills you'll gain: Marketing Analytics, Marketing Effectiveness, Market Analysis, Competitive Analysis, Marketing, Key Performance Indicators (KPIs), Market Research, Target Audience, Target Market, Dashboard, Return On Investment, Value Propositions, Smart Goals, Business Strategy, Cross-Channel Marketing, Concision, Variance Analysis, Strategic Partnership, Data Collection, Strategic Decision-Making
Intermediate · Specialization · 3 - 6 Months

Northwestern University
Skills you'll gain: Marketing Budgets, Peer Review, Key Performance Indicators (KPIs), Social Media Marketing, Social Media Campaigns, Strategic Marketing, Marketing Strategies, Budgeting, Marketing Effectiveness, Social Media, Social Media Strategy, Marketing Planning, Performance Measurement, Performance Metric, Business Planning, Cross-Channel Marketing, Target Market, Customer Engagement, Planning, Drive Engagement
Mixed · Course · 1 - 3 Months

28DIGITAL
Skills you'll gain: Closing (Sales), Cold Calling, Customer Analysis, Selling Techniques, Sales Process, Target Market, Market Analysis, Marketing, General Sales Practices, Marketing Strategy and Techniques, Marketing Strategies, Competitive Analysis, Marketing Planning, Strategic Marketing, Outbound Calls, Market Opportunities, Sales, Growth Strategies, Entrepreneurship, Digital Marketing
Intermediate · Course · 1 - 3 Months

SkillsBooster Academy
Skills you'll gain: Google Gemini, Digital Marketing, Anthropic Claude, Marketing Strategy and Techniques, Marketing Strategies, Digital Marketing Campaigns, Microsoft Copilot, Email Marketing, Digital Marketing Tools, Social Media Marketing, Search Engine Optimization, Prompt Engineering, Content Optimization, Advertising Campaigns, Content Creation, Market Research, Generative AI, Web Analytics and SEO, Competitive Analysis, Target Audience
Beginner · Specialization · 3 - 6 Months

IE Business School
Skills you'll gain: Product Management, Product Lifecycle Management, Marketing Communications, Product Strategy, Marketing Management, Marketing, Strategic Marketing, Marketing Planning, Promotional Strategies, Marketing Channel, Advertising Campaigns, Advertising, Integrated Marketing Communications, Promotions and Campaigns, Media Planning, Sales Strategy, Conflict Management
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Marketing Automation, Marketing Planning, Marketing Analytics, Competitive Analysis, Prompt Engineering, Email Automation, Search Engine Optimization, Generative AI, Key Performance Indicators (KPIs), AI Personalization, Lead Generation, A/B Testing, Content Creation, Web Analytics, Performance Measurement, Data Visualization, Customer Insights, Data-Driven Decision-Making, Digital Marketing, Content Strategy
Intermediate · Specialization · 3 - 6 Months

Kennesaw State University
Skills you'll gain: Cybersecurity, Cyber Attacks, Cyber Threat Intelligence, Security Awareness, Cyber Governance, Cyber Risk, Social Impact, digital literacy, Socioeconomics, Emerging Technologies, Social Studies, Digital Transformation, Sociology, Mitigation, International Relations, Asset Management, Law, Regulation, and Compliance, Governance
Beginner · Course · 1 - 4 Weeks

Microsoft
Skills you'll gain: Marketing and Public Relations, Integrated Marketing Communications, Marketing Communications, Public Relations, Storytelling, Communication Planning, Content Performance Analysis, Strategic Communication, Target Audience, Promotions and Campaigns, Campaign Planning, Cross-Channel Marketing, User Research, Ethical Standards And Conduct, AI Integrations
Beginner · Course · 1 - 3 Months

Yonsei University
Skills you'll gain: Business Marketing, Hospitality Management, Peer Review, Global Marketing, Marketing, Hospitality and Food Services, Hospitality, Brand Management, B2B Sales, Customer Service, Branding, Innovation, Guest Relations, Customer experience strategy (CX), Marketing Management, Promotional Strategies, Customer Relationship Management, Diversity Marketing, Growth Strategies, Digital Marketing
Beginner · Specialization · 3 - 6 Months

Yonsei University
Skills you'll gain: Business Marketing, Global Marketing, B2B Sales, Business-To-Consumer, Consumer Behaviour, Marketing Strategies, Marketing, Strategic Marketing, Marketing Planning, Market Opportunities, Marketing Management, Marketing Strategy and Techniques, Business Strategy, Culture
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Integrated Marketing Communications, Advertising, Advertising Campaigns, Media Planning, Media and Communications, Marketing Communications, Consumer Behaviour, Target Market, Marketing, Digital Media Strategy, Digital Advertising, Online Advertising, Strategic Marketing, Customer Analysis, Media Strategy, Target Audience, Digital Marketing Campaigns, Communication, Planning, Design
Mixed · Course · 1 - 3 Months

University of London
Skills you'll gain: Consumer Behaviour, Marketing, Culture, Data-Driven Marketing, Sustainable Business, Advertising, Environmental Issue, Digital Analysis, Sociology, Sustainable Development, Social Media
Beginner · Course · 1 - 4 Weeks