Marketing automation courses can help you learn email marketing strategies, customer segmentation, lead nurturing, and campaign analytics. You can build skills in creating automated workflows, optimizing conversion rates, and analyzing customer behavior to enhance engagement. Many courses introduce tools like HubSpot, Marketo, and Mailchimp, that support implementing automation strategies and measuring their effectiveness in real-time.

Skills you'll gain: Ansible, IT Automation, Infrastructure as Code (IaC), Devops Tools, Linux Commands, Automation, Debugging, YAML, Scripting, Security Controls, Command-Line Interface, Encryption, Amazon Web Services, Package and Software Management, Software Installation, Configuration Management, File Management
Intermediate · Course · 3 - 6 Months

Skills you'll gain: Cucumber (Software), Gherkin (Scripting Language), Behavior-Driven Development, Apache Maven, Restful API, Test Automation, JSON, Scalability, Application Programming Interface (API), Test Case, Test Data, Authentications, Java, Software Testing, Data Mapping
Mixed · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Marketing, Marketing Strategies, Consumer Behaviour, Marketing Channel, Global Marketing, Digital Transformation, MarTech, Case Studies, Digital Marketing, Analysis, Business Strategy, Business Transformation, Innovation
Build toward a degree
Beginner · Course · 1 - 4 Weeks
Tecnológico de Monterrey
Skills you'll gain: Persona Development, Social Media Strategy, Social Media, Social Media Marketing, Performance Metric, Smart Goals, Social Media Management, Social Media Campaigns, Content Marketing, Plan Execution, Performance Measurement, Goal Setting, Key Performance Indicators (KPIs), Active Listening, Target Audience, Marketing Strategies, Content Strategy, LinkedIn, Marketing, Facebook
Intermediate · Specialization · 3 - 6 Months

Illinois Tech
Skills you'll gain: Paid media, Digital Marketing, Web Analytics, Marketing Effectiveness, Marketing Analytics, Social Media Marketing, Earned Media, Digital Advertising, Social Media, Google Analytics, Analytics, Instagram, Email Marketing, Data-Driven Decision-Making, Customer Data Management, Key Performance Indicators (KPIs)
Intermediate · Course · 1 - 3 Months

University of California, Davis
Skills you'll gain: Social Media Content, Social Media, Social Media Strategy, Social Media Campaigns, Social Media Marketing, Campaign Management, Marketing Planning, Content Performance Analysis, Advertising Campaigns, Social Media Management, Content Creation, AI Personalization, Digital Media Strategy, Prompt Engineering, Digital Content, Marketing Strategies, Content Strategy, Generative AI, Persona Development, Data Analysis
Intermediate · Course · 1 - 3 Months

Universidad Austral
Skills you'll gain: Digital Marketing, Customer Relationship Management, Social Media Marketing, Digital Media Strategy, Social Media Strategy, Marketing Analytics, Marketing Strategies, Web Analytics, Marketing, Sales Process, Business Analytics, Customer Retention, Search Engine Marketing, Customer Engagement, Email Marketing, Search Engine Optimization, Content Performance Analysis, Analytics, Lead Generation, Target Audience
Beginner · Course · 1 - 4 Weeks

Yonsei University
Skills you'll gain: Global Marketing, Marketing, Brand Management, Marketing Strategies, Innovation, Consumer Behaviour, Market Analysis, Product Development, Competitive Analysis, Business Strategy, Change Management, Case Studies
Mixed · Course · 1 - 4 Weeks
IE Business School
Skills you'll gain: Marketing Communications, Integrated Marketing Communications, Product Lifecycle Management, Customer experience strategy (CX), Peer Review, Advertising, Brand Strategy, Brand Management, Brand Loyalty, Branding, Marketing, Brand Awareness, Product Management, Public Relations, Product Strategy, Revenue Management, Retail Management, Marketing Channel, Strategic Marketing, Supply Chain Planning
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Marketing Analytics, Analytical Skills, Data Analysis, Data Collection, Marketing, Quantitative Research, Analytics, Market Research, Data-Driven Decision-Making, Market Share, Business Metrics, Consumer Behaviour, Brand Strategy
Mixed · Course · 1 - 3 Months
Skills you'll gain: Data Import/Export, Alteryx, No-Code Development, Data Visualization, Business Analytics, Data Governance, Workflow Management, Operational Efficiency, Business Reporting, Data Cleansing, Data Manipulation, Data Transformation, Data Analysis, Data Integration, Automation
Beginner · Course · 1 - 4 Weeks
Skills you'll gain: Data Integration, Extract, Transform, Load, Metadata Management, Amazon Redshift, Amazon Web Services, Data Pipelines, Data Warehousing, Amazon S3, Automation, Cloud-Native Computing, Data Transformation, Serverless Computing, Process Optimization, System Monitoring
Intermediate · Course · 1 - 4 Weeks