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Customer Journey Courses

Customer journey courses can help you learn customer segmentation, touchpoint analysis, and experience mapping. You can build skills in crafting personalized marketing strategies, analyzing customer feedback, and optimizing conversion rates. Many courses introduce tools like customer relationship management (CRM) software, journey mapping tools, and analytics platforms that help you track customer interactions and measure the effectiveness of your strategies.

Popular Customer Journey Courses and Certifications


  • S

    Starweaver

    Retail Sales Psychology: The Essentials of Selling More

    Skills you'll gain: Sales Training, B2B Sales, Customer Analysis, Selling Techniques, Retail Sales, Marketing Psychology, Overcoming Objections, Consumer Behaviour, Sales, Storytelling, Sales Strategy, Closing (Sales), Non-Verbal Communication, Sales Process, Customer Engagement, Behavioral Economics, Stakeholder Engagement, Negotiation, Analysis, Empathy

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Export Data from Google Earth Engine to BigQuery

    Skills you'll gain: Looker (Software), Spatial Data Analysis, Data Import/Export, Interactive Data Visualization, Query Languages, Data Integration, GIS Software, Geospatial Information and Technology, Big Data, Data Store

    Beginner · Project · Less Than 2 Hours

  • U

    University of Maryland, College Park

    Online Advertising & Social Media

    Skills you'll gain: Online Advertising, Data Visualization, Digital Advertising, Advertising, Analytics, Big Data, Paid media, Social Media Strategy, Social Media, Data Ethics, Marketing, Digital Media Strategy, Social Media Marketing, Data-Driven Decision-Making, Business Analytics, Social Media Analytics, Business Transformation, Social Media Campaigns, Return On Investment, Descriptive Analytics

    ★ 4.7 (7) · Beginner · Course · 1 - 4 Weeks

  • E

    Edureka

    Database Design and Operational Business Intelligence

    Skills you'll gain: Database Development, Database Management, Data Presentation, Microsoft Power Platform, Dashboard Creation, Data Transformation

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Vertex AI Search for Commerce

    Skills you'll gain: Model Training, AI Personalization, AI Integrations, Data Integration, Google Cloud Platform, MLOps (Machine Learning Operations), Data Collection, Data Import/Export, Model Deployment, Model Evaluation, Continuous Monitoring, Application Programming Interface (API)

    ★ 4.3 (6) · Advanced · Course · 1 - 3 Months

  • U

    University of Lausanne

    HEALTHY URBAN SYSTEMS - PART 1

    Skills you'll gain: Health Policy, Geospatial Information and Technology, Geographic Information Systems, Public Health, Public Health and Disease Prevention, GIS Software, Case Studies, Health Systems, Health Promotion, Community Health, Spatial Analysis, Process Modeling, Systems Thinking, Data Flow Diagrams (DFDs), Health Informatics, Social Determinants Of Health, Sustainable Systems, Sustainable Development, Policy Development, Environmental Issue

    Beginner · Course · 1 - 3 Months

  • I

    Interactive Brokers

    Monetary Measures, Economic Output and Corporate Profits

    Skills you'll gain: Business Economics, Economics, Gross Profit, Financial Acumen, Fiscal Management, Financial Policy, Corporate Finance, Financial Systems, Governmental Accounting, Operating Cost, Securities (Finance), Financial Market, Banking, Market Dynamics, Consumer Behaviour, Forecasting

    ★ 5 (6) · Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Data Storytelling: Create Insights with Power BI & Tableau

    Skills you'll gain: Data Storytelling, Dashboard, Dashboard Creation, Data Presentation, Power BI, Data Literacy, Strategic Decision-Making, Interactive Data Visualization, Tableau Software, Storytelling, Data-Driven Decision-Making, Executive Presence, Data Strategy, Business Intelligence, User Feedback, Data Visualization, Data Visualization Software, Analytics, Customer Insights, Data Structures

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Track Marketing Goals with Google Analytics

    Skills you'll gain: Google Analytics, Web Analytics, Marketing Analytics, Conversion Funnel Analysis, Google Ads, Marketing Effectiveness, Web Analytics and SEO, Smart Goals, Data-Driven Marketing, Customer Analysis, Digital Marketing, Customer Insights, Analytics, Goal Setting, Trend Analysis, Campaign Planning, Strategic Marketing, Performance Analysis, Data Analysis, Performance Metric

    Beginner · Course · 3 - 6 Months

  • L

    Lund University

    Dispelling myths about sustainable consumption

    Skills you'll gain: Interactive Learning, Environmental Issue, Case Studies, Behavioral Economics, Sustainable Development, Sustainable Business, Corporate Sustainability, Storytelling, Consumer Behaviour, Culture, Climate Change Mitigation, Systems Thinking, Social Justice, Policy Analysis, Business Strategy, Environmental Policy

    Beginner · Course · 1 - 3 Months

  • A

    Amazon Web Services

    Cloud Essentials for Business Leaders - Education

    Skills you'll gain: Amazon Web Services, Collaborative Software, Cloud Computing, Cloud Services, Cloud Platforms, Cloud Solutions, Public Cloud, Education Software and Technology, Operational Efficiency, Innovation, Cloud-Based Integration, Digital Transformation, Business Solutions

    ★ 5 (13) · Beginner · Course · 1 - 4 Weeks

  • P

    Packt

    Blockchain Basics and Smart Contract Foundations

    Skills you'll gain: Blockchain, FinTech, Application Development, Emerging Technologies, Integrated Development Environments, Other Programming Languages, Program Development, Secure Coding, Data Structures, Data Mapping

    ★ 4.4 (7) · Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular customer journey courses

  • Retail Sales Psychology: The Essentials of Selling More: Starweaver
  • Export Data from Google Earth Engine to BigQuery: Google Cloud
  • Online Advertising & Social Media: University of Maryland, College Park
  • Database Design and Operational Business Intelligence: Edureka
  • Vertex AI Search for Commerce: Google Cloud
  • HEALTHY URBAN SYSTEMS - PART 1: University of Lausanne
  • Monetary Measures, Economic Output and Corporate Profits: Interactive Brokers
  • Data Storytelling: Create Insights with Power BI & Tableau: Coursera
  • Track Marketing Goals with Google Analytics: Coursera
  • Dispelling myths about sustainable consumption : Lund University

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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