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Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Popular Product Marketing Courses and Certifications


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    U

    University of Illinois Urbana-Champaign

    3D Data Visualization for Science Communication

    Skills you'll gain: Data Literacy, Data Storytelling, Scientific Visualization, Visualization (Computer Graphics), Data Presentation, Data Visualization, Cinematography, Data Visualization Software, Spatial Data Analysis, Computer Graphics, Graphics Software, 3D Modeling, Post-Production, Color Theory

    Beginner · Course · 1 - 3 Months

  • P

    Packt

    Sales Strategies and Techniques

    Skills you'll gain: Selling Techniques, Sales Strategy, Sales, Overcoming Objections, Closing (Sales), Sales Process, Customer Engagement, General Sales Practices, Solution Selling, Consultative Approaches, Customer Analysis, Data-Driven Decision-Making, Customer Relationship Building, Value Propositions, Competitive Analysis, Price Negotiation, Rapport Building

    4.8
    Rating, 4.8 out of 5 stars
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    13 reviews

    Intermediate · Course · 1 - 4 Weeks

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    U

    Universidades Anáhuac

    Productividad Empresarial con IA: ChatGPT

    Skills you'll gain: ChatGPT, Generative AI, Large Language Modeling, Responsible AI, Business Process Automation, AI Integrations, Artificial Intelligence, Automation, Content Creation

    4.5
    Rating, 4.5 out of 5 stars
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    53 reviews

    Beginner · Course · 1 - 3 Months

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    A

    AI Business School

    AI agents and creator tools for management professionals

    Skills you'll gain: Agentic Workflows, Agentic systems, AI Workflows, Productivity, AI Enablement, AI Product Strategy, Decision Intelligence, AI literacy, AI Integrations, Innovation, Operational Efficiency

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    U

    University of Maryland, College Park

    Transforming Your Company's Data Analytics

    Skills you'll gain: Data Storytelling, Digital Transformation, Data-Driven Decision-Making, Business Transformation, Data Presentation, Data Strategy, Data Literacy, Agile Project Management, Business Analytics, Strategic Decision-Making, Analytics, Agile Methodology, Storytelling, Customer experience strategy (CX), Presentations, Microsoft Power Platform, Proposal Writing, Leadership, Data Quality, Stakeholder Communications

    5
    Rating, 5 out of 5 stars
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    20 reviews

    Beginner · Specialization · 3 - 6 Months

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    N

    National Taiwan University

    農企業管理學 (Agribusiness Management)

    Skills you'll gain: Production Planning, Financial Management, Production Management, Financial Analysis, Economics, Capital Budgeting, Business Management, Marketing, Marketing Strategies, Promotional Strategies, Advertising, Business Economics, Business Operations, Business Planning, Consumer Behaviour, Cash Flows, Supply Chain Management, Market Research, Decision Making

    Beginner · Course · 1 - 3 Months

  • Status: New
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    Status: Free Trial
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    E

    EDUCBA

    After Effects Motion Graphics and Keying Mastery

    Skills you'll gain: Adobe After Effects, Motion Graphics, Animations, Graphic and Visual Design, Adobe Photoshop, Post-Production, Layout Design, Visual Storytelling, Photo/Video Production and Technology, AI powered creativity, Spatial Analysis

    4.8
    Rating, 4.8 out of 5 stars
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    23 reviews

    Beginner · Specialization · 1 - 3 Months

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    C

    Coursera

    Launch & Optimize Multi-Channel Ad Campaigns

    Skills you'll gain: Campaign Management, Meta Ads Manager, Advertising Campaigns, Performance Analysis, Digital Advertising, Campaign Planning, Digital Marketing Campaigns, Media Buying, Performance Metric, Marketing Analytics, Budget Management, Cost Benefit Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Sales Transformation Fundamentals

    Skills you'll gain: Sales Enablement, Sales Management, Oral Expression, Customer Analysis, Sales Strategy, Marketing, Target Market, Marketing Effectiveness, Verbal Communication Skills, Sales Process, Sales, Business Transformation, Smart Goals, Selling Techniques, Return On Investment, Customer experience improvement, Process Development, Leadership, Agile Methodology, Organizational Structure

    4.4
    Rating, 4.4 out of 5 stars
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    14 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    Z

    Zoho Corporation

    Getting Started with Zoho CRM for Sales Reps

    Skills you'll gain: Customer Relationship Management (CRM) Software, Customer Relationship Management, Sales Process, Business Software, Sales Pipelines, Sales Operations, Sales Management, Sales, Sales Strategy, Automation, Business Process Automation

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    P

    Parsons School of Design, The New School

    Utilizar Diseño Para Crear Soluciones de Negocio Innovadoras

    Skills you'll gain: Conversion Funnel Analysis, Design Thinking, Solution Design, Business Modeling, Process Design, Growth Strategies, Business Strategy, Design Strategies, Innovation, Sustainable Business, Corporate Sustainability, Value Propositions, Market Analysis, User Experience

    4.9
    Rating, 4.9 out of 5 stars
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    16 reviews

    Intermediate · Course · 1 - 4 Weeks

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    U

    UBITS

    Servicio al cliente desde el punto de vista logístico

    Skills you'll gain: Logistics Management, Customer Service, Logistics, Inventory Management, Order Delivery, Transportation, Supply Chain, and Logistics, Inventory Control, Inventory Management System, Supply Chain, Supply Chain Systems, Customer experience improvement, Materials Management, Customer experience strategy (CX), Service Level, Supply Chain Planning, Marketing Operations, Service Improvement, Operational Efficiency

    4.8
    Rating, 4.8 out of 5 stars
    ·
    25 reviews

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular product marketing courses

  • 3D Data Visualization for Science Communication: University of Illinois Urbana-Champaign
  • Sales Strategies and Techniques: Packt
  • Productividad Empresarial con IA: ChatGPT: Universidades Anáhuac
  • AI agents and creator tools for management professionals: AI Business School
  • Transforming Your Company's Data Analytics: University of Maryland, College Park
  • 農企業管理學 (Agribusiness Management): National Taiwan University
  • After Effects Motion Graphics and Keying Mastery: EDUCBA
  • Launch & Optimize Multi-Channel Ad Campaigns: Coursera
  • Sales Transformation Fundamentals: EDUCBA
  • Getting Started with Zoho CRM for Sales Reps: Zoho Corporation

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
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Digital Marketing (13)
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Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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