Search Engine Marketing courses can help you learn keyword research, ad copywriting, campaign management, and performance analysis. You can build skills in optimizing landing pages, understanding bidding strategies, and utilizing analytics to improve ROI. Many courses introduce tools like Google Ads and SEMrush, that support executing effective campaigns and tracking their success.

University of Virginia
Skills you'll gain: Business Strategy, Competitive Analysis, Strategic Thinking, Business Strategies, Stakeholder Analysis, Corporate Strategy, Strategic Decision-Making, Stakeholder Management, Organizational Strategy, Market Analysis, Case Studies, Growth Strategies, Risk Analysis, Innovation
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Account Strategy, Account Management, Customer Success Management, Customer Engagement, Customer Retention, Customer Relationship Building, Customer Service, Customer Relationship Management, Milestones (Project Management), Relationship Building, Growth Strategies, Expectation Management, Relationship Management, Data-Driven Decision-Making
Intermediate · Course · 1 - 4 Weeks

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Storytelling, Social Media Marketing, Social Media, Content Strategy, Content Creation, Social Media Strategy, Media Relations, Strategic Partnership, Brand Management, Paid media, Advertising, Revenue Management, Strategic Communication, Video Production, Community Development, Target Audience, Target Market, Negotiation, Crisis Management, Planning
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Collaborative Software, User Accounts, Telecommuting, Virtual Environment, Communication, Business Communication, Public Speaking, Marketing Communications
Intermediate · Guided Project · Less Than 2 Hours

University of Colorado Boulder
Skills you'll gain: Product Planning, Target Market, Persona Development, Operational Performance Management, Target Audience, Market Opportunities, Systems Thinking, Business Modeling, Product Lifecycle Management, Customer Analysis, Operational Analysis, Entrepreneurship, Leadership and Management, Business Planning, Engineering Management, Market Analysis, People Management, New Product Development, Governance, Engineering
Build toward a degree
Beginner · Course · 1 - 3 Months

Skills you'll gain: Decision Making, Driving engagement, Experience Design, Behavioral Economics, Human Factors, Interaction Design, UI/UX Strategy, User Experience, Persona (User Experience), User Centered Design, User Experience Design, Psychology, Experimentation, Design Strategies, Trustworthiness, Motivational Skills, Behavior Management, Behavioral Management, Product Management, Digital Marketing
Beginner · Course · 1 - 3 Months

Kennesaw State University
Skills you'll gain: Prompt Engineering, Prompt Patterns, Responsible AI, Data Ethics, AI literacy, Case Studies, Generative AI, Ethical Standards And Conduct, Artificial Intelligence, Business Ethics
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Docker (Software), Containerization, Application Deployment, Software Installation, Development Environment
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Hugging Face, Large Language Modeling, Transfer Learning, Recurrent Neural Networks (RNNs), Embeddings, Python Programming, Fine-tuning, Applied Machine Learning
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, E-Commerce, Sales Management, Marketing, Social Media Management, Social Media Marketing, Social Media
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Meta Ads Manager, Facebook, Billing, Target Audience, Advertising Campaigns, Budget Management, Online Advertising, Advertising, Digital Advertising, Marketing, Social Media Marketing, Social Work
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Content Scheduling, Facebook, Social Media Content, Social Media Management, Social Media, Driving engagement, Content Strategy, Social Media Marketing, Social Media Strategy, Drive Engagement, Live Streaming, Community Organizing, Content Management, Community Development, Content Creation, Content Optimization
Beginner · Course · 1 - 4 Weeks