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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • L

    LearnKartS

    Tableau for Data Visualization and Analysis

    Skills you'll gain: Tableau Software, Data Visualization, Data Presentation, Data Visualization Software, Dashboard, Dashboard Creation, Statistical Visualization, Pivot Tables And Charts, Trend Analysis, Spatial Data Analysis

    ★ 4.7 (14) · Beginner · Course · 1 - 4 Weeks

  • U

    University of Illinois Urbana-Champaign

    Ubiquitous Learning and Instructional Technologies

    Skills you'll gain: Learning Management Systems, Education Software and Technology, Digital pedagogy, Instructional Strategies, Computer Science, Interactive Design, Emerging Technologies, Diversity Awareness

    ★ 4.6 (78) · Mixed · Course · 1 - 4 Weeks

  • E

    Edureka

    Advanced Microsoft Power BI

    Skills you'll gain: Data Transformation, Dashboard Creation, Performance Analysis, Advanced Analytics, Pivot Tables And Charts, Data Integration, Machine Learning Methods

    ★ 4.5 (104) · Advanced · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Analyzing and Visualizing Data the Google Way

    Skills you'll gain: Google Sheets, Data Visualization Software, Spreadsheet Software, Big Data, Data Analysis, Data Presentation, Google Workspace, Google Cloud Platform, Data Integration, Data Sharing, Data Manipulation

    ★ 4.1 (22) · Beginner · Course · 1 - 4 Weeks

  • F

    Fundação Instituto de Administração

    Sistemática de Comércio Exterior

    Skills you'll gain: Transportation Operations, Logistics, Logistics Management, Export Control, Shipping and Receiving, Supply Chain Planning, Supply Chain, Entrepreneurship, Global Marketing, Market Opportunities, Market Research, Regulatory Compliance, Tax Compliance, Operational Efficiency, Negotiation

    ★ 4.7 (39) · Beginner · Course · 1 - 4 Weeks

  • I

    Illinois Tech

    Innovation and International Strategy

    Skills you'll gain: Product Lifecycle Management, Product Strategy, Innovation, Global Marketing, Business Strategy, Market Analysis, Market Opportunities, Competitive Analysis, Technology Strategies, Growth Strategies, Strategic Thinking, Market Dynamics, Target Market, Franchising

    ★ 4.9 (49) · Intermediate · Course · 1 - 3 Months

  • S

    SkillUp

    Advanced Data Visualization with Tableau

    Skills you'll gain: Tableau Software, Data Visualization, Interactive Data Visualization, Data Visualization Software, Data Storytelling, Data Presentation, Dashboard Creation, Dashboard, Data Sharing, Data Analysis, Data Integration, Advanced Analytics, Model Optimization, Data Modeling

    ★ 4.6 (23) · Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Psychology in the Age of GenAI: The Human Mind and Behavior

    Skills you'll gain: Empathy, ChatGPT, Active Listening, Decision Making, Data Ethics, Stress Management, Mindfulness, Consumer Behaviour, Responsible AI, Emotional Intelligence, Goal Setting, Prompt Engineering, Health And Wellness Coaching, Human Computer Interaction, Artificial Intelligence, Critical Thinking, Data Analysis, Communication, Psychology, Generative AI

    Beginner · Specialization · 3 - 6 Months

  • J

    Johns Hopkins University

    Statistical Methods for Computer Science

    Skills you'll gain: Network Analysis, R Programming, Statistical Analysis, Regression Analysis, Statistical Modeling, Statistical Methods, Combinatorics, Bayesian Network, Applied Machine Learning, Statistical Hypothesis Testing, Statistical Programming, Data Analysis, R (Software), Probability, Probability Distribution, Probability & Statistics, Bayesian Statistics, Social Network Analysis, Simulations, Statistical Software

    Intermediate · Specialization · 3 - 6 Months

  • S

    SkillUp

    UX/UI Design Fundamentals: Usability and Visual Principles

    Skills you'll gain: User Research, UI/UX Research, User Interface and User Experience (UI/UX) Design, User Interface (UI), User Experience, UI/UX Strategy, Persona (User Experience), User Centered Design, Usability, User Flows, User Interface (UI) Design, Responsive Web Design, Graphic and Visual Design, Interactive Design, Interaction Design, Layout Design, Design Elements And Principles, Typography, Prototyping

    ★ 4.1 (14) · Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Data Visualization with Plotly Express

    Skills you'll gain: Plotly, Interactive Data Visualization, Plot (Graphics), Data Visualization Software, Ggplot2, Exploratory Data Analysis, Data Analysis, Python Programming, Data Science, Machine Learning

    ★ 4.7 (269) · Intermediate · Guided Project · Less Than 2 Hours

  • P

    Politecnico di Milano

    Platform Thinking: Innovation in digital business models era

    Skills you'll gain: Data Strategy, Business Modeling, Data Ethics, Data Sharing, Innovation, Customer Data Management, Augmented and Virtual Reality (AR/VR), Market Opportunities, Data Governance, Systems Thinking, Technology Strategies, Data Management, Data-Driven Decision-Making, Product Development, Virtual Reality, Data-Driven Marketing, Entrepreneurship, Strategic Thinking, Digital Transformation, Business Transformation

    ★ 4.8 (109) · Beginner · Specialization · 3 - 6 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Tableau for Data Visualization and Analysis: LearnKartS
  • Ubiquitous Learning and Instructional Technologies: University of Illinois Urbana-Champaign
  • Advanced Microsoft Power BI: Edureka
  • Analyzing and Visualizing Data the Google Way: Google Cloud
  • Sistemática de Comércio Exterior: Fundação Instituto de Administração
  • Innovation and International Strategy: Illinois Tech
  • Advanced Data Visualization with Tableau: SkillUp
  • Psychology in the Age of GenAI: The Human Mind and Behavior: Coursera
  • Statistical Methods for Computer Science: Johns Hopkins University
  • UX/UI Design Fundamentals: Usability and Visual Principles: SkillUp

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