• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Product Marketing

Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.


Popular Product Marketing Courses and Certifications


  • C

    Coursera

    Piktochart pour les débutants

    Skills you'll gain: Marketing Materials, Marketing Design, Presentations, Data Visualization, Content Creation, Graphic Design, Content Marketing, Social Media, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    P

    Packt

    Autodesk Civil 3D 2025 Unleashed

    Skills you'll gain: AutoCAD Civil 3D, Autodesk Revit, Autodesk, Grading (Landscape), AutoCAD, Stormwater Management, Engineering Plans And Specifications, Engineering Analysis, Design, Visualization (Computer Graphics), Coordination, Design and Product, Data Management

    Beginner · Course · 3 - 6 Months

  • C

    Coursera

    Create your First Twitter Ad

    Skills you'll gain: Advertising Campaigns, Campaign Management, Advertising, Online Advertising, Social Media Marketing, Digital Advertising, Lead Generation, Automation

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    As Competências do Especialista no Sucesso do Cliente

    Skills you'll gain: Customer Success Management, Customer Data Management, Customer Relationship Management, Customer Engagement, Consultative Approaches, Customer Retention, Market Analysis, Customer experience strategy (CX), Organizational Structure, Business Relationship Management, Business Solutions, Business Technologies, Active Listening, Technology Solutions, Communication, Presentations

    4.8
    Rating, 4.8 out of 5 stars
    ·
    23 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    S

    SAS

    Four Rare Machine Learning Skills All Data Scientists Need

    Skills you'll gain: Predictive Modeling, Predictive Analytics, Marketing Analytics, Statistical Machine Learning, Machine Learning, Data Science, Applied Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), Model Evaluation, Statistical Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    9 reviews

    Advanced · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Introduction to Strategy

    Skills you'll gain: Strategic Thinking, Business Strategy, Business Strategies, Strategic Decision-Making, Competitive Analysis, Organizational Strategy, Decision Making, Corporate Strategy, Market Analysis, Analysis, Continuous Monitoring, Market Dynamics

    4.9
    Rating, 4.9 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Getting Started With Facebook Creator Studio

    Skills you'll gain: Facebook, Social Media Management, Scheduling, Social Media, Content Creation, Live Streaming, Content Development and Management, Video Production

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Uma Perspectiva Prática da Transformação Digital

    Skills you'll gain: Digital Transformation, Business Transformation, Data Strategy, Innovation, Organizational Strategy, Organizational Change, Cross-Channel Marketing, Customer experience strategy (CX), Business Process, Business Priorities, Customer Engagement, Strategic Partnership, Consumer Behaviour, Emerging Technologies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    25 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidades Anáhuac

    Impacto de la IA en la Innovación de Negocios

    Skills you'll gain: Innovation, Artificial Intelligence, Business Transformation, Emerging Technologies, New Product Development, Entrepreneurship, Business Modeling, Case Studies, Algorithms, Organizational Change, Lean Methodologies, Big Data, Machine Learning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    9 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    C

    Coursera

    Instagram Planning: Manage Content Like a Pro

    Skills you'll gain: Instagram, Content Creation, Social Media Content, Social Media Management, Content Development and Management, Marketing Planning, Content Strategy, Shared Media, Owned Media, Scheduling, Workflow Management

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    S

    Simplilearn

    Figma Micro Interaction Design Training

    Skills you'll gain: User Flows, UI Components, Figma (Design Software), User Interface (UI) Design, User Interface and User Experience (UI/UX) Design, Interaction Design, User Experience Design, Usability, Prototyping, Animations

    Beginner · Course · 1 - 4 Weeks

  • P

    Packt

    MERN eCommerce from Scratch

    Skills you'll gain: Node.JS, Full-Stack Web Development, Front-End Web Development, Server Side, Application Deployment, Back-End Web Development, JavaScript Frameworks, Web Applications, UI Components, Authentications, User Accounts, Database Development, User Interface (UI), Payment Systems

    Intermediate · Course · 3 - 6 Months

Searches related to product marketing

product marketing manager
product marketing management
product marketing strategy
product marketing analytics
ai product marketing
marketing management essentials: product and branding
digital product marketing
marketing project management
1…278279280…371

In summary, here are 10 of our most popular product marketing courses

  • Piktochart pour les débutants: Coursera
  • Autodesk Civil 3D 2025 Unleashed: Packt
  • Create your First Twitter Ad: Coursera
  • As Competências do Especialista no Sucesso do Cliente: Fundação Instituto de Administração
  • Four Rare Machine Learning Skills All Data Scientists Need: SAS
  • Introduction to Strategy: Fundação Instituto de Administração
  • Getting Started With Facebook Creator Studio: Coursera
  • Uma Perspectiva Prática da Transformação Digital: Fundação Instituto de Administração
  • Impacto de la IA en la Innovación de Negocios: Universidades Anáhuac
  • Instagram Planning: Manage Content Like a Pro: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • English Speaking
  • Generative AI (GenAI)
  • Microsoft Excel
  • Microsoft Power BI
  • Project Management
  • Python

Certificates & Programs

  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM Data Analyst Certificate
  • IBM Data Science Certificate
  • Machine Learning Certificate
  • Microsoft Power BI Data Analyst Certificate
  • UI / UX Design Certificate

Industries & Careers

  • Business
  • Computer Science
  • Data Science
  • Education & Teaching
  • Engineering
  • Finance
  • Healthcare
  • Human Resources (HR)
  • Information Technology (IT)
  • Marketing

Career Resources

  • Career Aptitude Test
  • Examples of Strengths and Weaknesses for Job Interviews
  • High-Income Skills to Learn
  • How Does Cryptocurrency Work?
  • How to Highlight Duplicates in Google Sheets
  • How to Learn Artificial Intelligence
  • Popular Cybersecurity Certifications
  • Preparing for the PMP Certification
  • Signs You Will Get the Job After an Interview
  • What Is Artificial Intelligence?

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok