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Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Popular Product Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    C

    Coursera

    Responsible AI: Transparency & Ethics

    Skills you'll gain: Responsible AI, Data Ethics, Artificial Intelligence, Mitigation, AI Workflows, Model Evaluation, Auditing, Risk Management Framework, Governance

    4.7
    Rating, 4.7 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Gestalte Grafiken für soziale Medien mit Canva

    Skills you'll gain: Canva (Software), Instagram, Social Media Content, Social Media, Social Media Marketing, Graphic and Visual Design Software, Social Media Strategy, Marketing Design, Organizational Skills, Content Creation, Graphic Design, Collaborative Software, Graphic and Visual Design, Color Theory, Typography, Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    N

    NIIT

    Building High Quality User Experience Using Material UI

    Skills you'll gain: HTML and CSS, Cascading Style Sheets (CSS), User Experience Design, UI Components, Front-End Web Development, User Interface (UI) Design, User Interface (UI), Web Design, React.js, Responsive Web Design, User Centered Design, User Experience, Design Elements And Principles, Javascript

    1.7
    Rating, 1.7 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Skillshare

    Shopify eCommerce Ads Masterclass: Targeting & Production

    Skills you'll gain: Campaign Management, Copywriting, Target Audience, Campaign Planning, Persona Development, Facebook, Advertising Campaigns, Social Media Campaigns, Customer Analysis, Target Market, Customer Insights, Online Advertising, Advertising, Conversion Funnel Analysis, Digital Advertising, Performance marketing, Content Performance Analysis, Content Creation, Marketing Budgets, Video Production

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    K

    Kennesaw State University

    Ethical AI Use

    Skills you'll gain: Prompt Engineering, Prompt Patterns, Responsible AI, Data Ethics, AI literacy, Case Studies, Generative AI, Ethical Standards And Conduct, Artificial Intelligence, Business Ethics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    26 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    YouTube Shorts: Create Winning Content

    Skills you'll gain: Video Production, Photo/Video Production and Technology, Content Strategy, Content Creation, Storytelling, Driving engagement, Video Editing, Drive Engagement, Post-Production

    3.6
    Rating, 3.6 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    2026 Personal Branding - Path To Top-1% Personal Brand

    Skills you'll gain: LinkedIn, Thought Leadership, Web Presence, Professional Development, Personal Development, Professional Networking, Influencing, Social Media, Marketing, Business Planning, Trustworthiness, Marketing Strategies, Finance, Growth Strategies

    Mixed · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Prezi para pequeñas empresas

    Skills you'll gain: Marketing Materials, Marketing Collateral, Presentations, Email Marketing, Content Creation, Brand Awareness, Marketing Design, Driving engagement, Content Marketing, Promotional Materials, Branding, Marketing Communications, Digital Marketing, Entrepreneurship

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    Universidad Nacional Autónoma de México

    Gestión musical en América Latina

    Skills you'll gain: Music, World Music, Production Process, Product Planning, Team Oriented, Production Management, Production Planning, Milestones (Project Management), Business Planning, Team Management, Program Evaluation, Digital Analysis, Relationship Building, Promotional Strategies, Cultural Diversity

    4.9
    Rating, 4.9 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Sales Analysis with Claude: Data Driven Sales Analytics

    Skills you'll gain: Anthropic Claude, Business Intelligence, Data Presentation, Data Visualization, Data Storytelling, Trend Analysis, Sales Presentations, Sales, Business Analytics, Sales Strategy, Data-Driven Decision-Making, Data Analysis, Business Strategies, Business Strategy, Business Analysis, LLM Application

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    لوسائط الرقمية واستراتيجيات التسويق

    Skills you'll gain: Digital Media Strategy, Customer Relationship Management (CRM) Software, Customer Relationship Management, Digital Marketing Campaigns, Digital Marketing, Online Advertising, Email Marketing, Campaign Planning, Marketing Strategies, Marketing Planning, Social Media, Social Media Strategy, Social Media Campaigns, Keyword Research, Digital Brand Strategy, Social Media Marketing, Social Media Management, Marketing Channel, Strategic Marketing, Marketing

    Mixed · Course · 1 - 4 Weeks

  • P

    Politecnico di Milano

    FPGA computing systems: Partial Dynamic Reconfiguration

    Skills you'll gain: Application Specific Integrated Circuits, Computer Architecture, Microarchitecture, Hardware Architecture, Cloud Infrastructure, Systems Design, System Configuration, Embedded Systems, Software Architecture, System Design and Implementation, Computing Platforms, Cloud Computing, Design Software

    4
    Rating, 4 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular product marketing courses

  • Responsible AI: Transparency & Ethics: Coursera
  • Gestalte Grafiken für soziale Medien mit Canva: Coursera
  • Building High Quality User Experience Using Material UI: NIIT
  • Shopify eCommerce Ads Masterclass: Targeting & Production: Skillshare
  • Ethical AI Use: Kennesaw State University
  • YouTube Shorts: Create Winning Content: Coursera
  • 2026 Personal Branding - Path To Top-1% Personal Brand: Alex Genadinik
  • Prezi para pequeñas empresas: Coursera
  • Gestión musical en América Latina: Universidad Nacional Autónoma de México
  • Sales Analysis with Claude: Data Driven Sales Analytics: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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