• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • E

    EDUCBA

    Analyze and Evaluate Bond Markets & Fixed Income Investing

    Skills you'll gain: Market Data, Financial Analysis, Investment Management, Return On Investment, Portfolio Risk, Accruals

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Sales Foundations 101: Core Techniques for Success

    Skills you'll gain: Sales Enablement, Sales Management, Oral Expression, Customer Analysis, Governance, Sales Strategy, Talent Management, Competitive Analysis, Marketing, Sales Operations, Target Market, Marketing Effectiveness, Verbal Communication Skills, Sales Process, Sales, Market Share, Solution Selling, Human Resource Strategy, Business, Product Knowledge

    ★ 4.5 (15) · Beginner · Specialization · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Apple Inc Financial Modeling: Analyze & Forecast

    Skills you'll gain: Financial Statements, Financial Modeling, Financial Analysis, Working Capital, Equities, Capital Expenditure, Financial Data, Business Valuation, Accounts Receivable, Finance, Analysis, Cash Flows, Corporate Finance, Risk Analysis, Investment Banking, Depreciation, Business, Estimation

    ★ 4.8 (12) · Mixed · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • I

    Indian Institute for Human Settlements

    Writing and Disseminating Grey Literature

    Skills you'll gain: Editing, Storytelling, Writing and Editing, Photography, Content Creation, Visual Storytelling, Infographics, Writing, Driving engagement, Media and Communications, Social Media, Instagram

    ★ 4.8 (9) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • V

    Vanderbilt University

    Qualitative Methods for Quantitative People (with GenAI)

    Skills you'll gain: Large Language Modeling, Responsible AI, LLM Application, Decision Making, Team Management, AI literacy, Resource Allocation, Generative AI, Qualitative Research, Communication Strategies, Analysis, Communication, Project Management, Data-Driven Decision-Making, Data Visualization

    ★ 2.8 (8) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • E

    ESSEC Business School

    Belles histoires d'entreprises à impact

    Skills you'll gain: Social Impact, Sustainable Business, Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Sustainable Development, Waste Minimization, Business Ethics, Environmental Issue, Environment and Resource Management, Socioeconomics, Governance, Sustainability Standards, Social Sciences, Program Evaluation, Financial Inclusion, Entrepreneurship, Product Lifecycle Management, Investments, Economic Development, Market Opportunities

    ★ 4.8 (26) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • B

    BCG

    La transformation numérique

    Skills you'll gain: Digital Transformation, Business Transformation, Product Lifecycle Management, Technology Strategies, Design Thinking, Competitive Analysis, Process Design, Business Strategy, Growth Strategies, Business Strategies, Emerging Technologies, Business Economics, Innovation, Market Dynamics, Leadership, Communication

    ★ 4.8 (6) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • T

    The Chinese University of Hong Kong

    离散优化建模高阶篇 Advanced Modeling for Discrete Optimization

    Skills you'll gain: Model Optimization, Mathematical Modeling, Operations Research, Debugging, Computational Logic, Combinatorics, Code Reusability, Applied Mathematics, Algorithms

    ★ 4.3 (6) · Intermediate · Course · 1 - 3 Months

    Category: Free
    Free
  • U

    University of Virginia

    Approche agile et design thinking

    Skills you'll gain: User Story, Persona (User Experience), Agile Product Development, Design Thinking, Agile Methodology, Product Development, Team Oriented, User Research, Persona Development, Usability Testing, User Feedback, User Centered Design, Value Propositions, Innovation, Interviewing Skills

    Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • J

    Johns Hopkins University

    Modeling Data in the Tidyverse

    Skills you'll gain: Statistical Modeling, Exploratory Data Analysis, R Programming, Predictive Modeling, Sampling (Statistics), Statistical Hypothesis Testing, Tidyverse (R Package), Data Analysis, Data Modeling, Data-Driven Decision-Making, Regression Analysis, Data Science, Statistical Inference, Predictive Analytics, Rmarkdown, Statistical Methods, Applied Machine Learning, Model Evaluation, Machine Learning

    ★ 4.7 (10) · Mixed · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • J

    John Wiley & Sons

    Saving, Investing, Insurance, and Retirement Planning

    Skills you'll gain: Estate Planning, Portfolio Management, Investment Management, Asset Protection, Long Term Care, Portfolio Risk, Wealth Management, Financial Planning, Insurance Policies, Brokerage, Loss Prevention, Financial Market, International Finance, Asset Management, Real Estate, Property and Real Estate, Risk Management, Return On Investment, Risk Analysis, Growth Strategies

    Beginner · Specialization · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • D

    Dartmouth College

    Question Reality: Mind

    Skills you'll gain: Computational Logic, Theoretical Computer Science, Logical Reasoning, Experimentation, Deductive Reasoning, Artificial Intelligence, Computational Thinking, Mathematics and Mathematical Modeling, Simulations, Computer Science, AI literacy, Psychology, Science and Research

    ★ 4.4 (14) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
1…288289290…454

In summary, here are 10 of our most popular market research courses

  • Analyze and Evaluate Bond Markets & Fixed Income Investing: EDUCBA
  • Sales Foundations 101: Core Techniques for Success: EDUCBA
  • Apple Inc Financial Modeling: Analyze & Forecast: EDUCBA
  • Writing and Disseminating Grey Literature: Indian Institute for Human Settlements
  • Qualitative Methods for Quantitative People (with GenAI): Vanderbilt University
  • Belles histoires d'entreprises à impact: ESSEC Business School
  • La transformation numérique: BCG
  • 离散优化建模高阶篇 Advanced Modeling for Discrete Optimization: The Chinese University of Hong Kong
  • Approche agile et design thinking: University of Virginia
  • Modeling Data in the Tidyverse: Johns Hopkins University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok