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Digital Analytics Courses

Digital analytics courses can help you learn data collection techniques, data visualization, web traffic analysis, and conversion rate optimization. You can build skills in interpreting user behavior, segmenting audiences, and developing actionable insights from metrics. Many courses introduce tools like Google Analytics, Tableau, and Adobe Analytics, demonstrating how to apply these skills to track performance, measure campaign effectiveness, and enhance user engagement.

Popular Digital Analytics Courses and Certifications


  • U

    Universidad de Palermo

    Marketing digital para E-commerce

    Skills you'll gain: Marketing Effectiveness, Performance Measurement, Digital Media Strategy, Marketing Strategies, Data-Driven Marketing, Target Audience, Marketing Planning, Key Performance Indicators (KPIs), Digital Marketing, E-Commerce, Strategic Marketing, Marketing Strategy and Techniques, Digital Marketing Tools, Analysis, Entrepreneurship, Goal Setting

    ★ 4.8 (250) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • F

    Fundação Instituto de Administração

    Otimizando o Marketing Digital

    Skills you'll gain: Campaign Management, Campaign Planning, Digital Marketing Campaigns, Consumer Behaviour, Digital Marketing, Marketing Strategies, Marketing Effectiveness, Marketing Planning, Return On Investment, Media Planning, Digital Analysis, Data-Driven Marketing, Conversion Funnel Analysis, Performance Reporting, Customer Insights, Marketing Analytics, Customer experience improvement, Customer Engagement, Marketing Communications, Customer Retention

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • S

    Simplilearn

    Business Analytics using Excel

    Skills you'll gain: Data Visualization, Microsoft Excel, Interactive Data Visualization, Excel Formulas, Pivot Tables And Charts, Dashboard Creation, Dashboard, Excel Macros, Statistical Methods, Spreadsheet Software, Data Analysis, Analytics, Data Wrangling, Data Preprocessing, Regression Analysis, Analytical Skills, Descriptive Statistics

    ★ 4.3 (42) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • M

    Macquarie University

    Analysing: Numeric and digital literacies

    Skills you'll gain: Governance, Data Presentation, Data Visualization, Management Accounting, Data Storytelling, Budgeting, Marketing Analytics, Capital Budgeting, Financial Modeling, Financial Data, Data Ethics, SAS (Software), Interactive Data Visualization, Financial Management, Customer Analysis, Customer Insights, Digital Media Strategy, Corporate Finance, Business Valuation, Financial Analysis

    ★ 4.6 (1.2K) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • U

    Universiteit Leiden

    Population Health: Predictive Analytics

    Skills you'll gain: Predictive Analytics, Predictive Modeling, Model Evaluation, Risk Modeling, R Programming, Preventative Care, Statistical Modeling, Sample Size Determination, Regression Analysis, Precision Medicine, Data Preprocessing, Applied Machine Learning, Sampling (Statistics), Diagnostic Tests

    ★ 4.6 (25) · Intermediate · Course · 1 - 3 Months

    Category: Preview
    Preview
  • C

    Coursera

    Track & Digital Marketing Channels

    Skills you'll gain: Campaign Management, Marketing Channel, Data-Driven Marketing, Digital Advertising, Digital Marketing Campaigns, Marketing Effectiveness, Digital Marketing, Online Advertising, Marketing Analytics, Web Analytics, Cross-Channel Marketing, Performance Metric, Performance Measurement, Social Media Marketing, Data-Driven Decision-Making, Email Marketing

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    University of Illinois Urbana-Champaign

    Marketing no mundo digital

    Skills you'll gain: Marketing, MarTech, Marketing Channel, Digital Marketing Tools, Marketing Strategies, Digital Marketing, Promotional Strategies, Digital Transformation, Promotions and Campaigns, Product Development, Market Dynamics, Consumer Behaviour, New Product Development, E-Commerce, Innovation, Customer Engagement

    Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • F

    Fundação Instituto de Administração

    Introdução ao Marketing Digital

    Skills you'll gain: Digital Marketing Tools, Marketing Strategies, Strategic Marketing, Marketing, Digital Marketing, Marketing Planning, Marketing Operations, Marketing Management, Persona Development, Target Market, Target Audience, Consumer Behaviour, Customer Insights, Digital Transformation, Integrated Marketing Communications

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • A

    Arizona State University

    Digital Communication and Emotion

    Skills you'll gain: digital literacy, Media and Communications, Digital Communications, Interpersonal Communications, Empathy & Emotional Intelligence, Conflict Management, De-escalation Techniques, Interactive Learning

    ★ 4.6 (22) · Mixed · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • F

    Fundação Instituto de Administração

    Comunicação Digital e Consumidores

    Skills you'll gain: Customer experience strategy (CX), Communication Planning, Marketing Strategies, Consumer Behaviour, Customer Insights, Marketing Communications, Marketing Planning, Target Market, Strategic Marketing, Digital Transformation, Digital Marketing, Customer Analysis, Digital Communications, Digital Marketing Tools, Communication Strategies

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Marketing Digital con Easil

    Skills you'll gain: Social Media Marketing, Social Media, Facebook, Social Media Content, Collaborative Software, Online Advertising, Marketing, Digital Advertising, Content Creation, Content Development and Management, Team Oriented, Digital Marketing Tools

    ★ 4.3 (13) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Copenhagen Business School

    Digital Competition in Financial Services

    Skills you'll gain: Technology Strategies, FinTech, Digital Transformation, Financial Services, Business Strategy, Financial Regulations, Market Dynamics, Computing Platforms, Competitive Analysis, Business Modeling, Innovation, Governance

    ★ 4.6 (1K) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
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In summary, here are 10 of our most popular digital analytics courses

  • Marketing digital para E-commerce: Universidad de Palermo
  • Otimizando o Marketing Digital: Fundação Instituto de Administração
  • Business Analytics using Excel: Simplilearn
  • Analysing: Numeric and digital literacies: Macquarie University
  • Population Health: Predictive Analytics: Universiteit Leiden
  • Track & Digital Marketing Channels: Coursera
  • Marketing no mundo digital: University of Illinois Urbana-Champaign
  • Introdução ao Marketing Digital: Fundação Instituto de Administração
  • Digital Communication and Emotion: Arizona State University
  • Comunicação Digital e Consumidores: Fundação Instituto de Administração

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Analytics (37)
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Microsoft Excel (26)
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Business Communication (16)
Decision-making (16)
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