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Digital Analytics Courses

Digital analytics courses can help you learn data collection techniques, data visualization, web traffic analysis, and conversion rate optimization. You can build skills in interpreting user behavior, segmenting audiences, and developing actionable insights from metrics. Many courses introduce tools like Google Analytics, Tableau, and Adobe Analytics, demonstrating how to apply these skills to track performance, measure campaign effectiveness, and enhance user engagement.

Popular Digital Analytics Courses and Certifications


  • S

    SkillsBooster Academy

    Generative AI for Digital Marketing

    Skills you'll gain: Google Gemini, Digital Marketing, Anthropic Claude, Marketing Strategy and Techniques, Marketing Strategies, Digital Marketing Campaigns, Microsoft Copilot, Email Marketing, Digital Marketing Tools, Social Media Marketing, Search Engine Optimization, Prompt Engineering, Content Optimization, Advertising Campaigns, Content Creation, Market Research, Generative AI, Web Analytics and SEO, Competitive Analysis, Target Audience

    ★ 4.7 (18) · Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • C

    Coursera

    Plan Analytics Projects

    Skills you'll gain: Timelines, Project Planning, Risk Analysis, Project Schedules, Human Resources Software, Human Resources Management and Planning, Risk Mitigation, Milestones (Project Management), Project Management, Meeting Facilitation, Scheduling, Project Risk Management, Anthropic Claude, ChatGPT, Discussion Facilitation, Payroll Systems, Contingency Planning, Dependency Analysis, Dashboard, Generative AI

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • J

    John Wiley & Sons

    Advanced Digital Marketing: Engaging Through Multimedia

    Skills you'll gain: Blogs, Search Engine Marketing, Media Relations, Content Creation, Online Advertising, Digital Content, Press Releases, Social Media Marketing, Digital Media Strategy, Content Marketing, Marketing Communications, Digital Advertising, Driving engagement, Digital Marketing, Multimedia, Social Media Content, Brand Management, Public Relations, Social Media, Web Analytics and SEO

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • U

    University of Illinois Urbana-Champaign

    Introduction to Applied Business Analytics

    Skills you'll gain: Business Workflow Analysis, Business Analysis, Analytics, Data Preprocessing, Data Analysis, Data-Driven Decision-Making, Descriptive Analytics, Data Presentation, Business Solutions, Python Programming

    ★ 4.6 (333) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
    Category: Build toward a degree
    Build toward a degree
  • É

    École Polytechnique Fédérale de Lausanne

    Digital Signal Processing 2: Filtering

    Skills you'll gain: Digital Signal Processing, Digital Communications, Communication Systems, Telecommunications, Numerical Analysis, Systems Analysis, Jupyter

    ★ 4.7 (198) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • F

    Fundação Instituto de Administração

    Medindo o Marketing Digital

    Skills you'll gain: Marketing Effectiveness, Key Performance Indicators (KPIs), Marketing Analytics, Digital Marketing, Marketing Strategies, Data-Driven Marketing, Performance Analysis, Digital Marketing Campaigns, Campaign Management, Customer experience strategy (CX), Digital Analysis, Digital Marketing Tools, Performance Measurement, Marketing Automation, Marketing Channel, A/B Testing, Automation

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • A

    Arizona State University

    Professional Skills: Digital Wellness

    Skills you'll gain: Health Technology, Personal Care, Constructive Feedback, digital literacy, Personal Development, Stress Management, Self-Awareness, Time Management, Digital Analysis, Professional Development, Technology Solutions, Mental Health, Technology Strategies, Habit Formation, Mindfulness

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • C

    Coursera

    Digital Record Keeping & Compliance

    Skills you'll gain: Record Keeping, Document Management, Accounting Records, Records Management, File Management, Compliance Management, Regulatory Compliance, Document Control, Regulatory Requirements, Regulation and Legal Compliance, Auditing, Financial Regulations, Data Security

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • E

    Emory University

    Marketing Analytics Capstone Project

    Skills you'll gain: Marketing Analytics, Exploratory Data Analysis, Model Evaluation, Data-Driven Marketing, Predictive Analytics, Predictive Modeling, Logistic Regression, Analytical Skills, Business Analytics, Regression Analysis, Statistical Modeling, Model Training, Data Analysis, Data Preprocessing, Descriptive Statistics

    ★ 4.4 (30) · Mixed · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • G

    Google

    Google Data Analytics (DE)

    Skills you'll gain: Data Cleansing, Stakeholder Management, Rmarkdown, Data Presentation, Data Storytelling, Data Visualization, Data Validation, Stakeholder Engagement, Ggplot2, Stakeholder Communications, Data Ethics, R (Software), Dashboard Creation, Analytical Skills, Data Integrity, Dashboard, Case Studies, Data-Driven Decision-Making, Google Sheets, Data Analysis

    ★ 4.5 (36) · Beginner · Professional Certificate · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • S

    Simplilearn

    Analytics, ROI, and Evaluation

    Skills you'll gain: Data-Driven Marketing, Marketing Analytics, Web Analytics, Conversion Funnel Analysis, Google Analytics, Key Performance Indicators (KPIs), Marketing Effectiveness, Performance Measurement, Business Metrics, Performance Metric, Marketing Strategies, Marketing, Data-Driven Decision-Making, Return On Investment, Digital Analysis, Analytics, Heat Maps, Customer Engagement

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • F

    Fundação Instituto de Administração

    Preparando o Marketing Digital

    Skills you'll gain: Marketing Strategies, Digital Brand Strategy, Customer Analysis, Customer experience strategy (CX), Marketing Planning, Target Market, Digital Marketing, Customer Insights, Content Strategy, Target Audience, Marketing Effectiveness, Brand Marketing, Persona Development, Brand Strategy, Agile Methodology, Journey Mapping, Storytelling, Consumer Behaviour, Conversion Funnel Analysis

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
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In summary, here are 10 of our most popular digital analytics courses

  • Generative AI for Digital Marketing: SkillsBooster Academy
  • Plan Analytics Projects: Coursera
  • Advanced Digital Marketing: Engaging Through Multimedia: John Wiley & Sons
  • Introduction to Applied Business Analytics: University of Illinois Urbana-Champaign
  • Digital Signal Processing 2: Filtering: École Polytechnique Fédérale de Lausanne
  • Medindo o Marketing Digital: Fundação Instituto de Administração
  • Professional Skills: Digital Wellness: Arizona State University
  • Digital Record Keeping & Compliance: Coursera
  • Marketing Analytics Capstone Project: Emory University
  • Google Data Analytics (DE): Google

Skills you can learn in Business Essentials

Analytics (37)
Presentation (33)
Modeling (29)
Business Analytics (27)
Language (26)
Microsoft Excel (26)
Writing (26)
Speech (18)
Plan (17)
Business Communication (16)
Decision-making (16)
Leadership (15)

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