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  • Marketing Automation

Marketing Automation Courses

Marketing automation courses can help you learn email marketing strategies, customer segmentation, lead nurturing, and campaign analytics. You can build skills in creating automated workflows, optimizing conversion rates, and analyzing customer behavior to enhance engagement. Many courses introduce tools like HubSpot, Marketo, and Mailchimp, that support implementing automation strategies and measuring their effectiveness in real-time.

Popular Marketing Automation Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    Advanced Strategy and Automation for Trading Bots

    Skills you'll gain: Technical Analysis, Financial Trading, Regression Analysis, Business Process Automation, Trend Analysis, Market Data, Predictive Modeling, Market Trend, Advanced Analytics, Securities Trading, Computational Logic, Automation, Data-Driven Decision-Making, Market Dynamics, Decision Intelligence, Financial Market, Workflow Management, Back-End Web Development, Data Visualization, Algorithms

    Advanced · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Viral Marketing And Growth Hacking With Content Marketing

    Skills you'll gain: Shared Media, Social Media Content, Social Media Campaigns, Content Marketing, Copywriting, Social Media Marketing, Content Creation, Social Media, Content Performance Analysis, Driving engagement, Content Strategy, Drive Engagement, Promotional Strategies

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    International Marketing and Management

    Skills you'll gain: Global Marketing, Staff Management, People Management, Culture, Cultural Diversity, Cultural Responsiveness, Intercultural Competence, Team Management, Cultural Sensitivity, B2B Sales, Target Market, Business Management, Diversity Marketing, Human Resources, Human Resource Strategy, Human Resources Management and Planning, Marketing, Organizational Strategy, Strategic Marketing, Marketing Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    125 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Foundations of Digital Marketing

    Skills you'll gain: Search Engine Marketing, Pay Per Click Advertising, Data-Driven Marketing, Marketing Analytics, Search Engine Optimization, Web Analytics, Web Analytics and SEO, Online Advertising, Data Visualization, Analytics, Model Evaluation, Digital Marketing, Apache Hadoop, Digital Advertising, Digital Marketing Tools, Machine Learning Methods, AI Personalization, Advertising, Social Media Strategy, Predictive Modeling

    4.6
    Rating, 4.6 out of 5 stars
    ·
    27 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Digital Marketing: Customer Engagement Strategy

    Skills you'll gain: Customer Engagement, Digital Brand Strategy, Marketing Strategies, Driving engagement, Digital Marketing, Marketing Strategy and Techniques, Content Marketing, MarTech, Cross-Channel Marketing, Digital Media Strategy, Social Media Marketing, Loyalty Programs, Consumer Behaviour, Marketing Communications, Digital Advertising, Analytics, Generative AI, Data Analysis, Data Visualization, Data Collection

    Build toward a degree

    4.5
    Rating, 4.5 out of 5 stars
    ·
    4.8K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    T

    Tecnológico de Monterrey

    Analíticas de Marketing Digital

    Skills you'll gain: Web Analytics, Google Analytics, Social Media Analytics, Social Media, Search Engine Marketing, Social Media Management, Social Media Marketing, Conversion Funnel Analysis, Digital Analysis, Marketing Analytics, Digital Marketing Campaigns, Market Research, Data-Driven Marketing, Customer Analysis, Search Engine Optimization, Analytical Skills, Online Advertising, Social Media Strategy, Digital Marketing, Key Performance Indicators (KPIs)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    297 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Apply API Testing & Automation with Postman

    Skills you'll gain: Postman API Platform, Continuous Delivery, Continuous Integration, Web Services, API Design, Test Tools, Spring Framework, Application Programming Interface (API), CI/CD, Test Execution Engine, Service Oriented Architecture, Verification And Validation, Software Testing, Restful API, Interactive Data Visualization, Server Side, Web Applications, Program Development, Virtual Environment, Automation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    13 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    B

    Board Infinity

    Ansible Automation: From Fundamentals to Enterprise

    Skills you'll gain: Ansible, IT Automation, YAML, Enterprise Architecture, DevSecOps, Scalability, CI/CD, Automation, Debugging, Scripting, Continuous Integration, Devops Tools, Configuration Management, Hardening, Enterprise Security, Development Environment, Verification And Validation, Infrastructure as Code (IaC), Cloud-Based Integration, Patch Management

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Meta

    Meta Marketing Science Certification Prep

    Skills you'll gain: Meta Ads Manager, Marketing Analytics, Data-Driven Marketing, Bayesian Statistics, Descriptive Statistics, Marketing Effectiveness, Statistical Hypothesis Testing, Target Audience, Marketing Strategies, Marketing Planning, Statistical Inference, Marketing Strategy and Techniques, Statistical Software, Sampling (Statistics), A/B Testing, Data Collection, Marketing, Analytics, Performance marketing, Web Analytics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    3K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Advanced Excel Data Processing and VBA Automation

    Skills you'll gain: Variance Analysis, Excel Macros, Excel Formulas, Microsoft Excel, Financial Data, Financial Forecasting, Spreadsheet Software, Financial Analysis, Financial Modeling, Budgeting, Data Cleansing, Revenue Forecasting, Management Reporting, Data Validation, Forecasting, Pivot Tables And Charts, Generative AI, Trend Analysis, Visual Basic (Programming Language), Data Analysis

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Marketing, Communication, and PR

    Skills you'll gain: Marketing and Public Relations, Integrated Marketing Communications, Marketing Communications, Public Relations, Storytelling, Communication Planning, Content Performance Analysis, Strategic Communication, Target Audience, Promotions and Campaigns, Campaign Planning, Cross-Channel Marketing, User Research, Ethical Standards And Conduct, AI Integrations

    4.8
    Rating, 4.8 out of 5 stars
    ·
    40 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    P

    Packt

    Cloud Automation Projects 2026 – AWS, Terraform & GitHub

    Skills you'll gain: AWS Identity and Access Management (IAM), Terraform, Identity and Access Management, Infrastructure as Code (IaC), Amazon Web Services, AWS CloudFormation, Cloud Hosting, Cloud Computing, Cloud Infrastructure, IT Automation, CI/CD, Cloud Services, Public Cloud, Amazon S3, Application Deployment, GitHub, Web Development, Web Design and Development

    Intermediate · Course · 1 - 3 Months

1…303132…418

In summary, here are 10 of our most popular marketing automation courses

  • Advanced Strategy and Automation for Trading Bots: Packt
  • Viral Marketing And Growth Hacking With Content Marketing: Alex Genadinik
  • International Marketing and Management: University of Colorado Boulder
  • Foundations of Digital Marketing: University of Maryland, College Park
  • Digital Marketing: Customer Engagement Strategy: University of Illinois Urbana-Champaign
  • Analíticas de Marketing Digital: Tecnológico de Monterrey
  • Apply API Testing & Automation with Postman: EDUCBA
  • Ansible Automation: From Fundamentals to Enterprise: Board Infinity
  • Meta Marketing Science Certification Prep: Meta
  • Advanced Excel Data Processing and VBA Automation: Coursera

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