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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    كيفية إنشاء قناة في تحليلات فيسبوك

    Skills you'll gain: Marketing Channel, Facebook, Sales, Marketing, Conversion Funnel Analysis, Social Media Marketing, Social Media Analytics, Web Analytics, Business Strategy, Analytics

    Beginner · Guided Project · Less Than 2 Hours

  • S

    SkillsBooster Academy

    Project Management with AI

    Skills you'll gain: Prompt Engineering, Prompt Engineering Tools, Data Ethics, Responsible AI, Project Management, AI Enablement, AI Security, Artificial Intelligence, Google Gemini, Microsoft Copilot, Decision Intelligence, ChatGPT, Generative AI, Stakeholder Management, Leadership, Team Management, Risk Management, Data Analysis, Decision Making, Communication

    ★ 4.7 (7) · Beginner · Course · 1 - 3 Months

  • J

    Johns Hopkins University

    Advanced Probability and Statistical Methods

    Skills you'll gain: Regression Analysis, Statistical Hypothesis Testing, Statistical Analysis, Probability & Statistics, Statistical Methods, Statistical Programming, Probability Distribution, Data Analysis, Statistical Software, Markov Model, Data Science, Statistical Modeling, Statistical Inference, Probability, Correlation Analysis, R Programming

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Target specific user demographics in your followers campaign

    Skills you'll gain: Campaign Management, Target Audience, Content Performance Analysis, Target Market, Social Media Campaigns, Advertising Campaigns, Personalized Campaigns, Online Advertising, Market Research, User Research, Social Media Marketing, Social Media, Social Media Strategy, Market Analysis

    Intermediate · Guided Project · Less Than 2 Hours

  • U

    University of Maryland, College Park

    AI Empowerment for Small Businesses

    Skills you'll gain: Generative AI, AI Product Strategy, Data Ethics, AI Enablement, Responsible AI, AI Security, Business Planning, AI Integrations, Artificial Intelligence, Case Studies, Predictive Modeling, Predictive Analytics, Forecasting, Business Ethics, Data Governance, Content Creation, Customer Service

    Beginner · Course · 1 - 3 Months

  • A

    Alex Genadinik

    2026 AI And ChatGPT At Work: Productive AI Use For Beginners

    Skills you'll gain: Prompt Engineering, AI Integrations, ChatGPT, AI powered creativity, AI literacy, Presentations, AI Personalization, AI Workflows, Artificial Intelligence, Content Creation, Brainstorming

    ★ 4.4 (8) · Mixed · Course · 1 - 3 Months

  • M

    Microsoft

    Interactive Reporting and Visualization in Power BI

    Skills you'll gain: Data Visualization, Data Presentation, Interactive Data Visualization, Power BI, Data Storytelling, Data Visualization Software, Dashboard, Dashboard Creation, Business Reporting, Advanced Analytics, Compliance Reporting, Design Elements And Principles, User Experience

    Intermediate · Course · 1 - 3 Months

  • U

    Università di Napoli Federico II

    Introduzione alla Data Visualization con Tableau

    Skills you'll gain: Tableau Software, Data Visualization Software, Data Visualization, Interactive Data Visualization, Business Intelligence Software, Business Intelligence, Plot (Graphics), Data Presentation, Data Modeling, Data Integration, Data Analysis Software, Data Analysis, Data Import/Export, Data Manipulation, Time Series Analysis and Forecasting, Real Time Data, Data Management

    ★ 4.6 (11) · Beginner · Course · 1 - 3 Months

  • B

    Board Infinity

    Strategic Product Management

    Skills you'll gain: Design Thinking, Technical Product Management, Product Management, Product Lifecycle Management, Agile Methodology, Agile Product Development, Product Development, Go To Market Strategy, Product Strategy, Data Visualization Software, Market Analysis, Market Research, Customer Analysis, Target Market, Data Analysis Software, Competitive Analysis, Data Analysis, Microsoft Excel, Cross-Functional Collaboration

    Beginner · Course · 1 - 4 Weeks

  • I

    Interactive Brokers

    Construction and Real Estate (US)

    Skills you'll gain: Real Estate, Risk Management, Property and Real Estate, Business Risk Management, Financial Analysis, Commercial Real Estate, Economics, Market Dynamics, Commercial Construction, Investment Management, Market Data, Mortgage Loans, Investments, Market Trend, Market Analysis

    ★ 4.4 (9) · Beginner · Course · 1 - 4 Weeks

  • N

    Northeastern University

    Fundamentals of Integrated Brand Promotion

    Skills you'll gain: Branding, Advertising, Consumer Behaviour, Brand Management, Brand Marketing, Brand Strategy, Integrated Marketing Communications, Brand Loyalty, Marketing Communications, Brand Awareness, Marketing, Promotional Strategies, Media Strategy, Data-Driven Marketing, Design Thinking

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Create a Flyer Using Microsoft Word

    Skills you'll gain: Microsoft Office, Document Management

    ★ 4.9 (11) · Beginner · Guided Project · Less Than 2 Hours

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In summary, here are 10 of our most popular marketing analytics courses

  • كيفية إنشاء قناة في تحليلات فيسبوك: Coursera
  • Project Management with AI: SkillsBooster Academy
  • Advanced Probability and Statistical Methods: Johns Hopkins University
  • Target specific user demographics in your followers campaign: Coursera
  • AI Empowerment for Small Businesses: University of Maryland, College Park
  • 2026 AI And ChatGPT At Work: Productive AI Use For Beginners: Alex Genadinik
  • Interactive Reporting and Visualization in Power BI: Microsoft
  • Introduzione alla Data Visualization con Tableau: Università di Napoli Federico II
  • Strategic Product Management: Board Infinity
  • Construction and Real Estate (US): Interactive Brokers

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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