Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Arizona State University
Skills you'll gain: Curiosity, Design Thinking, Innovation, Customer Analysis, Creative Thinking, Target Audience, Customer Insights, Market Research, Entrepreneurship, Problem Solving, Communication
Beginner · Course · 1 - 3 Months

Parsons School of Design, The New School
Skills you'll gain: Design Thinking, Business Modeling, Business Solutions, Growth Strategies, Business Process, Business Strategy, Innovation, Sustainable Business, Product Design, Design, Value Propositions, Market Analysis, User Experience
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Recruitment Strategies, Generative AI, Recruitment, Employee Onboarding, Talent Recruitment, People Analytics, Human Resources Management and Planning, AI Personalization, Talent Acquisition, Human Resources, Human Resource Strategy, Employee Engagement, Talent Management, Automation, Collaboration, IT Automation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Facebook, Billing, Target Audience, Advertising Campaigns, Budget Management, Online Advertising, Advertising, Digital Advertising, Paid media, Social Media Campaigns, Marketing, Campaign Management, Social Media Marketing, Social Work
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Time Series Analysis and Forecasting, Plot (Graphics), Data Visualization, Statistical Visualization, Data Visualization Software, Heat Maps, Box Plots, Anomaly Detection, Matplotlib, Seaborn, Plotly, Data Processing, Data Cleansing, Data Analysis, Exploratory Data Analysis, Pandas (Python Package), Python Programming
Intermediate · Guided Project · Less Than 2 Hours

Johns Hopkins University
Skills you'll gain: Computer Vision, Supervised Learning, Image Analysis, Applied Machine Learning, Feature Engineering, Machine Learning Algorithms, Data Processing, Predictive Modeling, Machine Learning, Data Cleansing, Scikit Learn (Machine Learning Library), Data Integration, Data Transformation, Artificial Intelligence and Machine Learning (AI/ML), Data Analysis
Intermediate · Course · 1 - 4 Weeks

Johns Hopkins University
Skills you'll gain: Social Network Analysis, Network Analysis, Data Analysis, Exploratory Data Analysis, Analytics, Statistical Analysis, Social Sciences, Behavioral Economics, Research, Data Collection, Sociology, Data Transformation, Persuasive Communication, Application Programming Interface (API), Media and Communications, Substance Abuse, Psychology
Intermediate · Course · 1 - 3 Months

Corporate Finance Institute
Skills you'll gain: Dashboard, Tableau Software, Interactive Data Visualization, Data Visualization Software, Data Presentation, Data Modeling, Data Storytelling, Data Manipulation, Data Import/Export, Business Intelligence, Data Transformation, Data Integration, Data Analysis
Beginner · Course · 1 - 3 Months

Skills you'll gain: Business Metrics, Data Visualization, Data Visualization Software, Small Data, Decision Making, Key Performance Indicators (KPIs), Big Data
Beginner · Course · 1 - 4 Weeks

Corporate Finance Institute
Skills you'll gain: Regression Analysis, Statistical Modeling, Statistical Analysis, Predictive Modeling, Data Analysis, Scikit Learn (Machine Learning Library), Microsoft Excel, Supervised Learning, Exploratory Data Analysis, Pandas (Python Package), Matplotlib
Advanced · Course · 1 - 3 Months

Skills you'll gain: Salesforce, Data Sharing, Authentications, Web Analytics, Single Sign-On (SSO), User Accounts, Data Access, Drive Engagement, Cloud Development, Customer experience improvement, Dashboard, Role-Based Access Control (RBAC), Registration, Content Management
Advanced · Course · 3 - 6 Months

Skills you'll gain: Data-Driven Decision-Making, Data Management, Database Development
Beginner · Course · 1 - 4 Weeks