• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • U

    University of Geneva

    Se former à l'égalité

    Skills you'll gain: Disabilities, Education and Training, Diversity Training, Social Sciences, Social Justice, Pedagogy, Diversity Awareness, Teaching, Sociology, Diversity Equity and Inclusion Initiatives, Student Support and Services, Diversity Programs, Research, Cultural Diversity, Instructional Strategies, Writing, Discussion Facilitation, Conflict Management

    ★ 5 (16) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • P

    Pontificia Universidad Católica del Perú

    Proyecto Final de Fundamentos de UX y requisitos de software

    Skills you'll gain: User Story, User Experience Design, Functional Requirement, System Requirements, User Experience, User Requirements Documents, Requirements Analysis, Functional Specification, User Research

    ★ 4.8 (6) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • T

    The Chinese University of Hong Kong

    离散优化建模高阶篇 Advanced Modeling for Discrete Optimization

    Skills you'll gain: Model Optimization, Mathematical Modeling, Operations Research, Debugging, Computational Logic, Combinatorics, Code Reusability, Applied Mathematics, Algorithms

    ★ 4.3 (6) · Intermediate · Course · 1 - 3 Months

    Category: Free
    Free
  • D

    DeepLearning.AI

    신경망 및 딥 러닝

    Skills you'll gain: Deep Learning, Artificial Neural Networks, Convolutional Neural Networks, Supervised Learning, Applied Machine Learning, Model Optimization, Machine Learning Methods, Artificial Intelligence, Computer Vision, Recurrent Neural Networks (RNNs), Model Training, Network Architecture, NumPy, Performance Tuning

    ★ 5 (6) · Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • Y

    Yunus Social Business Fund Bengaluru

    Value and Business Decision Making

    Skills you'll gain: Cash Flows, Cash Flow Forecasting, Financial Analysis, Decision Making, Risk Analysis, Business Valuation, Risk Management Framework, Strategic Decision-Making, Cost Benefit Analysis, Social Impact, Capital Budgeting, Finance, Stakeholder Analysis, Economics, Policy, and Social Studies, Business Acumen

    ★ 4.9 (9) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Create Student Books with Book Creator

    Skills you'll gain: Digital pedagogy, Education Software and Technology, digital literacy

    ★ 4.6 (49) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • U

    University of Illinois Urbana-Champaign

    Regulatory Landscape of Alternative Investments

    Skills you'll gain: Financial Industry Regulatory Authorities, Asset Management, Financial Regulations, Financial Regulation, Securities (Finance), Investments, Investment Management, Law, Regulation, and Compliance, Regulatory Compliance, Private Equity, Real Estate, Financial Services, Regulatory Requirements, Capital Markets, Property and Real Estate, Due Diligence, Fundraising and Crowdsourcing, Case Studies

    Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • L

    L&T EduTech

    Concepts of Heavy Lifting

    Skills you'll gain: Mechanics, Hydraulics, Construction, Structural Engineering, Structural Analysis, Mechanical Engineering, Construction Engineering, Engineering Practices, Engineering, Engineering Analysis, Safety Standards, Engineering Calculations

    Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • G

    Google Cloud

    Tracking Cryptocurrency Exchange Trades with Google Cloud Platform in Real-Time

    Skills you'll gain: Dataflow, Google Cloud Platform, Data Pipelines, Real Time Data, Data Visualization, Interactive Data Visualization, Data Visualization Software, Big Data, Database Development, Databases, Tensorflow

    Advanced · Project · Less Than 2 Hours

  • O

    O.P. Jindal Global University

    Program Design and Evaluation

    Skills you'll gain: Program Evaluation, Policy Development, Policy Analysis, Project Design, Program Standards, Public Policies, Program Implementation, Program Development, Resource Allocation, Social Impact, Economics, Policy, and Social Studies, Coordinating, Coordination, Stakeholder Engagement

    Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
    Category: Build toward a degree
    Build toward a degree
  • F

    Fundação Instituto de Administração

    Marketing e o Consumidor no Ambiente Digital

    Skills you'll gain: Marketing Strategies, Customer experience strategy (CX), Strategic Marketing, Data-Driven Marketing, Marketing, Digital Brand Strategy, Digital Marketing, Customer Analysis, Digital Marketing Campaigns, Communication Planning, Integrated Marketing Communications, Marketing Planning, Digital Analysis, Consumer Behaviour, Content Marketing, Customer Insights, Marketing Communications, Target Market, Marketing Analytics, Digital Transformation

    ★ 4.9 (12) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • F

    Fractal Analytics

    Design Thinking for Data Professionals

    Skills you'll gain: A/B Testing, Design Thinking, User Centered Design, Design and Product, Experience Design, Data Storytelling, Dashboard, User Feedback, Solution Design, Stakeholder Engagement, Stakeholder Analysis, Customer Insights, Interviewing Skills, Empathy & Emotional Intelligence, Business Requirements, Problem Solving, Product Testing

    ★ 4.5 (13) · Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
1…329330331…454

In summary, here are 10 of our most popular market research courses

  • Se former à l'égalité: University of Geneva
  • Proyecto Final de Fundamentos de UX y requisitos de software: Pontificia Universidad Católica del Perú
  • 离散优化建模高阶篇 Advanced Modeling for Discrete Optimization: The Chinese University of Hong Kong
  • 신경망 및 딥 러닝: DeepLearning.AI
  • Value and Business Decision Making: Yunus Social Business Fund Bengaluru
  • Create Student Books with Book Creator: Coursera
  • Regulatory Landscape of Alternative Investments: University of Illinois Urbana-Champaign
  • Concepts of Heavy Lifting: L&T EduTech
  • Tracking Cryptocurrency Exchange Trades with Google Cloud Platform in Real-Time: Google Cloud
  • Program Design and Evaluation: O.P. Jindal Global University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok