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  • Product Marketing

Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Popular Product Marketing Courses and Certifications


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    Adobe

    Design Foundations in Adobe Illustrator

    Skills you'll gain: Adobe Illustrator, Graphic and Visual Design, Layout Design, Visual Design, Graphic Design, Workflow Management, Creative Design, Collaboration, Editing, Scalability, Computer Graphic Techniques, Creative Thinking, Creative Problem-Solving

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Skillshare

    Hone Your Style: Discover and Develop Your Editing Style

    Skills you'll gain: Video Editing, Style Guides, Editing, Post-Production, Visual Storytelling, Videography, Creativity, Aesthetics

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
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    LearnQuest

    Sales Enablement, Innovation, and Growth Hacking

    Skills you'll gain: Sales Enablement, Sales Strategy, Sales Development, Sales Operations, Lead Generation, Sales, Sales Training, Account Strategy, Sales Process, Customer Relationship Management (CRM) Software, Prospecting and Qualification, Sales Prospecting, Global Marketing, Training and Development, Data-Driven Decision-Making, Marketing Automation, Key Performance Indicators (KPIs), Personalized Campaigns, Video Production

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Fundação Instituto de Administração

    Fundamentos de IA Aplicados ao CRM

    Skills you'll gain: Predictive Analytics, Customer Relationship Management, Machine Learning Methods, Customer Relationship Management (CRM) Software, Predictive Modeling, Data Literacy, Customer Data Management, Advanced Analytics, Data-Driven Decision-Making, Applied Machine Learning, Machine Learning Algorithms, Artificial Intelligence, Machine Learning, AI literacy, Deep Learning, Artificial Neural Networks

    4.7
    Rating, 4.7 out of 5 stars
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    7 reviews

    Beginner · Course · 1 - 4 Weeks

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    Board Infinity

    Step-by-Step Resume Building: Job-Winning ATS-Proof Resumes

    Skills you'll gain: Process Development, Content Optimization, Writing, Proofreading

    Beginner · Course · 1 - 3 Months

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    Coursera

    Advanced Survey Design & Statistical Analysis

    Skills you'll gain: Rmarkdown, Knitr, Surveys, Survey Creation, Data Quality, Sample Size Determination, Statistical Hypothesis Testing, Data Governance, Market Research, Regression Analysis, Predictive Modeling, Quantitative Research, Data Analysis, Statistical Analysis, Key Performance Indicators (KPIs), R Programming, Excel Formulas, Business Intelligence, Data Visualization, Performance Metric

    Intermediate · Specialization · 3 - 6 Months

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    John Wiley & Sons

    Generative AI for Trading and Asset Management

    Skills you'll gain: Generative AI, Generative Adversarial Networks (GANs), Generative Model Architectures, Large Language Modeling, Financial Trading, Applied Machine Learning, Financial Market, Asset Management, Machine Learning Methods, Autoencoders, LLM Application, Statistical Machine Learning, Machine Learning, Portfolio Management, Model Optimization, Deep Learning, Dimensionality Reduction, Artificial Intelligence, Financial Analysis, Risk Management

    Intermediate · Course · 1 - 3 Months

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    UBITS

    El desarrollo de una startup

    Skills you'll gain: Customer Analysis, Sales Development, Market Analysis, Customer Insights, Sales Strategy, Sales, Customer Retention, Business Modeling, Entrepreneurship, Technology Strategies, Consumer Behaviour, Business Strategy, Entrepreneurial Finance

    Intermediate · Course · 1 - 4 Weeks

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    The Expert Academy

    Advanced B2B Sales For Enterprise Deals

    Skills you'll gain: Enterprise Sales, B2B Sales, Sales, Selling Techniques, Value Propositions, Social Media Marketing, Social Media, Customer Engagement, Social Media Strategy, LinkedIn, Return On Investment, Business Analysis, Content Marketing, Content Strategy, Professional Networking, Brand Strategy, Relationship Building, Digital Marketing, Content Creation, Data Analysis

    Intermediate · Course · 1 - 3 Months

  • P

    Packt

    Design for Learning: UX in Online Teaching

    Skills you'll gain: Video Production, Instructional Design, Digital pedagogy, Virtual Environment, User Interface and User Experience (UI/UX) Design, Virtual Reality, Teaching, User Experience Design, Education Software and Technology, User Centered Design, Student Engagement, Learning Styles, Human Centered Design, UI/UX Research, Online Advertising, Survey Creation

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    Minnesota State University, Mankato

    Technical Editing

    Skills you'll gain: Technical Writing, Writing and Editing, Technical Documentation, Editing, Technical Communication, Web Content Accessibility Guidelines, Usability, Functional Design, Aesthetics

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
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    Alibaba Cloud Academy

    Deploy and Manage Your Application on Alibaba Cloud

    Skills you'll gain: Cloud Deployment, Application Deployment, Performance Tuning, Application Performance Management, Cloud Development, Cloud Applications, Cloud Management, Cloud-Native Computing, Redis, Cloud Platforms, Cloud Services, Middleware

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular product marketing courses

  • Design Foundations in Adobe Illustrator: Adobe
  • Hone Your Style: Discover and Develop Your Editing Style: Skillshare
  • Sales Enablement, Innovation, and Growth Hacking: LearnQuest
  • Fundamentos de IA Aplicados ao CRM: Fundação Instituto de Administração
  • Step-by-Step Resume Building: Job-Winning ATS-Proof Resumes: Board Infinity
  • Advanced Survey Design & Statistical Analysis: Coursera
  • Generative AI for Trading and Asset Management: John Wiley & Sons
  • El desarrollo de una startup: UBITS
  • Advanced B2B Sales For Enterprise Deals: The Expert Academy
  • Design for Learning: UX in Online Teaching: Packt

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
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Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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