• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Customer Analytics

Customer Analytics Courses

Customer analytics courses can help you learn data collection techniques, customer segmentation, predictive modeling, and performance measurement. You can build skills in interpreting customer behavior, optimizing marketing strategies, and enhancing customer experience through data-driven insights. Many courses introduce tools like Google Analytics, Tableau, and SQL, that support analyzing data and visualizing trends to inform business decisions.


Popular Customer Analytics Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    Logical Operations

    Microsoft Excel 2021-2024 Mastery

    Skills you'll gain: Microsoft Excel, Spreadsheet Software, Excel Formulas, Microsoft Office, Pivot Tables And Charts, Excel Macros, Data Presentation, Microsoft 365, Business Intelligence, Data Visualization Software, Productivity Software, Data Visualization, Data Integration, Data Entry, Key Performance Indicators (KPIs), Data Management, Document Management, File Management, Performance Management, User Interface (UI)

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    YouTube Ads & Video Marketing - 2026

    Skills you'll gain: Google Ads, Advertising, Advertising Sales, Online Advertising, Growth Strategies, Advertising Campaigns, Video Production, Copywriting, Performance marketing, Digital Advertising, Promotional Strategies, Campaign Management, Drive Engagement, Target Audience, Customer Engagement

    Mixed · Course · 1 - 4 Weeks

  • G

    Google Cloud

    BigQuery Machine Learning using Soccer Data

    Skills you'll gain: Analytics, Statistical Machine Learning, Google Cloud Platform, Model Evaluation, Predictive Analytics, Applied Machine Learning, Data Analysis, Predictive Modeling

    Intermediate · Project · Less Than 2 Hours

  • P

    Packt

    Delivering Bad News to Customers

    Skills you'll gain: Professional Development, Customer Relationship Management, Interpersonal Communications, Service Recovery, Business Communication, Communication Strategies, Strategic Communication, Communication Planning, Compassion, Solution Delivery

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Agile Scrum: Apply, Analyze & Certify as Scrum Master

    Skills you'll gain: Agile Methodology, Agile Project Management, Continuous Integration, Sprint Planning, Sprint Retrospectives, Agile Software Development, Agile Product Development, Performance Metric, Project Controls, Team Performance Management, Backlogs, User Story, Continuous Improvement Process, Meeting Facilitation, Cross-Functional Collaboration

    4.4
    Rating, 4.4 out of 5 stars
    ·
    18 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Forecast and Validate Your Marketing Traffic

    Skills you'll gain: Statistical Modeling, Data Validation, Media Planning, Statistical Analysis, Variance Analysis, Regression Analysis, Predictive Analytics, Predictive Modeling, Web Analytics, Forecasting, Trend Analysis, Marketing Analytics, Marketing Budgets, Analytics, Data-Driven Decision-Making, Data Quality, Campaign Planning, Data Integrity

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    N

    Northeastern University

    Aligning Business Strategy for AI Integration

    Skills you'll gain: Machine Learning Methods, Competitive Analysis, AI Enablement, Machine Learning, Applied Machine Learning, Responsible AI, Business Strategy, Data Ethics, Technology Strategies, Business Strategies, Business Ethics, Organizational Strategy, Decision Intelligence, Strategic Thinking, Market Analysis, Corporate Strategy, AI Integrations, Process Analysis, Artificial Intelligence and Machine Learning (AI/ML), Value Propositions

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Macquarie University

    Pitching, Marketing and Sales For Startups

    Skills you'll gain: Sales Presentations, Value Propositions, Selling Techniques, Entrepreneurship, Sales Strategy, Social Media Marketing, Digital Media Strategy, Sales, Storytelling, Prospecting and Qualification, Social Media Campaigns, Social Media Strategy, Marketing Strategies, Oral Expression, Data-Driven Decision-Making, Customer Insights, New Business Development, Presentations, Customer Analysis, User Research

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    L

    LearnKartS

    Certified Business Analysis Professional Practice Exam

    Skills you'll gain: Business Analysis, Analysis, Business Analysis Tools, Business Process, Business Requirements, Timelines, Simulation and Simulation Software, Stakeholder Engagement, Requirements Management, Customer Relationship Management, Risk Management

    Advanced · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Creo Incubator

    Entrepreneurship: Ideation and Exploring Fundamentals

    Skills you'll gain: Business Modeling, Ideation, Design Thinking, Entrepreneurship, Lean Methodologies, Creative Problem-Solving, Innovation, Business Planning, Business Strategy, Open Mindset, Growth Mindedness, Business, Consumer Behaviour, Value Propositions, Prototyping, Growth Strategies

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    F

    Fundação Instituto de Administração

    Gestão da Cadeia de Suprimentos

    Skills you'll gain: Supply Chain Management, Supply Chain Systems, Supply Chain, Supply Chain Planning, Logistics, Logistics Management, Operations Management, Order Fulfillment, Production Management, Business Technologies, Customer Demand Planning, Demand Planning, Production Process, Personalized Service, Production Planning, Data-Driven Decision-Making, Automation, Digital Transformation, Internet Of Things, Machine Learning

    5
    Rating, 5 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    E

    Edureka

    Data Wrangling with MongoDB

    Skills you'll gain: MongoDB, NoSQL, Database Management, Data Maintenance, Database Management Systems, Data Wrangling, Performance Tuning, Database Design, Databases, Data Modeling, Query Languages, Analytics, Data Processing, Data Manipulation, Scalability, Disaster Recovery

    Intermediate · Course · 1 - 3 Months

1…343344345…483

In summary, here are 10 of our most popular customer analytics courses

  • Microsoft Excel 2021-2024 Mastery: Logical Operations
  • YouTube Ads & Video Marketing - 2026: Alex Genadinik
  • BigQuery Machine Learning using Soccer Data: Google Cloud
  • Delivering Bad News to Customers: Packt
  • Agile Scrum: Apply, Analyze & Certify as Scrum Master: EDUCBA
  • Forecast and Validate Your Marketing Traffic: Coursera
  • Aligning Business Strategy for AI Integration: Northeastern University
  • Pitching, Marketing and Sales For Startups: Macquarie University
  • Certified Business Analysis Professional Practice Exam: LearnKartS
  • Entrepreneurship: Ideation and Exploring Fundamentals : Creo Incubator

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok