• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    Universidad de Palermo

    Economía y bienestar: decisiones que mejoran tu calidad de vida

    Skills you'll gain: Economic Development, Economics, Policy, and Social Studies, Public Policies, Socioeconomics, Economics, Social Studies, Social Sciences, Behavioral Economics, Policy Analysis, Sociology, Data Collection

    4.1
    Rating, 4.1 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    D

    DeepLearning.AI

    Neuronale Netze und Deep Learning

    Skills you'll gain: Deep Learning, Artificial Neural Networks, Artificial Intelligence, NumPy, Computer Vision, Model Training, Supervised Learning

    Intermediate · Course · 1 - 4 Weeks

  • P

    Packt

    Data Storytelling - From Insight to Impact

    Skills you'll gain: Data Presentation, Data Visualization, Oral Expression, Verbal Communication Skills, Dashboard Creation, Presentations, Dashboard, Storytelling, Persuasive Communication, Communication, Non-Verbal Communication, Target Audience, Decision Making, Case Studies

    Intermediate · Course · 3 - 6 Months

  • Status: New
    New
    P

    Packt

    NIST Cybersecurity Framework 2.0: Managing Risks

    Skills you'll gain: Risk Management, Governance, Risk Management Framework, ISO/IEC 27001, Business Risk Management, Risk Analysis, Governance Risk Management and Compliance, Enterprise Risk Management (ERM), Cyber Governance, NIST 800-53, Cyber Risk, Compliance Management, Security Management, Information Assurance, Security Controls, Program Implementation, Regulatory Compliance, Cybersecurity, Cyber Security Strategy, Business Continuity

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    How to Build a Product Flow Diagram

    Skills you'll gain: Product Flow Diagram, Process Flow Diagrams, New Product Development, Go To Market Strategy, Product Development, Diagram Design, Product Improvement, Journey Mapping, Product Planning, Customer Analysis, Decision Intelligence, User Feedback, Customer experience improvement, Continuous Improvement Process, Analysis

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    I

    IE Business School

    Liquidity and Solvency in Financial Accounting

    Skills you'll gain: Financial Analysis, Financial Statement Analysis, Working Capital, Financial Statements, Cash Management, Balance Sheet, Business Metrics, Market Liquidity, Financial Acumen, Business, Accounting, Financial Accounting, Finance, Resource Management

    4.3
    Rating, 4.3 out of 5 stars
    ·
    7 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Choosing a Facebook Post Type Based on Desired Engagement

    Skills you'll gain: Facebook, Target Audience, Social Media Campaigns, Social Media Content, Social Media Marketing, Content Marketing, Goal Setting, Driving engagement, Social Media Strategy, Social Media, Marketing, Writing, Business Strategy

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Minnesota State University, Mankato

    Brand Positioning and Strategy

    Skills you'll gain: Competitive Analysis, Brand Strategy, Brand Marketing, Target Audience, Branding, Brand Awareness, Brand Management, Target Market, Brand Loyalty, Strategic Marketing, Market Analysis, Marketing Strategies, Value Propositions, Strategic Communication, Marketing, Marketing Strategy and Techniques, Marketing Planning, Gap Analysis, Strategic Decision-Making, Consumer Behaviour

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    J

    Johns Hopkins University

    Embajador de la Vacuna COVID: Cómo Hablar con los Padres

    Skills you'll gain: Immunology, Parent Communication, Patient Education And Counseling, Patient Education and Support, Infectious Diseases, Public Health and Disease Prevention, Pediatrics, Preventative Care, Advocacy, Public Health, Community Health, Epidemiology, Persuasive Communication, Drug Development, Medical Science and Research, Research, Interpersonal Communications, Rapport Building, Discussion Facilitation, Child Health

    4.9
    Rating, 4.9 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Forecast Revenue: Scenario Analysis

    Skills you'll gain: Revenue Forecasting, Financial Forecasting, Forecasting, Market Share, Financial Modeling, Market Opportunities, Risk Analysis, Data Visualization Software, Communication, Spreadsheet Software

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    The Future of Sports Marketing

    Skills you'll gain: Global Marketing, Cultural Sensitivity, Customer Engagement, Revenue Management, Customer experience improvement, Augmented and Virtual Reality (AR/VR), Marketing Strategy and Techniques, Personalized Service, Brand Management, Price Negotiation, Customer Relationship Management, Business Modeling, Innovation, Content Strategy, User Experience Design, Digital Transformation, Data-Driven Decision-Making, Business Management, Artificial Intelligence, Metadata Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    S

    S.P. Jain Institute of Management and Research

    Finance for Decision-Making

    Skills you'll gain: Financial Statements, Financial Statement Analysis, Financial Acumen, Cash Management, Financial Data, Decision Making, Financial Policy, Risk Management, Personal Development, Critical Thinking, Stress Management, Mindfulness

    Intermediate · Course · 1 - 3 Months

1…343344345…416

In summary, here are 10 of our most popular market research courses

  • Economía y bienestar: decisiones que mejoran tu calidad de vida: Universidad de Palermo
  • Neuronale Netze und Deep Learning: DeepLearning.AI
  • Data Storytelling - From Insight to Impact: Packt
  • NIST Cybersecurity Framework 2.0: Managing Risks: Packt
  • How to Build a Product Flow Diagram: Coursera
  • Liquidity and Solvency in Financial Accounting: IE Business School
  • Choosing a Facebook Post Type Based on Desired Engagement: Coursera
  • Brand Positioning and Strategy: Minnesota State University, Mankato
  • Embajador de la Vacuna COVID: Cómo Hablar con los Padres: Johns Hopkins University
  • Forecast Revenue: Scenario Analysis: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok