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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • P

    Pearson

    Strategy, Business Intelligence, and Information Systems

    Skills you'll gain: Management Information Systems, Business Intelligence, Information Systems, Business Strategy, Data Strategy, Data Warehousing, Organizational Strategy, Decision Support Systems, Business Systems, Competitive Analysis, Competitive Intelligence, Business Analytics, Data-Driven Decision-Making, Analytics, Artificial Intelligence, Market Analysis, Analysis

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • E

    Edureka

    Generative AI Strategy for Business Leaders

    Skills you'll gain: AI Enablement, Business Leadership, Decision Intelligence, Strategic Leadership, Governance Risk Management and Compliance, Generative AI, Agentic Workflows, Regulatory Compliance, Generative AI Agents, Risk Control, Business Transformation, Risk Management, Business Ethics, Strategic Decision-Making, Business Analysis, Business Management, Business Planning, Artificial Intelligence, Change Management, Stakeholder Management

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • H

    HEC Paris

    Entrepreneurship Strategy: From Ideation to Exit

    Skills you'll gain: Ideation, Entrepreneurship, Innovation, Creative Thinking, Entrepreneurial Finance, Creativity, Sales Strategy, Commercialization, B2B Sales, Sales, Business Planning, Product Planning, Business Strategy, Business Development, New Business Development, Personal Attributes, Self-Awareness, Personal Development, Global Marketing, Human Resources Management and Planning

    4.7 stars, 1.2K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (1.2K) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • V

    Vanderbilt University

    Organizational Strategy with Generative AI & AI Agents

    Skills you'll gain: Prompt Engineering, Retrieval-Augmented Generation, ChatGPT, Agentic Workflows, Prompt Patterns, Generative AI Agents, AI Enablement, AI Product Strategy, AI Workflows, Generative AI, Prompt Engineering Tools, Multimodal Prompts, OpenAI, Agentic systems, AI Personalization, Artificial Intelligence and Machine Learning (AI/ML), Thought Leadership, Strategic Decision-Making, Responsible AI, Business Strategy

    4.8 stars, 10K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.8 (10K) · Beginner · Specialization · 3 - 6 Months

    Status: Top AI program
    Top AI program
    Status: Free trial
    Free trial
  • N

    Northwestern University

    Social Marketing Capstone Project

    Skills you'll gain: Marketing Budgets, Peer Review, Key Performance Indicators (KPIs), Social Media Marketing, Social Media Campaigns, Strategic Marketing, Marketing Strategies, Budgeting, Marketing Effectiveness, Social Media, Social Media Strategy, Marketing Planning, Performance Measurement, Performance Metric, Business Planning, Cross-Channel Marketing, Target Market, Customer Engagement, Planning, Drive Engagement

    4.9 stars, 375 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.9 (375) · Mixed · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of Colorado Boulder

    Text Marketing Analytics

    Skills you'll gain: Network Analysis, Unsupervised Learning, Social Network Analysis, Supervised Learning, Applied Machine Learning, Unstructured Data, Statistical Machine Learning, Marketing Analytics, Social Media Analytics, Deep Learning, Scikit Learn (Machine Learning Library), Machine Learning, Tensorflow, Model Training, Machine Learning Algorithms, Text Mining, Data Analysis, Model Evaluation, Scientific Visualization, Statistical Methods

    3.3 stars, 17 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 3.3 (17) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
    Category: Build toward a degree
    Build toward a degree
  • E

    EDUCBA

    Strategic Management: Business Strategy & Cases

    Skills you'll gain: Strategic Decision-Making, Corporate Strategy, Business Strategies, Business Strategy, Business Ethics, Organizational Strategy, Strategic Leadership, Business Planning, Growth Strategies, Decision Making, Strategic Thinking, Strategic Prioritization, Plan Execution, Strategic Planning, Ethical Standards And Conduct, Management Information Systems, Stakeholder Management, Business Administration, Operational Efficiency, Business

    4.9 stars, 53 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.9 (53) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • T

    The Expert Academy

    B2B Sales: Negotiation Preparation And Strategy

    Skills you'll gain: B2B Sales, Sales, Negotiation, Consumer Behaviour, Contract Negotiation, Sales Strategy, Rapport Building, Closing (Sales), Customer Relationship Building, Communication Strategies, Relationship Building, Communication, Sales Prospecting, Influencing, Overcoming Objections, Business Communication, Business Relationship Management, Customer Relationship Management, Collaboration, Psychology

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • D

    Duke University

    Agile Strategy for Competitive Advantage

    Skills you'll gain: Market Trend, Strategic Thinking, Innovation, Market Opportunities, Business Strategy, Competitive Intelligence, Business Transformation, Competitive Analysis, Trend Analysis, Corporate Strategy, Case Studies, Strategic Leadership, Strategic Decision-Making

    4.5 stars, 44 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.5 (44) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Email Marketing Foundations

    Skills you'll gain: Email Marketing, Data-Driven Marketing, Marketing Automation, Marketing Operations, Copywriting, A/B Testing, Information Privacy, Campaign Management, Email Security, Data-Driven Decision-Making, Target Audience, Conversion Funnel Analysis, Content Optimization, HubSpot CRM, General Data Protection Regulation (GDPR), Customer Data Management, Content Performance Analysis, Email Automation, Compliance Management, Marketing Analytics

    Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • E

    Emory University

    Foundations of Marketing Analytics

    Skills you'll gain: Social Media Analytics, Pivot Tables And Charts, Customer Analysis, Probability Distribution, Customer Demand Planning, Marketing Analytics, Demand Planning, Forecasting, Consumer Behaviour, Descriptive Statistics, Social Media Marketing, Exploratory Data Analysis, Probability, Statistical Analysis, Target Market, Marketing Effectiveness, Social Media, Data-Driven Marketing, Microsoft Excel, Marketing

    4.3 stars, 538 reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.3 (538) · Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • S

    Sage Publications

    Brand Innovation, Global Strategy, and Crisis Management

    Skills you'll gain: Brand Management, Design Thinking, Branding, Brand Strategy, Brand Marketing, Crisis Management, Global Marketing, Performance Measurement, Innovation, Case Studies, Business Ethics, Digital Brand Strategy, Ethical Standards And Conduct, Consumer Behaviour, Storytelling

    Advanced · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
1…353637…549

In summary, here are 10 of our most popular marketing strategy courses

  • Strategy, Business Intelligence, and Information Systems: Pearson
  • Generative AI Strategy for Business Leaders: Edureka
  • Entrepreneurship Strategy: From Ideation to Exit: HEC Paris
  • Organizational Strategy with Generative AI & AI Agents: Vanderbilt University
  • Social Marketing Capstone Project: Northwestern University
  • Text Marketing Analytics: University of Colorado Boulder
  • Strategic Management: Business Strategy & Cases: EDUCBA
  • B2B Sales: Negotiation Preparation And Strategy: The Expert Academy
  • Agile Strategy for Competitive Advantage: Duke University
  • Email Marketing Foundations: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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