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Social Media Analytics Courses

Social Media Analytics courses can help you learn data collection techniques, audience segmentation, engagement metrics, and campaign performance evaluation. You can build skills in interpreting social media trends, optimizing content strategies, and using insights to drive marketing decisions. Many courses introduce tools like Google Analytics, Hootsuite, and Sprout Social, which help you analyze user behavior and measure the effectiveness of your social media efforts.

Popular Social Media Analytics Courses and Certifications


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    Sage Publications

    Communication and Interpersonal Skills in Social Work

    Skills you'll gain: Interpersonal Communications, Group Therapy, Non-Verbal Communication, Communication, Social Work, Family Therapy, Community and Social Work, Patient Communication, De-escalation Techniques, Parent Communication, Empathy & Emotional Intelligence, Rapport Building, Family Support, Communication Disorders, Discussion Facilitation, Cultural Responsiveness, Working With Children, Conflict Management, Cultural Diversity, Ethical Standards And Conduct

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
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    Google

    Google Data Analytics (DE)

    Skills you'll gain: Data Cleansing, Stakeholder Management, Rmarkdown, Data Presentation, Data Storytelling, Data Visualization, Data Validation, Stakeholder Engagement, Ggplot2, Stakeholder Communications, Data Ethics, R (Software), Dashboard Creation, Analytical Skills, Data Integrity, Dashboard, Case Studies, Data-Driven Decision-Making, Google Sheets, Data Analysis

    4.5
    Rating, 4.5 out of 5 stars
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    36 reviews

    Beginner · Professional Certificate · 3 - 6 Months

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    Emory University

    Marketing Analytics Capstone Project

    Skills you'll gain: Marketing Analytics, Exploratory Data Analysis, Model Evaluation, Data-Driven Marketing, Predictive Analytics, Predictive Modeling, Logistic Regression, Analytical Skills, Business Analytics, Regression Analysis, Statistical Modeling, Model Training, Data Analysis, Data Preprocessing, Descriptive Statistics

    4.4
    Rating, 4.4 out of 5 stars
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    30 reviews

    Mixed · Course · 1 - 3 Months

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    ESSEC Business School

    L'entrepreneuriat social: faire son business plan

    Skills you'll gain: Social Impact, Market Opportunities, Business Modeling, Market Research, User Research, Program Evaluation, Business Planning, Entrepreneurship, Sustainable Business, Sustainable Development, Key Performance Indicators (KPIs), Performance Measurement, Stakeholder Engagement, Target Market, Customer Analysis, Stakeholder Analysis, Needs Assessment, Target Audience, Entrepreneurial Finance, Governance

    4.5
    Rating, 4.5 out of 5 stars
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    122 reviews

    Mixed · Course · 1 - 4 Weeks

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    Coursera

    Comment configurer Facebook Analytics

    Skills you'll gain: Meta Ads Manager, Facebook, Online Advertising, Advertising Campaigns, Advertising, Digital Advertising, Editing, Social Media Analytics, Social Media, Social Media Campaigns, Web Analytics, Marketing

    Beginner · Guided Project · Less Than 2 Hours

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    Sage Publications

    Developing Your Communication Skills in Social Work

    Skills you'll gain: Active Listening, Professionalism, Emotional Intelligence, Cultural Responsiveness, Social Skills, Communication, Communication Strategies, Interpersonal Communications, Social Work, Empathy, Self-Awareness, Patient Communication, Trustworthiness, Verbal Communication Skills, Ethical Standards And Conduct, Rapport Building, Conflict Management, Assertiveness, Psychosocial Assessments, Client Services

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    University of California, Davis

    Spanish Vocabulary: Careers and Social Events

    Skills you'll gain: Spanish Language, Bilingual (Spanish/English), Language Competency, Language Learning, Vocabulary, Grammar, Oral Comprehension

    4.7
    Rating, 4.7 out of 5 stars
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    203 reviews

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Plan Analytics Projects

    Skills you'll gain: Timelines, Project Planning, Risk Analysis, Project Schedules, Human Resources Software, Human Resources Management and Planning, Risk Mitigation, Milestones (Project Management), Project Management, Meeting Facilitation, Scheduling, Project Risk Management, Anthropic Claude, ChatGPT, Discussion Facilitation, Payroll Systems, Contingency Planning, Dependency Analysis, Dashboard, Generative AI

    Beginner · Course · 1 - 4 Weeks

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    Madecraft

    Applied Data Science and Analytics

    Skills you'll gain: Big Data, Regression Analysis, Business Analytics, Data-Driven Decision-Making, Data Strategy, Data Storytelling, Business Intelligence, Dashboard, Data Infrastructure, Strategic Thinking, Data Architecture, Strategic Decision-Making, Business Strategies, Data Warehousing, Data Processing, Data Visualization, Data Analysis Software, Statistical Analysis, R Programming, SPSS

    Intermediate · Specialization · 3 - 6 Months

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    Edureka

    Introduction to Analytics Engineering

    Skills you'll gain: SQL, Star Schema, Data Modeling, Data Quality, Data Pipelines, Database Design, Data Mart, Data Validation, Analytics, Extract, Transform, Load, Data Analysis, Data Warehousing, Data Transformation, Data Management

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Macquarie University

    Marketing analytics: Know your customers

    Skills you'll gain: Marketing Analytics, Customer Analysis, Customer Insights, Digital Media Strategy, Data-Driven Marketing, Marketing Effectiveness, Digital Marketing, Customer Data Management, Digital Analysis, Marketing Strategies, Social Media Marketing, Customer Engagement, Customer experience strategy (CX), Predictive Analytics, Analytics, Data Analysis Software, Consumer Behaviour, Big Data, Data Integration, Data Analysis

    4.7
    Rating, 4.7 out of 5 stars
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    462 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    American Psychological Association

    Social Psychology of Attraction and Relationships

    Skills you'll gain: Relationship Building, Relationship Management, Psychology, Rapport Building, Social Sciences, Interpersonal Communications, Decision Intelligence, Research

    4.5
    Rating, 4.5 out of 5 stars
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    24 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular social media analytics courses

  • Communication and Interpersonal Skills in Social Work: Sage Publications
  • Google Data Analytics (DE): Google
  • Marketing Analytics Capstone Project: Emory University
  • L'entrepreneuriat social: faire son business plan: ESSEC Business School
  • Comment configurer Facebook Analytics: Coursera
  • Developing Your Communication Skills in Social Work: Sage Publications
  • Spanish Vocabulary: Careers and Social Events: University of California, Davis
  • Plan Analytics Projects: Coursera
  • Applied Data Science and Analytics: Madecraft
  • Introduction to Analytics Engineering: Edureka

Skills you can learn in Marketing

Market (economics) (28)
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Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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