• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • P

    Packt

    Managing Data as a Product: Scalable Data Architectures

    Skills you'll gain: Data Architecture, Distributed Computing, Data Modeling, Scalability, Data Management, Data Strategy, Software Architecture, Semantic Web, Continuous Deployment, Information Architecture, CI/CD, Maintainability, AI Enablement, Organizational Structure, AI Integrations, Product Automation, Interoperability, Data Analysis, Generative AI

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    مقدمة إلى خدمة رؤى الجمهور على فيسبوك

    Skills you'll gain: Customer Insights, Facebook, Data-Driven Marketing, Marketing Analytics, Target Audience, Marketing Strategies, Social Media Analytics, Market Research, Marketing, Social Media, Social Media Marketing, Digital Marketing Tools, Business

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Market Analysis and Trend Forecasting with Data

    Skills you'll gain: Trend Analysis, Market Data, Market Share, Market Trend, Market Opportunities, Forecasting, Market Analysis, Competitive Analysis, Market Research, Market Intelligence, Go To Market Strategy, Time Series Analysis and Forecasting, Growth Strategies, Data Analysis, Data Visualization, Data-Driven Decision-Making, Data Presentation, Data Storytelling, Quantitative Research, Descriptive Analytics

    Beginner · Course · 1 - 4 Weeks

  • U

    University of Maryland, College Park

    Public Health Leadership

    Skills you'll gain: Empathy & Emotional Intelligence, Health Informatics, Personal Attributes, Public Health, Health Policy, Personal Development, Public Health and Disease Prevention, Clinical Informatics, Intercultural Competence, Cultural Responsiveness, Emergency Services, Health Care Administration, Health Administration, Crisis Intervention, Health Equity, Initiative and Leadership, Professional Development, Data Analysis, Cultural Diversity, Adaptability

    4.9
    Rating, 4.9 out of 5 stars
    ·
    7 reviews

    Beginner · Specialization · 3 - 6 Months

  • U

    University of Michigan

    Liderar equipes

    Skills you'll gain: Team Building, Team Management, Teamwork, Team Leadership, Team Performance Management, Trustworthiness, Team Motivation, Conflict Management, Team Collaboration, Collaboration, Willingness To Learn, Performance Management, Open Mindset, Leadership, Goal Setting, Organizational Structure, Lifelong Learning, Coordination, Diversity and Inclusion

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6 reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    تصيميم قصص الفيسبوك والانستغرام باستخدام كانفا (Canva)

    Skills you'll gain: Canva (Software), Advertising, Instagram, Marketing Materials, Content Creation, Social Media, Social Media Content, Facebook, Design, Graphic Design

    Beginner · Guided Project · Less Than 2 Hours

  • G

    Google Cloud

    Üretken Yapay Zeka’ya Giriş

    Skills you'll gain: Responsible AI, Large Language Modeling, Generative AI, LLM Application, Google Gemini, Prompt Engineering, Prompt Engineering Tools, Data Ethics, Artificial Intelligence, AI literacy, Business Ethics, Accountability Frameworks, AI Product Strategy, Governance, Accountability, Ethical Standards And Conduct, Information Privacy, Culture Transformation, Safety Assurance, Supervised Learning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    9 reviews

    Intermediate · Specialization · 1 - 3 Months

  • N

    Northeastern University

    Engaging in Service Innovation and Management

    Skills you'll gain: Organizational Change, Stakeholder Management, Change Management, Organizational Strategy, Organizational Development, Team Management, Stakeholder Engagement, Organizational Leadership, Culture Transformation, Team Building, Service Management, Innovation, Service Design, Service Improvement, Process Management, Operations Management, Process Improvement, Healthcare Industry Knowledge, Process Design, Leadership

    Beginner · Course · 1 - 4 Weeks

  • T

    The State University of New York

    Analytics, Law, and Athlete Representation

    Skills you'll gain: Performance Analysis, Law, Regulation, and Compliance, Data-Driven Decision-Making, Data Analysis, Regulation and Legal Compliance, Analytics, Data Management, Contract Management, Decision Making, Contract Negotiation, Negotiation, Relationship Building, Ethical Standards And Conduct, Operations Management

    5
    Rating, 5 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 3 Months

  • G

    Goldman Sachs

    Goldman Sachs 10,000 Women के साथ, अपने व्यवसाय की वृद्धि करें

    Skills you'll gain: Market Opportunities, Business Development, Business Planning, Growth Strategies, New Business Development, Business Strategy, Entrepreneurship, Peer Review, General Finance, Business Analysis, Feasibility Studies, Goal Setting

    Mixed · Course · 1 - 4 Weeks

  • A

    Alex Genadinik

    Personal Finance, Wealth Management, And Investing With AI

    Skills you'll gain: Wealth Management, Asset Protection, Digital Assets, Asset Management, Portfolio Risk, Return On Investment, Investments, Portfolio Management, Finance, Financial Planning, General Finance, Entrepreneurial Finance, Market Dynamics, Risk Management, Business Strategies, Market Trend

    Mixed · Course · 1 - 4 Weeks

  • S

    Salesforce

    Administración de clientes potenciales en Salesforce

    Skills you'll gain: Sales Development, Salesforce, Campaign Management, Lead Generation, Sales Pipelines, Sales Management, Prospecting and Qualification, Sales Enablement, Sales Process, Promotions and Campaigns, Customer Relationship Management (CRM) Software, Data Entry, Data Import/Export, Email Automation, Marketing Management, Record Keeping

    Beginner · Course · 1 - 4 Weeks

1…361362363…482

In summary, here are 10 of our most popular marketing strategy courses

  • Managing Data as a Product: Scalable Data Architectures: Packt
  • مقدمة إلى خدمة رؤى الجمهور على فيسبوك: Coursera
  • Market Analysis and Trend Forecasting with Data: Coursera
  • Public Health Leadership: University of Maryland, College Park
  • Liderar equipes: University of Michigan
  • تصيميم قصص الفيسبوك والانستغرام باستخدام كانفا (Canva): Coursera
  • Üretken Yapay Zeka’ya Giriş: Google Cloud
  • Engaging in Service Innovation and Management: Northeastern University
  • Analytics, Law, and Athlete Representation: The State University of New York
  • Goldman Sachs 10,000 Women के साथ, अपने व्यवसाय की वृद्धि करें: Goldman Sachs

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok