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Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Popular Product Marketing Courses and Certifications


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    STARWEAVER

    GenAI Foundations and Prompt Engineering

    Skills you'll gain: Prompt Engineering, Prompt Engineering Tools, AI Enablement, Application Design, Artificial Intelligence, Test Case, Process Optimization, Performance Tuning, Program Evaluation, Debugging

    Intermediate · Course · 1 - 4 Weeks

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    LearnKartS

    Prompt Engineering for ChatGPT: Beginner to Advanced

    Skills you'll gain: Prompt Patterns, Prompt Engineering, ChatGPT, Generative AI, Multimodal Prompts, Prompt Engineering Tools, Token Optimization, Context Engineering, AI Enablement, LLM Application, AI literacy, Large Language Modeling, Embeddings, Artificial Intelligence, Problem Solving, Technical Writing, Content Creation, Natural Language Processing, Productivity

    Beginner · Course · 1 - 3 Months

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    Coursera

    Diseña historias para Instagram y Facebook con Visme

    Skills you'll gain: Visual Storytelling, Content Creation, Social Media Marketing, Social Media, Graphic and Visual Design Software, Graphical Tools, Graphic Design, Storytelling, Design Software

    Beginner · Guided Project · Less Than 2 Hours

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    Board Infinity

    Email Automation: Lifecycle Flows and Deliverability

    Skills you'll gain: Email Automation, Email Marketing, Content Performance Analysis, Marketing Automation, Email Security, Campaign Management, Performance Analysis, Personalized Campaigns, Process Optimization, HubSpot CRM, Performance Measurement, Process Improvement and Optimization, Customer Retention, Customer Engagement, Workflow Management, A/B Testing, Journey Mapping, Authentications

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Coursera

    YouTube Planning: Script Engaging Videos

    Skills you'll gain: Storyboarding, Video Production, Storytelling, Scripting, Video Editing, Content Creation, Writing and Editing, Writing, AI powered creativity

    Beginner · Course · 1 - 4 Weeks

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    Packt

    Bubble No-Code MasterClass: Trading Bot Building Project

    Skills you'll gain: No-Code Development, Responsive Web Design, Technical Analysis, User Accounts, Frontend Integration, Workflow Management, Market Data, Data Visualization, UI Components, Financial Trading, Regression Analysis, Application Development, Business Process Automation, Trend Analysis, Product Automation, Interactive Design, Web Design, Predictive Modeling, Automation, UI/UX Strategy

    Intermediate · Specialization · 3 - 6 Months

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    Board Infinity

    Google Analytics: Quick Wins and Hacks for Marketers

    Skills you'll gain: Google Analytics, Conversion Funnel Analysis, Marketing Analytics, Web Analytics, Data-Driven Marketing, Digital Analysis, Content Performance Analysis, Customer Analysis, Content Optimization, Campaign Management, Target Audience, Customer Insights, A/B Testing, Dashboard Creation, Performance Metric, Content Strategy

    Beginner · Course · 1 - 4 Weeks

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    Fundação Instituto de Administração

    Análise de Segmentação de Mercado

    Skills you'll gain: Exploratory Data Analysis, Customer Analysis, Market Analysis, Marketing Analytics, Customer Insights, Big Data, Data Mining, Analytics, Target Market, Data Analysis, Target Audience, R Programming, R (Software), Unsupervised Learning, Data-Driven Decision-Making, Machine Learning Algorithms, Descriptive Statistics, Statistical Modeling, Data Strategy, Consumer Behaviour

    Beginner · Course · 1 - 4 Weeks

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    Northeastern University

    Introduction to Software Development and Applications

    Skills you'll gain: Systems Thinking, Software Visualization, Software Engineering, Object Oriented Programming (OOP), Project Risk Management, Application Design, Object Oriented Design, Software Development Life Cycle, Risk Management, Software Development Methodologies, Software Design, Application Development, Program Development, Business Logic, User Experience Design, Systems Development, Software Development, Business Architecture, Usability, User Centered Design

    1.5
    Rating, 1.5 out of 5 stars
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    10 reviews

    Beginner · Course · 1 - 4 Weeks

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    EDUCBA

    Forex Trading Strategies and Market Analysis

    Skills you'll gain: Technical Analysis, Financial Trading, Financial Market, Market Trend, Market Data, Risk Management, Market Dynamics, Risk Analysis, Financial Analysis, Market Analysis, Risk Control, Trend Analysis, Order Entry, Order Management

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Minnesota State University, Mankato

    Technical Editing

    Skills you'll gain: Technical Writing, Writing and Editing, Technical Documentation, Editing, Technical Communication, Web Content Accessibility Guidelines, Usability, Functional Design, Aesthetics

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Coursera

    Optimize AI Prompts for Cost and Quality

    Skills you'll gain: Prompt Engineering, Token Optimization, Prompt Engineering Tools, Responsible AI, Context Engineering, Data Ethics, AI literacy, Model Optimization, Model Evaluation, Cost Management, Mitigation

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular product marketing courses

  • GenAI Foundations and Prompt Engineering: STARWEAVER
  • Prompt Engineering for ChatGPT: Beginner to Advanced: LearnKartS
  • Diseña historias para Instagram y Facebook con Visme: Coursera
  • Email Automation: Lifecycle Flows and Deliverability: Board Infinity
  • YouTube Planning: Script Engaging Videos: Coursera
  • Bubble No-Code MasterClass: Trading Bot Building Project: Packt
  • Google Analytics: Quick Wins and Hacks for Marketers: Board Infinity
  • Análise de Segmentação de Mercado: Fundação Instituto de Administração
  • Introduction to Software Development and Applications: Northeastern University
  • Forex Trading Strategies and Market Analysis: EDUCBA

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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