Digital analytics courses can help you learn data collection techniques, data visualization, web traffic analysis, and conversion rate optimization. You can build skills in interpreting user behavior, segmenting audiences, and developing actionable insights from metrics. Many courses introduce tools like Google Analytics, Tableau, and Adobe Analytics, demonstrating how to apply these skills to track performance, measure campaign effectiveness, and enhance user engagement.
University of Illinois Urbana-Champaign
Skills you'll gain: Anomaly Detection, Feature Engineering, Data Ethics, Machine Learning Algorithms, Classification Algorithms, Machine Learning, Statistical Machine Learning, Applied Machine Learning, Supervised Learning, Unsupervised Learning, Scikit Learn (Machine Learning Library), Model Evaluation, Data Preprocessing, Decision Tree Learning, Data Mining, Exploratory Data Analysis, Regression Analysis
Beginner · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Customer experience strategy (CX), Strategic Communication, Marketing Communications, Marketing Strategies, Digital Media Strategy, Marketing Analytics, Digital Marketing, Marketing Automation, Marketing Channel, Data-Driven Decision-Making, Integrated Marketing Communications, Personalized Service, Consumer Behaviour, Data Ethics, Social Media, Emerging Technologies, Target Audience, Artificial Intelligence, Augmented Reality
Build toward a degree
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Wireframing, Figma (Design Software), Design Reviews, User Interface (UI), Collaborative Software, Prototyping, Design Software, Digital Design
Beginner · Guided Project · Less Than 2 Hours

Fundação Instituto de Administração
Skills you'll gain: Team Leadership, Team Management, Organizational Leadership, Team Motivation, Virtual Teams, People Management, Telecommuting, Leadership, Digital Transformation, Workforce Development, Employee Retention, Talent Management, Employee Engagement, Diversity and Inclusion, Adaptability
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Cloud Security, Innovation, Digital Transformation, Cloud Management, Cloud Infrastructure, Google Cloud Platform, Business Transformation, Cloud Computing Architecture, Google App Engine, Site Reliability Engineering, Big Data, Cloud Storage, Application Programming Interface (API), Cost Management, Cloud Applications, Cloud Computing, DevOps, Hybrid Cloud Computing, Looker (Software), Organizational Change
Beginner · Specialization · 3 - 6 Months

Banco Interamericano de Desarrollo
Skills you'll gain: Financial Inclusion, Digital Transformation, FinTech, Mobile Banking, Diversity Equity and Inclusion Initiatives, Financial Services, Data-Driven Decision-Making, Banking Services, Customer experience improvement, Innovation, Technology Roadmaps, Human Capital
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Cloud Infrastructure, Digital Transformation, Cloud Services, Cloud Computing, Public Cloud, Business Transformation, Infrastructure As A Service (IaaS), Hybrid Cloud Computing, Technology Strategies, Software As A Service, Cloud Security, Operating Expense, Capital Expenditure
Beginner · Course · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Digital Transformation, Business Transformation, Data Strategy, Innovation, Organizational Strategy, Organizational Change, Cross-Channel Marketing, Customer experience strategy (CX), Business Process, Business Priorities, Customer Engagement, Strategic Partnership, Consumer Behaviour, Emerging Technologies
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Campaign Management, Social Media, Digital Marketing, Performance marketing, Social Media Marketing, Case Studies, Target Market, Marketing Strategies, Marketing, Strategic Marketing, Consumer Behaviour, Competitive Analysis, Integrated Marketing Communications, Marketing Effectiveness, Marketing Planning, Marketing Strategy and Techniques, Advertising Campaigns, Performance Analysis, Target Audience, Business
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: IT Security Architecture, Network Security, Cybersecurity, Security Awareness, Encryption, Cryptography, Security Management, Authorization (Computing), Firewall, Authentications, Threat Detection, Hardening, Malware Protection, AI Enablement, Wireless Networks
Beginner · Course · 1 - 3 Months

University of Colorado Boulder
Skills you'll gain: Unsupervised Learning, Unstructured Data, Applied Machine Learning, Marketing Analytics, Text Mining, Deep Learning, Model Evaluation, Machine Learning, JSON, Data Processing, Natural Language Processing, Data Preprocessing, Exploratory Data Analysis, Data Visualization, Python Programming
Build toward a degree
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Cloud Management, Distributed Denial-Of-Service (DDoS) Attacks, Digital Transformation, Containerization, Real Time Data, Cloud Security, Cloud Infrastructure, Data Governance, Google Cloud Platform, Application Programming Interface (API), Cloud Solutions, Serverless Computing, AI Enablement, Data Management, Looker (Software), Cloud Computing, Cost Management, Cloud Storage, Data Security, Responsible AI
Beginner · Specialization · 3 - 6 Months