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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • C

    Chegg Skills

    Measuring Digital Marketing Campaign Performance

    Skills you'll gain: Campaign Management, Digital Marketing Campaigns, Return On Investment, Paid media, Performance Reporting, Marketing Effectiveness, Digital Advertising, Digital Analysis, Digital Marketing, Online Advertising, Data-Driven Marketing, Marketing Analytics, Performance Analysis, Performance Measurement, Analytics, Key Performance Indicators (KPIs), Performance Metric, Data-Driven Decision-Making, Marketing Strategy and Techniques, Strategic Decision-Making

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    University of Maryland, College Park

    AI in Digital Marketing

    Skills you'll gain: Data-Driven Marketing, AI Personalization, Data Ethics, Digital Marketing, Marketing Strategies, Customer Engagement, Marketing Analytics, AI Enablement, Content Marketing, Generative AI, Social Media Marketing, Responsible AI, Artificial Intelligence, Digital Transformation, Social Media, Social Media Analytics, Customer Insights, Brand Strategy, Predictive Analytics

    4.4 stars, 39 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.4 (39) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of London

    Consumption, Marketing and Culture

    Skills you'll gain: Consumer Behaviour, Marketing, Culture, Data-Driven Marketing, Sustainable Business, Environmental Issue, Digital Analysis, Sociology, Sustainable Development, Data Ethics

    4.7 stars, 91 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (91) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • A

    Alex Genadinik

    Affiliate Marketing Without Ads: Use SEO, Content Marketing

    Skills you'll gain: Search Engine Optimization, Keyword Research, Content Optimization, Conversion Funnel Analysis, Content Marketing, Product Promotion, Content Creation, Video Production

    Mixed · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • I

    IE Business School

    Comunicaciones integradas de marketing: Publicidad, Relaciones Públicas, Marketing Digital y más

    Skills you'll gain: Marketing Communications, Integrated Marketing Communications, Advertising Campaigns, Advertising, Brand Loyalty, Campaign Planning, Brand Management, Marketing, Branding, Communication Planning, Online Advertising, Brand Strategy, Public Relations, Marketing Planning, Marketing Budgets, Digital Advertising, Social Media Marketing, Digital Marketing, Marketing Management, Communication

    4.8 stars, 711 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (711) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Chegg Skills

    Audience Targeting for Digital Marketing

    Skills you'll gain: Target Audience, Contextual Advertising, Target Market, Paid media, Online Advertising, Advertising Campaigns, Digital Advertising, Marketing, Marketing Effectiveness, Campaign Planning, Campaign Management, Advertising, Driving engagement, Marketing Strategy and Techniques, Marketing Strategies, Customer Engagement, Digital Marketing, Customer Insights, Marketing Communications, Strategic Planning

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Coursera

    Marketing Project & Campaign Management

    Skills you'll gain: Go To Market Strategy, Performance Analysis, Digital Advertising, Milestones (Project Management), Persuasive Communication, Storytelling, Digital Marketing Campaigns, Project Management, Product Marketing, Project Performance, Presentations, Team Leadership, Project Management Software, Campaign Planning, Data Visualization, Data Sharing, Marketing Analytics, Advertising, Agile Methodology, Cross-Functional Collaboration

    3.2 stars, 6 reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 3.2 (6) · Intermediate · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • E

    EDUCBA

    Digital Marketing, SEO & Copywriting

    Skills you'll gain: Content Performance Analysis, Copywriting, Content Marketing, Blogs, Presentations, Content Creation, Content Optimization, Target Audience, Driving engagement, Digital Content, Content Development and Management, Content Strategy, Marketing Strategies, Search Engine Optimization, Web Content, Social Media Strategy, Digital Marketing Campaigns, Digital Marketing, Web Analytics and SEO, Digital Marketing Tools

    5 stars, 34 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 5 (34) · Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Coursera

    Digital Marketing Operations & Analytics

    Skills you'll gain: Content Performance Analysis, Dashboard, Conversion Funnel Analysis, Surveys, Content Scheduling, Newsletters, Search Engine Optimization, Marketing Budgets, Email Automation, Data-Driven Marketing, Marketing Analytics, Marketing Automation, Web Analytics, Email Marketing, Content Marketing, Performance Reporting, Google Analytics, Collaborative Software, Social Media Management, Lead Generation

    3.9 stars, 7 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 3.9 (7) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Enterprise AI Strategy and Investment

    Skills you'll gain: AI Product Strategy, Generative AI, AI Enablement, Responsible AI, Decision Intelligence, Strategic Thinking, Business Strategy, Key Performance Indicators (KPIs), Artificial Intelligence, Technology Strategies, Performance Measurement, Business Metrics, Business Priorities, Digital Transformation, Verbal Strategic Communication, Technical Communication, Competitive Intelligence, Corporate Sustainability, Strategic Prioritization, Competitive Analysis

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • E

    EDUCBA

    Consumer Behavior & Service Marketing

    Skills you'll gain: Service Recovery, Marketing Psychology, Customer experience improvement, Customer experience strategy (CX), Customer Service, Integrated Marketing Communications, Customer Insights, Data-Driven Marketing, Service Design, Consumer Behaviour, Media and Communications, Customer Analysis, Brand Strategy, Customer Relationship Building, Brand Management, Marketing Communications, Communication Strategies, Strategic Communication, Marketing, Social Media Analytics

    4.9 stars, 14 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.9 (14) · Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • M

    Microsoft

    Marketing, Communication, and PR

    Skills you'll gain: Marketing and Public Relations, Integrated Marketing Communications, Marketing Communications, Public Relations, Storytelling, Communication Planning, Content Performance Analysis, Strategic Communication, Target Audience, Campaign Management, Promotions and Campaigns, Campaign Planning, Cross-Channel Marketing, Content Creation, User Research, Ethical Standards And Conduct

    4.8 stars, 44 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (44) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
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In summary, here are 10 of our most popular marketing strategy courses

  • Measuring Digital Marketing Campaign Performance: Chegg Skills
  • AI in Digital Marketing: University of Maryland, College Park
  • Consumption, Marketing and Culture: University of London
  • Affiliate Marketing Without Ads: Use SEO, Content Marketing: Alex Genadinik
  • Comunicaciones integradas de marketing: Publicidad, Relaciones Públicas, Marketing Digital y más: IE Business School
  • Audience Targeting for Digital Marketing: Chegg Skills
  • Marketing Project & Campaign Management: Coursera
  • Digital Marketing, SEO & Copywriting: EDUCBA
  • Digital Marketing Operations & Analytics: Coursera
  • Enterprise AI Strategy and Investment: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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