Digital analytics courses can help you learn data collection techniques, data visualization, web traffic analysis, and conversion rate optimization. You can build skills in interpreting user behavior, segmenting audiences, and developing actionable insights from metrics. Many courses introduce tools like Google Analytics, Tableau, and Adobe Analytics, demonstrating how to apply these skills to track performance, measure campaign effectiveness, and enhance user engagement.

University of California, Davis
Skills you'll gain: Responsible AI, Data Ethics, Technology Strategies, Digital Transformation, Technology Solutions, Social Sciences, Human Machine Interfaces, Artificial Intelligence, Socioeconomics, Innovation, Business Ethics, Change Management, Emerging Technologies, Policy Analysis, Economics
Beginner · Course · 1 - 3 Months

Skills you'll gain: Digital Advertising, Paid media, Presentations, Social Media Campaigns, Advertising Campaigns, Digital Marketing, Web Analytics, Search Engine Optimization, Content Strategy, LinkedIn, Content Marketing, Social Media Marketing, Marketing Analytics, Target Audience, E-Commerce, Social Media Strategy, Smart Goals, Business Analysis, Market Analysis
Advanced · Course · 1 - 3 Months

Skills you'll gain: Digital Transformation, Predictive Modeling, Business Transformation, Decision Making, Strategic Decision-Making, Forecasting, Technology Strategies, Emerging Technologies, Business Strategies, Leadership, Market Analysis
Beginner · Course · 1 - 4 Weeks

Banco Interamericano de Desarrollo
Skills you'll gain: Emerging Technologies, FinTech, Digital Transformation, Corporate Sustainability, Business Transformation, Business Technologies, Strategic Partnership, Corporate Strategy, Technology Strategies, Stakeholder Analysis, Innovation, Market Opportunities, Competitive Analysis, Case Studies
Beginner · Course · 1 - 4 Weeks

Northwestern University
Skills you'll gain: Marketing Budgets, Blogs, Integrated Marketing Communications, Social Media Marketing, Social Media, Peer Review, Key Performance Indicators (KPIs), Social Media Management, Real Time Data, Content Marketing, Strategic Marketing, Social Media Strategy, Marketing Strategies, Social Media Content, Marketing Effectiveness, Target Audience, Digital Transformation, Analytics, Digital Marketing, ChatGPT
Beginner · Specialization · 3 - 6 Months

University of Michigan
Skills you'll gain: Case Studies, Internet Of Things, Manufacturing Operations, Manufacturing Processes, Digital Transformation, IT Infrastructure, Manufacturing and Production, Business Transformation, Information Technology, Production Planning, Business Technologies, Cloud Computing, Emerging Technologies, Technology Strategies, System Implementation, Automation, Operational Efficiency, Business Modeling, Strategic Partnership, Technology Roadmaps
Beginner · Specialization · 1 - 3 Months

University of Pittsburgh
Skills you'll gain: Statistical Analysis, NumPy, Probability Distribution, Matplotlib, Statistics, Pandas (Python Package), Data Science, Probability & Statistics, Probability, Statistical Modeling, Predictive Modeling, Data Analysis, Linear Algebra, Predictive Analytics, Statistical Methods, Mathematics and Mathematical Modeling, Applied Mathematics, Python Programming, Machine Learning, Logical Reasoning
Build toward a degree
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Responsible AI, Digital Advertising, Email Marketing, Generative AI, Marketing Automation, AI Personalization, Advertising Campaigns, Marketing, Marketing Strategies, Content Creation, Keyword Research, Prompt Engineering, Search Engine Optimization, Social Media Marketing, Copywriting, E-Commerce
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Data Transformation, Power BI, Data-Driven Decision-Making, Data Integration, Data Cleansing, Data Manipulation, Data Modeling, Business Intelligence, Data Visualization Software, Data Quality, Data Import/Export, Data Analysis, Analytics
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Social Media Marketing, Social Media, Digital Media Strategy, Content Creation, Search Engine Optimization, Social Media Strategy, Hospitality, Digital Marketing, Web Analytics and SEO, Return On Investment, Instagram, Key Performance Indicators (KPIs), Customer Engagement, User Feedback
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: SAS (Software), Dashboard, Business Analytics, Business Reporting, Interactive Data Visualization, Data Visualization Software, Data Analysis, Key Performance Indicators (KPIs), Data Manipulation, Statistical Programming
Intermediate · Course · 1 - 4 Weeks
Michigan State University
Skills you'll gain: Photography, Peer Review, Photo/Video Production and Technology, Image Quality, Creativity, Design Elements And Principles
Mixed · Course · 1 - 4 Weeks