Skills you'll gain: Google Ads, Pay Per Click Advertising, Marketing Effectiveness, Performance Measurement, Key Performance Indicators (KPIs), Online Advertising, Campaign Management, Search Engine Marketing, Digital Advertising, Performance Analysis, Keyword Research, Marketing Analytics, Brand Management, Social Media Campaigns, Budget Management, Project Management, Data-Driven Decision-Making, Return On Investment, Quality Assessment, Cost Reduction

Skills you'll gain: Peer Review, Analytical Skills, Complex Problem Solving, Data Analysis, Data Storytelling, Value Propositions, Data Integration, Exploratory Data Analysis, Data-Driven Decision-Making, Data Visualization, Presentations

Skills you'll gain: Design Thinking, Digital Transformation, Creative Problem-Solving, New Product Development, Product Management, Customer experience strategy (CX), Ideation, Business Transformation, Innovation, Product Improvement, Creativity, Product Lifecycle Management, Strategic Thinking, Stakeholder Management, Business Strategy, Process Design, Process Improvement, Marketing, Leadership and Management, Storytelling

Skills you'll gain: Content Marketing, Digital Media Strategy, AI Personalization, Marketing Analytics, Customer Insights, Market Intelligence, Ethical Standards And Conduct

Skills you'll gain: Value Propositions, Brand Management, Financial Statements, Marketing, Balance Sheet, Leadership Development, Business Analytics, Marketing Strategies, Business Analysis, Strategic Marketing, Income Statement, Intercultural Competence, Financial Analysis, Conflict Management, Accounting, Financial Management, Financial Acumen, Financial Data, Leadership, Finance

Skills you'll gain: Entrepreneurship, People Management, Business Management, Human Resources Management and Planning, Marketing, Accounting, Customer experience strategy (CX), Financial Management, Business Marketing, Financial Analysis, Innovation, Finance, Recruitment, Persona (User Experience)

Skills you'll gain: Prompt Engineering, Prompt Patterns, Generative AI, ChatGPT, Design Research, Persona (User Experience), User Interface and User Experience (UI/UX) Design, Design Software, AI Workflows, User Interface (UI) Design, Brainstorming, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Human Centered Design, User Story, Large Language Modeling, Wireframing, Responsible AI, Ideation, Machine Learning

Skills you'll gain: Google Analytics, Web Analytics, Marketing Effectiveness, Marketing Analytics, Content Performance Analysis, Web Analytics and SEO, Looker (Software), Google Ads, Data Visualization, Data Visualization Software, Marketing Automation, Customer Insights, Campaign Management, Data-Driven Decision-Making, Business Reporting, Performance Reporting, Trend Analysis, Data Validation, Statistical Analysis, Key Performance Indicators (KPIs)

Skills you'll gain: Prompt Engineering, Generative AI, Generative AI Agents, Marketing Design, Web Content Accessibility Guidelines, Marketing Materials, Brand Awareness, Marketing, Advertising Campaigns, Branding, Search Engine Optimization, Marketing Analytics, AI Workflows, Large Language Modeling

Skills you'll gain: Marketing Automation, Email Automation, Scheduling, Management Reporting, Performance Reporting, Automation, Stakeholder Communications, Report Writing, Scalability, Continuous Improvement Process

Skills you'll gain: Infographics, Storyboarding, Canva (Software), Prompt Engineering, Copywriting, Generative AI, Content Creation, Blogs, Marketing Psychology, Collaborative Software, ChatGPT, Online Advertising, Graphic Design, Multimedia, Graphic and Visual Design, Web Content, Brand Awareness, Artificial Intelligence, Search Engine Optimization, Machine Learning

Skills you'll gain: Data Cleansing, Pivot Tables And Charts, Data Analysis, Excel Formulas, Microsoft Excel, Data Wrangling, Spreadsheet Software, Data Science, Data Entry, Data Manipulation, Data Quality, Information Privacy, Google Sheets, Data Import/Export