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Digital Analytics Courses

Digital analytics courses can help you learn data collection techniques, data visualization, web traffic analysis, and conversion rate optimization. You can build skills in interpreting user behavior, segmenting audiences, and developing actionable insights from metrics. Many courses introduce tools like Google Analytics, Tableau, and Adobe Analytics, demonstrating how to apply these skills to track performance, measure campaign effectiveness, and enhance user engagement.


Popular Digital Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Digital Technologies and the Future of Manufacturing

    Skills you'll gain: Case Studies, Internet Of Things, Manufacturing Operations, Manufacturing Processes, Digital Transformation, IT Infrastructure, Manufacturing and Production, Business Transformation, Information Technology, Production Planning, Business Technologies, Cloud Computing, Emerging Technologies, Technology Strategies, System Implementation, Automation, Operational Efficiency, Business Modeling, Strategic Partnership, Technology Roadmaps

    4.5
    Rating, 4.5 out of 5 stars
    ·
    369 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Financial Analysts: Essential Predictive Analytics

    Skills you'll gain: Generative AI, Financial Forecasting, Predictive Modeling, Financial Modeling, Financial Data, Market Data, Predictive Analytics, Financial Analysis, Portfolio Management, Advanced Analytics, Risk Management, Spreadsheet Software, Financial Reporting, Interactive Data Visualization, Analysis, Power BI, Automation

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad Austral

    Proyecto Final - Programa Especializado en Marketing Digital

    Skills you'll gain: Google Ads, Digital Marketing, Marketing Strategies, Media Buying, Performance Analysis, Paid media, Marketing, Digital Advertising, Advertising Campaigns, Social Media Strategy, Social Media, Relationship Management, Content Strategy

    4.9
    Rating, 4.9 out of 5 stars
    ·
    68 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Packt

    Statistics & Mathematics for Data Science & Data Analytics

    Skills you'll gain: Probability & Statistics, Statistics, Data Analysis, Statistical Analysis, Regression Analysis, Analytics, Statistical Methods, Probability, Data Science, Statistical Modeling, Data-Driven Decision-Making, Statistical Inference, Probability Distribution, Predictive Analytics, Applied Machine Learning, Correlation Analysis

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Digital Marketing Tools: Machine Learning and AI

    Skills you'll gain: Apache Hadoop, Machine Learning Methods, Customer Analysis, MarTech, Marketing Analytics, Digital Marketing, Marketing Strategies, Big Data, Machine Learning, Artificial Neural Networks, Performance Review, Machine Learning Algorithms, Deep Learning, Artificial Intelligence, Predictive Analytics

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Marketing e o Consumidor no Ambiente Digital

    Skills you'll gain: Customer experience strategy (CX), Marketing Strategies, Strategic Marketing, Marketing Strategy and Techniques, Marketing, Digital Marketing, Consumer Behaviour, Communication Planning, Integrated Marketing Communications, Marketing Effectiveness, Customer Insights, Target Market, Marketing Analytics, Digital Transformation, Sales Strategy, Digital Advertising, Sales Process, Digital Communications, Content Strategy, MarTech

    4.9
    Rating, 4.9 out of 5 stars
    ·
    10 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    N

    Northeastern University

    Engaging in Improving Patient Experience Through Analytics

    Skills you'll gain: Decision Support Systems, Customer experience improvement, Resource Allocation, Health Informatics, Patient-centered Care, Stakeholder Analysis, Value-Based Care, Operational Analysis, Patient Communication, Predictive Analytics, Business Analysis, Analytics, Data-Driven Decision-Making, Personalized Service, Care Management, Systems Integration, Innovation

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Financial Analytics in RStudio: Identify Profit Drivers

    Skills you'll gain: Operational Analysis, Performance Analysis, Performance Improvement, Data Import/Export, Variance Analysis, Exploratory Data Analysis, Data Analysis, Financial Analysis, Operations Management, Operating Expense, Plot (Graphics), Waterfall Methodology

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    C

    Coursera

    Data Analytics with Skills.AI: Create Data Visualizations

    Skills you'll gain: Infographics, Data Presentation, Interactive Data Visualization, Data Visualization, Generative AI, Analytics, Artificial Intelligence, Data Visualization Software, Data Analysis, Business Reporting, Data Science

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Copenhagen Business School

    Digital Transformation of Financial Services - Capstone Project

    Skills you'll gain: Case Studies, Financial Services, Digital Transformation, Banking Services, Banking, FinTech, Competitive Analysis, Analysis, Business Analysis, Innovation, Business Strategies, Business Transformation, Concision, Communication

    4.5
    Rating, 4.5 out of 5 stars
    ·
    174 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University at Buffalo

    Roadmap to Success in Digital Manufacturing & Design

    Skills you'll gain: Peer Review, Manufacturing Operations, Technology Roadmaps, Professional Networking, Goal Setting, Workforce Development, Digital Transformation, Portfolio Management, Project Planning, Analysis, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    279 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Digital Marketing Strategy: Navigating Emerging Media and AI

    Skills you'll gain: Customer experience strategy (CX), Strategic Communication, Marketing Communications, Digital Media Strategy, Marketing Analytics, Digital Marketing, Marketing Channel, Data-Driven Decision-Making, Marketing Strategy and Techniques, Integrated Marketing Communications, Personalized Service, Consumer Behaviour, Data Ethics, Social Media, Emerging Technologies, Artificial Intelligence, Augmented Reality

    Build toward a degree

    4.4
    Rating, 4.4 out of 5 stars
    ·
    2.9K reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular digital analytics courses

  • Digital Technologies and the Future of Manufacturing: University of Michigan
  • GenAI for Financial Analysts: Essential Predictive Analytics: Coursera
  • Proyecto Final - Programa Especializado en Marketing Digital: Universidad Austral
  • Statistics & Mathematics for Data Science & Data Analytics: Packt
  • Digital Marketing Tools: Machine Learning and AI: University of Maryland, College Park
  • Marketing e o Consumidor no Ambiente Digital: Fundação Instituto de Administração
  • Engaging in Improving Patient Experience Through Analytics: Northeastern University
  • Financial Analytics in RStudio: Identify Profit Drivers: Coursera
  • Data Analytics with Skills.AI: Create Data Visualizations: Coursera
  • Digital Transformation of Financial Services - Capstone Project: Copenhagen Business School

Skills you can learn in Business Essentials

Analytics (37)
Presentation (33)
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Business Analytics (27)
Language (26)
Microsoft Excel (26)
Writing (26)
Speech (18)
Plan (17)
Business Communication (16)
Decision-making (16)
Leadership (15)

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