Digital analytics courses can help you learn data collection techniques, data visualization, web traffic analysis, and conversion rate optimization. You can build skills in interpreting user behavior, segmenting audiences, and developing actionable insights from metrics. Many courses introduce tools like Google Analytics, Tableau, and Adobe Analytics, demonstrating how to apply these skills to track performance, measure campaign effectiveness, and enhance user engagement.

University of Michigan
Skills you'll gain: Case Studies, Internet Of Things, Manufacturing Operations, Manufacturing Processes, Digital Transformation, IT Infrastructure, Manufacturing and Production, Business Transformation, Information Technology, Production Planning, Business Technologies, Cloud Computing, Emerging Technologies, Technology Strategies, System Implementation, Automation, Operational Efficiency, Business Modeling, Strategic Partnership, Technology Roadmaps
Beginner · Specialization · 1 - 3 Months
Skills you'll gain: Generative AI, Financial Forecasting, Predictive Modeling, Financial Modeling, Financial Data, Market Data, Predictive Analytics, Financial Analysis, Portfolio Management, Advanced Analytics, Risk Management, Spreadsheet Software, Financial Reporting, Interactive Data Visualization, Analysis, Power BI, Automation
Beginner · Course · 1 - 4 Weeks

Universidad Austral
Skills you'll gain: Google Ads, Digital Marketing, Marketing Strategies, Media Buying, Performance Analysis, Paid media, Marketing, Digital Advertising, Advertising Campaigns, Social Media Strategy, Social Media, Relationship Management, Content Strategy
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Probability & Statistics, Statistics, Data Analysis, Statistical Analysis, Regression Analysis, Analytics, Statistical Methods, Probability, Data Science, Statistical Modeling, Data-Driven Decision-Making, Statistical Inference, Probability Distribution, Predictive Analytics, Applied Machine Learning, Correlation Analysis
Intermediate · Course · 1 - 3 Months

University of Maryland, College Park
Skills you'll gain: Apache Hadoop, Machine Learning Methods, Customer Analysis, MarTech, Marketing Analytics, Digital Marketing, Marketing Strategies, Big Data, Machine Learning, Artificial Neural Networks, Performance Review, Machine Learning Algorithms, Deep Learning, Artificial Intelligence, Predictive Analytics
Beginner · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Customer experience strategy (CX), Marketing Strategies, Strategic Marketing, Marketing Strategy and Techniques, Marketing, Digital Marketing, Consumer Behaviour, Communication Planning, Integrated Marketing Communications, Marketing Effectiveness, Customer Insights, Target Market, Marketing Analytics, Digital Transformation, Sales Strategy, Digital Advertising, Sales Process, Digital Communications, Content Strategy, MarTech
Beginner · Specialization · 3 - 6 Months

Northeastern University
Skills you'll gain: Decision Support Systems, Customer experience improvement, Resource Allocation, Health Informatics, Patient-centered Care, Stakeholder Analysis, Value-Based Care, Operational Analysis, Patient Communication, Predictive Analytics, Business Analysis, Analytics, Data-Driven Decision-Making, Personalized Service, Care Management, Systems Integration, Innovation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Operational Analysis, Performance Analysis, Performance Improvement, Data Import/Export, Variance Analysis, Exploratory Data Analysis, Data Analysis, Financial Analysis, Operations Management, Operating Expense, Plot (Graphics), Waterfall Methodology
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Infographics, Data Presentation, Interactive Data Visualization, Data Visualization, Generative AI, Analytics, Artificial Intelligence, Data Visualization Software, Data Analysis, Business Reporting, Data Science
Intermediate · Guided Project · Less Than 2 Hours

Copenhagen Business School
Skills you'll gain: Case Studies, Financial Services, Digital Transformation, Banking Services, Banking, FinTech, Competitive Analysis, Analysis, Business Analysis, Innovation, Business Strategies, Business Transformation, Concision, Communication
Intermediate · Course · 1 - 3 Months

University at Buffalo
Skills you'll gain: Peer Review, Manufacturing Operations, Technology Roadmaps, Professional Networking, Goal Setting, Workforce Development, Digital Transformation, Portfolio Management, Project Planning, Analysis, Communication
Beginner · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Customer experience strategy (CX), Strategic Communication, Marketing Communications, Digital Media Strategy, Marketing Analytics, Digital Marketing, Marketing Channel, Data-Driven Decision-Making, Marketing Strategy and Techniques, Integrated Marketing Communications, Personalized Service, Consumer Behaviour, Data Ethics, Social Media, Emerging Technologies, Artificial Intelligence, Augmented Reality
Build toward a degree
Beginner · Course · 1 - 4 Weeks