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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • R

    Rutgers the State University of New Jersey

    Global Procurement and Sourcing

    Skills you'll gain: Strategic Sourcing, Supplier Management, Supply Management, Supplier Relationship Management, Supplier Performance Management, Negotiation, Supplier Quality Management, Vendor Management, Contract Negotiation, Request For Quotation (RFQ), Vendor Relationship Management, Price Negotiation, Procurement, Case Studies, Stakeholder Management, Contract Management, Market Analysis, Supplier Risk Management, Purchasing, Request for Proposal

    4.7 stars, 2.7K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.7 (2.7K) · Beginner · Specialization · 3 - 6 Months

    Status: Trending right now
    Trending right now
    Status: Free trial
    Free trial
  • S

    Sage Publications

    Gather Your Data Online

    Skills you'll gain: Data Collection, Research Methodologies, Research, Data Ethics, Research Design, Data Capture, Surveys, Qualitative Research, Quantitative Research, Interviewing Skills, Informed Consent, Sampling (Statistics), Data Access, Survey Creation

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Category: Preview
    Preview
  • U

    University of Geneva

    Investment Management

    Skills you'll gain: Portfolio Management, Wealth Management, Risk Management, Financial Systems, Investment Management, Financial Market, Portfolio Risk, Capital Markets, Risk Analysis, Risk Modeling, Investments, Asset Management, Performance Measurement, Market Dynamics, Environmental Social And Corporate Governance (ESG), Financial Planning, Securities (Finance), Risk Appetite, Finance, Equities

    4.7 stars, 7.8K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.7 (7.8K) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • M

    Macquarie University

    Excel Skills for Business: Intermediate I

    Skills you'll gain: Microsoft Excel, Dashboard, Spreadsheet Software, Excel Formulas, Consolidation, Business Reporting, Data Management, Automation

    4.9 stars, 18K reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.9 (18K) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • H

    Harvard Business School Online

    Building Competitive Advantage

    Skills you'll gain: Business Strategy, Value Propositions, Strategic Thinking, Strategic Partnership, Product Strategy, Competitive Analysis, Corporate Strategy, Business Strategies, Technology Strategies, Business Modeling, Customer experience strategy (CX), Journey Mapping, Customer Analysis, Revenue Management, Business Relationship Management, Market Dynamics, Market Opportunities, Relationship Management, Market Share, Consumer Behaviour

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • J

    John Wiley & Sons

    E-Commerce, Social Media, and Digital Marketing

    Skills you'll gain: E-Commerce, Social Media Marketing, Social Media, Social Media Strategy, Customer Relationship Management, Social Media Campaigns, Social Media Management, Digital Marketing, Business-To-Consumer, Marketing Strategies, Consumer Behaviour, Brand Management, Social Media Analytics, Customer Engagement, Market Research, Customer experience strategy (CX), B2B Sales, Content Marketing, Marketing Analytics, Search Engine Optimization

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    University of Illinois Urbana-Champaign

    Organizational Strategy for Competitive Advantage

    Skills you'll gain: Business Management, Business Leadership, Organizational Effectiveness, Decision Making, Innovation, Corporate Sustainability, People Management, Ethical Standards And Conduct, Leadership, Culture Transformation, Systems Thinking, Competitive Analysis, Strategic Partnership, Business Modeling, Environmental Social And Corporate Governance (ESG), Market Analysis, Influencing, Value Propositions, Growth Strategies, Culture

    4.7 stars, 4.3K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.7 (4.3K) · Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • A

    Arizona State University

    Teach English Now! Foundational Principles

    Skills you'll gain: Digital pedagogy, Train The Trainer, English Language, Verbal Communication Skills, Critical Thinking

    4.9 stars, 16K reviews, Mixed, Course, 1 - 3 Months

    ★ 4.9 (16K) · Mixed · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of Minnesota

    Human Resource Management: HR for People Managers

    Skills you'll gain: Performance Management, Performance Appraisal, Performance Review, Compensation Management, Compensation Strategy, Compensation and Benefits, Constructive Feedback, Human Resource Strategy, Human Resources, Talent Recruitment, Workforce Planning, Employee Performance Management, Recruitment Strategies, Human Resources Management and Planning, Employee Onboarding, Recruitment, Talent Acquisition, Management Training And Development, Human Resource Policies, Performance Measurement

    4.8 stars, 16K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.8 (16K) · Beginner · Specialization · 3 - 6 Months

    Status: Trending right now
    Trending right now
    Status: Free trial
    Free trial
  • S

    Sage Publications

    Statistics for Psychology

    Skills you'll gain: Research Design, Statistical Hypothesis Testing, Research, Science and Research, Statistical Methods, Research Methodologies, Quantitative Research, Probability & Statistics, Scientific Methods, Research and Design, Statistics, Sampling (Statistics), Correlation Analysis, Statistical Inference, Statistical Analysis, Statistical Modeling, General Science and Research, Sample Size Determination, Psychology, Data Analysis

    Beginner · Course · 3 - 6 Months

    Category: New
    New
    Category: Preview
    Preview
  • P

    Pearson

    Advanced College Writing Skills

    Skills you'll gain: Writing and Editing, Editing, Surveys, Research, Research Methodologies, Writing, Research Design, Qualitative Research, Research and Design, Investigation, Technical Writing, Technical Communication, Critical Thinking, Data Collection, Research Reports, Liberal Arts, Grammar, Learning Strategies, Interviewing Skills, Intellectual Property

    Intermediate · Specialization · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Coursera

    Harnessing AI for Business Impact

    Skills you'll gain: Large Language Modeling, AI Enablement, LLM Application, Responsible AI, ChatGPT, Generative AI, Plan Execution, Organizational Strategy, Strategic Leadership, AI Product Strategy, Market Research, Business Leadership, Trend Analysis, AI literacy, Real Time Data, Governance, Artificial Intelligence, Data Ethics, Team Management, Data Analysis

    4.7 stars, 1.8K reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.7 (1.8K) · Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
1…414243…469

In summary, here are 10 of our most popular market research courses

  • Global Procurement and Sourcing: Rutgers the State University of New Jersey
  • Gather Your Data Online: Sage Publications
  • Investment Management: University of Geneva
  • Excel Skills for Business: Intermediate I: Macquarie University
  • Building Competitive Advantage: Harvard Business School Online
  • E-Commerce, Social Media, and Digital Marketing: John Wiley & Sons
  • Organizational Strategy for Competitive Advantage: University of Illinois Urbana-Champaign
  • Teach English Now! Foundational Principles: Arizona State University
  • Human Resource Management: HR for People Managers: University of Minnesota
  • Statistics for Psychology: Sage Publications

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