Web analytics courses can help you learn data collection techniques, traffic analysis, user behavior tracking, and conversion rate optimization. You can build skills in interpreting data trends, setting up tracking codes, and creating actionable reports. Many courses introduce tools like Google Analytics, Adobe Analytics, and Tableau, demonstrating how to apply these skills to measure website performance and enhance marketing strategies.
University of Illinois Urbana-Champaign
Skills you'll gain: Business Analytics, Regression Analysis, Machine Learning Algorithms, Classification And Regression Tree (CART), Applied Machine Learning, Scikit Learn (Machine Learning Library), Unsupervised Learning, Data Processing, Predictive Modeling, Machine Learning, Workflow Management, Python Programming, Supervised Learning
Build toward a degree
Intermediate · Course · 1 - 4 Weeks

Northeastern University
Skills you'll gain: Data Mining, Text Mining, Time Series Analysis and Forecasting, Artificial Neural Networks, Statistical Analysis, Supervised Learning, Predictive Modeling, Deep Learning, Big Data, Data Science, Feature Engineering, Classification And Regression Tree (CART), Unsupervised Learning, Regression Analysis, Machine Learning, Algorithms
Intermediate · Course · 1 - 3 Months
Skills you'll gain: Data Visualization Software, Tableau Software, Financial Modeling, Business Process, Peer Review, Presentations, Property Management, Data Analysis, MySQL, Risk Analysis, Real Estate, Financial Analysis, Microsoft Excel, Profit and Loss (P&L) Management, Analytics, SQL
Mixed · Course · 1 - 3 Months

Skills you'll gain: Data Pipelines, Apache Kafka, Google Cloud Platform, Extract, Transform, Load, Real Time Data, Big Data, Applied Machine Learning, Data Architecture, Data Processing, Cloud Services, Artificial Intelligence and Machine Learning (AI/ML), Data Transformation
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Power BI, Microsoft Azure, Data Lakes, Data Analysis Expressions (DAX), Azure Synapse Analytics, Data Modeling, Data Governance, Data Warehousing, Microsoft SQL Servers, Data Analysis, Extract, Transform, Load, Data Integration, Data Import/Export, Real Time Data, Data Transformation, Data Pipelines, Information Management, Role-Based Access Control (RBAC), Performance Tuning
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: AI Product Strategy, Product Improvement, Customer Insights, Customer Analysis, Generative AI, Marketing Analytics, Analytics, Management Reporting, Data Analysis, Data Collection, Performance Metric, User Experience
Intermediate · Course · 1 - 4 Weeks
Skills you'll gain: Customer experience strategy (CX), Responsible AI, Customer Engagement, Predictive Analytics, Personalized Service, Customer Service, Google Gemini, Customer Insights, Anthropic Claude, Data-Driven Decision-Making, Artificial Intelligence, Generative AI, Return On Investment
Intermediate · Course · 1 - 4 Weeks

Xi'an Jiaotong University
Skills you'll gain: ASP.NET, .NET Framework, Web Development, Database Application, Object Oriented Programming (OOP), Web Applications, Javascript, HTML and CSS, Web Design, Data Access, Web Servers, Data Validation
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Hypertext Markup Language (HTML), Web Applications, Javascript, Web Development Tools, Performance Tuning, Software Development
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: UI Components, Responsive Web Design, Web Development Tools, Application Deployment, Database Management, Web Applications, Databases, Web Design and Development, JavaScript Frameworks, Authentications, Software Design, Application Development, Email Automation, Restful API, Web Design, Front-End Web Development, TypeScript, Payment Systems, Cascading Style Sheets (CSS), User Interface (UI)
Intermediate · Specialization · 1 - 3 Months

Northeastern University
Skills you'll gain: Data Storytelling, Data Warehousing, Unsupervised Learning, Database Design, Data Governance, Data Mining, Interactive Data Visualization, Generative AI, Web Scraping, Plotly, Operations Research, Supervised Learning, NoSQL, Exploratory Data Analysis, Extract, Transform, Load, Database Management, Database Management Systems, Database Systems, Time Series Analysis and Forecasting, Natural Language Processing
Earn a degree
Degree · 1 - 4 Years

Skills you'll gain: Angular, Web Development Tools, JavaScript Frameworks, TypeScript, Server Side, Web Development, Build Tools
Intermediate · Guided Project · Less Than 2 Hours