Consumer behavior courses can help you learn market segmentation, buyer decision processes, and the impact of culture on purchasing habits. You can build skills in analyzing consumer data, creating effective marketing strategies, and understanding psychological triggers that influence buying decisions. Many courses introduce tools like surveys, analytics software, and customer relationship management systems, that support gathering insights and tailoring marketing efforts to meet consumer needs.
University of Pennsylvania
Skills you'll gain: Influencing, Relationship Building, Professional Networking, Persuasive Communication, Leadership, Organizational Effectiveness, Initiative and Leadership, Organizational Structure, Ethical Standards And Conduct, Decision Making, Social Network Analysis, Proactivity, Self-Awareness
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Competitive Analysis, Growth Strategies, Value Propositions, Target Market, Consumer Behaviour, Customer Insights, Market Opportunities, Business Strategies, B2B Sales, Price Negotiation, Market Analysis, Business-To-Consumer
Mixed · Course · 1 - 4 Weeks
University of Illinois Urbana-Champaign
Skills you'll gain: Business Analytics, Analytics, Data Analysis, Business Intelligence, Analytical Skills, Big Data, Asset Management, Business Analysis, Advanced Analytics, Feasibility Studies, Business Modeling, Data-Driven Decision-Making, Trend Analysis, Intellectual Property, Data Quality, Information Management, Network Model, Data Strategy, Data Literacy, Digital Assets
Build toward a degree
Beginner · Specialization · 3 - 6 Months

IESE Business School
Skills you'll gain: Case Studies, Financial Analysis, Market Share, People Management, Strategic Decision-Making, Marketing Management, Business Management, Corporate Strategy, Decision Making, Financial Statement Analysis, Business Analysis, Strategic Thinking, Consumer Behaviour, Complex Problem Solving, Brand Management, Leadership and Management
Beginner · Course · 1 - 3 Months

University of California, Davis
Skills you'll gain: Production Process, Process Control, Manufacturing Processes, Chemistry, Biochemistry, Consumer Behaviour, Laboratory Testing, Analytical Chemistry, Analytical Testing
Intermediate · Course · 1 - 4 Weeks

Case Western Reserve University
Skills you'll gain: Brand Management, Brand Marketing, Intellectual Property, Arbitration, Contract Negotiation, Client Services, Recruitment, Talent Recruitment, Insurance, Relationship Management, Financial Planning, Case Studies
Beginner · Course · 1 - 3 Months

American Council on Exercise
Skills you'll gain: Nutrition Education, Nutrition and Diet, Mental Health, Nutrition Counseling, Mindfulness, Exercise Science, Rehabilitation, Mental Concentration, Community Health, Preventative Care, Health Education, Health Promotion, Health Technology, Injury Prevention, Athletic Training, Stress Management, Clinical Nutrition, Behavioral Health, Personal Development, Behavior Management
Intermediate · Specialization · 3 - 6 Months

IE Business School
Skills you'll gain: Strategic Marketing, Marketing Planning, Marketing Strategy and Techniques, Marketing Effectiveness, Marketing, Customer Analysis, Business Strategy, Marketing Management, Integrated Marketing Communications, Target Market, Consumer Behaviour, Needs Assessment, Value Propositions, Market Dynamics, Market Analysis, Plan Execution, Customer Engagement
Beginner · Course · 1 - 4 Weeks

University of Geneva
Skills you'll gain: Investment Management, Performance Measurement, Portfolio Management, Asset Management, Environmental Social And Corporate Governance (ESG), Performance Analysis, FinTech, Finance, Financial Market, Risk Management, Equities, Sustainable Business, Behavioral Economics
Mixed · Course · 1 - 4 Weeks

Fundação Instituto de Administração
Skills you'll gain: Marketing Strategies, Strategic Marketing, Marketing, Digital Marketing, Marketing Planning, Digital Advertising, Target Audience, Consumer Behaviour, Marketing Channel, Customer Insights, Integrated Marketing Communications, Brand Awareness
Beginner · Course · 1 - 4 Weeks

Duke University
Skills you'll gain: FinTech, Financial Regulation, Mobile Banking, Financial Services, Payment Systems, Financial Regulations, Commercial Lending, Bank Regulations, Banking, Banking Services, Consumer Lending, Blockchain, Law, Regulation, and Compliance, Payment Processing, Financial Data, Digital Assets, Regulation and Legal Compliance
Beginner · Course · 1 - 3 Months

University of California San Diego
Skills you'll gain: Telecommunications, Internet Of Things, Wireless Networks, Emerging Technologies, Communication Systems, Computer Networking, Network Protocols, Global Positioning Systems
Mixed · Course · 1 - 3 Months