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Product Marketing Courses

Product marketing courses can help you learn market segmentation, competitive analysis, brand positioning, and go-to-market strategies. You can build skills in crafting compelling messaging, analyzing customer feedback, and optimizing marketing campaigns. Many courses introduce tools like Google Analytics, HubSpot, and social media platforms, that support tracking performance and engaging with target audiences.

Popular Product Marketing Courses and Certifications


  • Status: Preview
    Preview
    C

    Coursera

    Advanced Agile for Product Managers: Scaling Agile Teams

    Skills you'll gain: Scaled Agile Framework, Agile Product Development, Agile Software Development, Agile Project Management, Performance Metric, Sprint Planning, Agile Methodology, Collaborative Software, Cross-Functional Collaboration, Dependency Analysis, Cross-Functional Team Leadership, Coordinating, Initiative and Leadership, Strategic Leadership, Product Management, Collaboration, Leadership, Coordination, Prioritization, Estimation

    Advanced · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Practical Marketing Research Techniques

    Skills you'll gain: Surveys, Survey Creation, Market Research, Sampling (Statistics), Business Research, Research Methodologies, Research Design, Case Studies, Statistical Hypothesis Testing, Marketing, Quantitative Research, Data-Driven Marketing, Marketing Strategies, Marketing Analytics, Statistical Methods, Consumer Behaviour, Data Collection, Market Intelligence, Data Analysis, Business Analytics

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    Developing Effective Sports Marketing Strategies

    Skills you'll gain: Loyalty Programs, Marketing Analytics, Branding, Customer Engagement, Brand Management, Marketing, Marketing Strategy and Techniques, Digital Transformation, Social Media Strategy, Content Strategy, Strategic Partnership, Customer experience improvement, Customer Relationship Management, Personalized Service, Data Analysis, Technology Strategies, Innovation, Cross Platform Development, Artificial Intelligence, Ethical Standards And Conduct

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Marketing Material Design in Canva

    Skills you'll gain: Marketing Materials, Marketing Collateral, Cross-Channel Marketing, Marketing Design, Canva (Software), Brochures, Campaign Planning, Promotional Materials, Graphic Design, Integrated Marketing Communications, Email Marketing, Layout Design, Graphic and Visual Design, Digital Design, Web Content, Style Guides, Collaborative Software, Branding, Brand Management, Image Quality

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Packt

    Data Analytics for Marketing

    Skills you'll gain: Marketing Analytics, Data-Driven Marketing, A/B Testing, Customer Analysis, Anomaly Detection, Dashboard, Dashboard Creation, Time Series Analysis and Forecasting, Regression Analysis, Customer Insights, Extract, Transform, Load, Descriptive Analytics, Data Presentation, Statistical Methods, Marketing Effectiveness, Marketing Strategies, Forecasting, Statistical Modeling, Statistical Analysis, Data Analysis

    Intermediate · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    P

    Packt

    Agile Product Owner Level 1 – Certification & Mock Exams

    Skills you'll gain: AI Product Strategy, Project Estimation, Agile Product Development, Jira (Software), Agile Methodology, Estimation, Backlogs, Agile Software Development, Agile Project Management, Sprint Planning, Project Management Software, ChatGPT, AI Enablement

    Intermediate · Course · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    E

    Emory University

    Managing Uncertainty in Marketing Analytics

    Skills you'll gain: Probability Distribution, Marketing Analytics, Probability, Microsoft Excel, Statistics, Data-Driven Marketing, Statistical Methods, Statistical Modeling, Probability & Statistics, Risk Modeling, Excel Formulas, Decision Making, Risk Management, Simulation and Simulation Software, Insurance and Warranty Claims Processing, Risk Analysis

    4.3
    Rating, 4.3 out of 5 stars
    ·
    69 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Rural Marketing and Brand Strategy in India

    Skills you'll gain: Communication Planning, Financial Services, Media and Communications, Marketing Communications, Financial Inclusion, Media Strategy, Branding, Communication Strategies, Retail Banking, Marketing Strategies, Marketing Design, Marketing, Banking, Communication, Growth Strategies, Product Marketing, Design Strategies, Case Studies, Product Design, Culture

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidad de Palermo

    Estrategia y Planificación de Marketing

    Skills you'll gain: Marketing Planning, Target Audience, Target Market, Marketing Management, Branding, Strategic Marketing, Brand Management, Marketing Strategies, Market Intelligence, Marketing, Brand Marketing, Marketing Communications, Marketing Effectiveness, Brand Awareness, Brand Strategy, Marketing Strategy and Techniques, Market Research, Communication Planning, Business Planning, Communication Strategies

    4.8
    Rating, 4.8 out of 5 stars
    ·
    53 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Digital Marketing: Platforms, Data, and Technologies

    Skills you'll gain: MarTech, Data Architecture, Data-Driven Marketing, Digital Marketing, Marketing Strategies, Marketing Effectiveness, AI Personalization, Customer Analysis, Marketing Analytics, Digital Analysis, Data-Driven Decision-Making, Blockchain, Consumer Behaviour, Data Integrity, Image Analysis, Data Ethics, Analytics, Generative AI, Performance Measurement, Model Evaluation

    Build toward a degree

    4.5
    Rating, 4.5 out of 5 stars
    ·
    3.4K reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Miro for Beginners: Create a Product Innovation Board

    Skills you'll gain: Collaborative Software, Brainstorming, Innovation, Ideation, New Product Development, Product Development, Business Analysis Tools, Product Improvement, Collaboration, Analysis, Project Management

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    R

    Real Madrid Graduate School Universidad Europea

    The Future of Sports Marketing

    Skills you'll gain: Global Marketing, Cultural Sensitivity, Customer Engagement, Revenue Management, Customer experience improvement, Augmented and Virtual Reality (AR/VR), Marketing Strategy and Techniques, Personalized Service, Brand Management, Price Negotiation, Customer Relationship Management, Business Modeling, Innovation, Content Strategy, User Experience Design, Digital Transformation, Data-Driven Decision-Making, Business Management, Artificial Intelligence, Metadata Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular product marketing courses

  • Advanced Agile for Product Managers: Scaling Agile Teams: Coursera
  • Practical Marketing Research Techniques: EDUCBA
  • Developing Effective Sports Marketing Strategies: Real Madrid Graduate School Universidad Europea
  • Marketing Material Design in Canva: Coursera
  • Data Analytics for Marketing: Packt
  • Agile Product Owner Level 1 – Certification & Mock Exams: Packt
  • Managing Uncertainty in Marketing Analytics: Emory University
  • Rural Marketing and Brand Strategy in India: EDUCBA
  • Estrategia y Planificación de Marketing: Universidad de Palermo
  • Digital Marketing: Platforms, Data, and Technologies: University of Illinois Urbana-Champaign

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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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