• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • D

    Duke University

    Purpose-Driven Leadership for Strategy and Innovation

    Skills you'll gain: Strategic Thinking, Strategic Leadership, Visionary, Organizational Leadership, Strategic Decision-Making, Business Leadership, Leadership, Innovation, Business Transformation, Complex Problem Solving, Organizational Development, Organizational Change

    ★ 4.6 (74) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • H

    HubSpot Academy

    Strategic Customer Relationship Management & Sales Technique

    Skills you'll gain: Sales Presentation, Sales Enablement, Data Visualization, Sales Presentations, Sales Management, Prospecting and Qualification, Persona Development, HubSpot CRM, Sales Training, Sales Strategy, Sales Process, Lead Generation, Inside Sales, Sales Development, Employee Onboarding, Sales Operations, Sales, Dashboard, Customer Success Management, Business Reporting

    ★ 3.8 (24) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • U

    University of California, Irvine

    Esports Management Capstone Project

    Skills you'll gain: Peer Review, Fundraising and Crowdsourcing, Branding, Organizational Strategy, Brand Management, Organizational Structure, Recruitment, Fundraising, Brand Strategy, Constructive Feedback, Analysis

    ★ 4.5 (58) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • G

    Google Cloud

    Cómo comenzar a usar Google Kubernetes Engine

    Skills you'll gain: Kubernetes, Identity and Access Management, Containerization, Google Cloud Platform, Cloud-Native Computing, Cloud Computing, Cloud Infrastructure, Application Deployment, Cloud Management, Cloud Deployment, Build Tools, Command-Line Interface

    ★ 4.6 (93) · Intermediate · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    University of Colorado Boulder

    Product Development for Technical Managers

    Skills you'll gain: New Product Development, Product Development, Product Strategy, Product Design, Design Thinking, Product Planning, Innovation, Persona Development, Product Management, Team Management, Conceptual Design, Prototyping, Team Performance Management, Market Research, Sustainable Business, Design and Product, Project Portfolio Management, Agile Product Development, Marketing, Product Marketing

    ★ 4.9 (39) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
    Category: Build toward a degree
    Build toward a degree
  • D

    Duke University

    Virtualization, Docker, and Kubernetes for Data Engineering

    Skills you'll gain: Site Reliability Engineering, Docker (Software), Containerization, GitHub Copilot, Kubernetes, Virtualization, Cloud Deployment, Virtualization and Virtual Machines, Microservices, Development Environment, Application Deployment, Virtual Machines, Cloud Development, Database Management, Test Engineering, Cloud-Based Integration

    ★ 3.8 (51) · Advanced · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • L

    L&T EduTech

    BIM Coordination

    Skills you'll gain: Design Reviews, Autodesk Revit, Building Information Modeling, Visualization (Computer Graphics), Augmented and Virtual Reality (AR/VR), Virtual Reality, Engineering Analysis, Structural Analysis, Coordination, Autodesk, Structural Engineering, Construction Management, Construction, Collaborative Software, Animations, Technical Standard

    ★ 4.7 (43) · Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • U

    University of California, Davis

    Designing and Implementing Your Coaching Strategy

    Skills you'll gain: Employee Coaching, Coaching, Organizational Change, Key Performance Indicators (KPIs), Management Training And Development, Team Performance Management, Employee Performance Management, Organizational Development, Performance Management, Leadership and Management, Process Development, Performance Measurement, Change Management, People Management, Practice Management, Meeting Facilitation, Constructive Feedback, Professional Development, Personal Development, Goal Setting

    ★ 4.5 (39) · Mixed · Course · 1 - 3 Months

  • L

    LearnQuest

    Introduction to Visual Basic Programming

    Skills you'll gain: Visual Basic (Programming Language), Development Environment, Program Development, Microsoft Development Tools, Microsoft Visual Studio, Programming Principles, .NET Framework, Computer Programming, Integrated Development Environments, Software Development, Software Installation, Debugging

    ★ 4.7 (52) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Track & Grow Brand Mentions

    Skills you'll gain: Brand Awareness, Marketing Analytics, Data Analysis, Brand Management, Data-Driven Marketing, Statistical Reporting, Market Share, Social Media Analytics, Research Reports, Google Analytics, Business Metrics, Performance Reporting, Key Performance Indicators (KPIs), Campaign Management, Market Opportunities, Continuous Monitoring, Digital Marketing, Digital Marketing Tools

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • B

    Board Infinity

    Holistic Mobile App Design & Development

    Skills you'll gain: React Native, Mobile Development, Responsive Web Design, Cross Platform Development, Microservices, User Interface (UI), User Interface and User Experience (UI/UX) Design, DevOps, UI Components, User Interface (UI) Design, UI/UX Strategy, Secure Coding, Development Testing, Mobile Development Tools, Unit Testing, Software Testing, Application Development, Authentications, Data Security, Version Control

    ★ 4.2 (56) · Intermediate · Specialization · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • F

    Fractal Analytics

    Generative AI for Consultants

    Skills you'll gain: Prompt Engineering, Responsible AI, Generative AI, Management Consulting, Business Consulting, Consulting, AI Enablement, Data Ethics, Quality Assurance, Market Intelligence, Market Research, Solution Design, Automation, Report Writing

    ★ 4.5 (53) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
1…428429430…834

In summary, here are 10 of our most popular brand management courses

  • Purpose-Driven Leadership for Strategy and Innovation: Duke University
  • Strategic Customer Relationship Management & Sales Technique: HubSpot Academy
  • Esports Management Capstone Project: University of California, Irvine
  • Cómo comenzar a usar Google Kubernetes Engine: Google Cloud
  • Product Development for Technical Managers: University of Colorado Boulder
  • Virtualization, Docker, and Kubernetes for Data Engineering: Duke University
  • BIM Coordination: L&T EduTech
  • Designing and Implementing Your Coaching Strategy: University of California, Davis
  • Introduction to Visual Basic Programming: LearnQuest
  • Track & Grow Brand Mentions: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok