• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    فهم مستخدم فيسبوك المعتدل

    Skills you'll gain: Facebook, Target Audience, Customer Insights, Customer Analysis, Social Media Analytics, Social Media, Social Media Marketing, Driving engagement, Social Media Management, Market Analysis, Consumer Behaviour, Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    E

    EDUCBA

    Logistic Regression Fundamentals: Analyze & Predict

    Skills you'll gain: SAS (Software), Predictive Modeling, Regression Analysis, Predictive Analytics, Analytics, Statistical Methods, Statistical Modeling, Statistical Analysis, Business Analytics, Statistical Programming, Estimation, Data Science, Probability & Statistics, Probability

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Data Modeling & Warehousing Fundamentals in Data Engineering

    Skills you'll gain: Data Warehousing, Star Schema, Data Modeling, Database Design, Extract, Transform, Load, Database Development, Data Architecture, Data Integration, Data Infrastructure, Database Architecture and Administration, Database Software, Relational Databases, Database Management, Business Intelligence, Database Theory, Performance Tuning, SQL

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    How to Build a Product Flow Diagram

    Skills you'll gain: Product Flow Diagram, Process Flow Diagrams, New Product Development, Go To Market Strategy, Product Development, Diagram Design, Product Improvement, Journey Mapping, Product Planning, Customer Analysis, Decision Intelligence, User Feedback, Customer experience improvement, Continuous Improvement Process, Analysis

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidades Anáhuac

    Mejora tu negocio con Inteligencia Artificial

    Skills you'll gain: AI Enablement, Data-Driven Decision-Making, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Generative AI Agents, Customer Analysis, Business Analytics, AI Product Strategy, Decision Support Systems, AI literacy, Agentic Workflows, AI Personalization, Classification And Regression Tree (CART), Agentic systems, Predictive Modeling, Image Analysis, Machine Learning Methods, Machine Learning, Decision Tree Learning, Big Data

    4
    Rating, 4 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    Persuasion: How To Persuade When Facts Don't Seem To Matter

    Skills you'll gain: Persuasive Communication, Influencing, Sales Presentations, Sales Presentation, Selling Techniques, Communication, Storytelling, Marketing Psychology, Sales Training, Motivational Skills, Leadership, Driving engagement, Communication Strategies, Rapport Building, Emotional Intelligence, Psychology, Decision Making, Case Studies, Target Audience

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    B

    Board Infinity

    Prepare for CFA Level 1: Equity Investments and Valuation

    Skills you'll gain: Equities, Financial Market, Competitive Analysis, Capital Markets, Financial Trading, Investments, Business Valuation, Market Analysis, Financial Modeling, Business Strategies, Securities Trading, Financial Analysis, Investment Management, Finance, Market Dynamics, Portfolio Management, Benchmarking, Financial Forecasting

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Créer du contenu pour les réseaux sociaux avec PicMonkey

    Skills you'll gain: Social Media Content, Social Media, Social Media Marketing, Instagram, Brand Loyalty, Content Creation, Customer Relationship Building, Customer Engagement, Graphic Design, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    C

    Coursera

    Kreiere animierte Posts für soziale Medien mit Canva

    Skills you'll gain: Canva (Software), Animations, Graphic and Visual Design, Graphic Design, Graphic and Visual Design Software, Collaborative Software, Social Media Content, Motion Graphics, Social Media, Social Media Marketing, Content Creation, Social Media Strategy, Multimedia, Shared Media, Photo/Video Production and Technology, User Accounts

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    P

    Pearson

    Data Science Fundamentals, Part 1

    Skills you'll gain: Extract, Transform, Load, Data Validation, Data Transformation, Applied Machine Learning, Object-Relational Mapping, Data Wrangling, Data Cleansing, Data Manipulation, Data Integration, Web Scraping, Data Quality, Data Pipelines, Pandas (Python Package), Descriptive Statistics, Data Modeling, Data Science, Python Programming, Scikit Learn (Machine Learning Library), Extensible Markup Language (XML), Data Analysis

    4
    Rating, 4 out of 5 stars
    ·
    6 reviews

    Beginner · Specialization · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Crea gráficos para Facebook en Visme

    Skills you'll gain: Facebook, Social Media Marketing, Social Media, Social Media Content, Social Media Management, Advertising, Marketing Design, Data Visualization, Content Creation, Shared Media, Graphic Design, User Accounts, Account Management

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    C

    Coursera

    Créer une enquête de satisfaction clients

    Skills you'll gain: Customer experience improvement, User Feedback, Customer Service, Customer Insights, Customer Analysis, Data Sharing, Business Communication

    Beginner · Guided Project · Less Than 2 Hours

1…441442443…541

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok