• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Analytics

Social Media Analytics Courses

Social Media Analytics courses can help you learn data collection techniques, audience segmentation, engagement metrics, and campaign performance evaluation. You can build skills in interpreting social media trends, optimizing content strategies, and using insights to drive marketing decisions. Many courses introduce tools like Google Analytics, Hootsuite, and Sprout Social, which help you analyze user behavior and measure the effectiveness of your social media efforts.

Popular Social Media Analytics Courses and Certifications


  • A

    AI CERTs

    AI for Video Production

    Beginner · Course · 1 - 3 Months

  • U

    University of Michigan

    Total Data Quality

    Skills you'll gain: Data Quality, Quantitative Research, Data Validation, Data Integrity, Data Collection, Data Processing, Data Analysis, Data Management, Data Preprocessing, Data Access, Statistical Analysis, Analysis, Sampling (Statistics), Verification And Validation, Design Strategies

    ★ 4.6 (59) · Beginner · Specialization · 1 - 3 Months

  • N

    Nikolai Schuler

    Microsoft Power BI Desktop - The Practical Bootcamp

    Skills you'll gain: Data Storytelling, Power BI, Interactive Data Visualization, Data Visualization, Advanced Analytics, Data Modeling, Data Transformation, Dashboard Creation, Data Visualization Software, Data Analysis, Data Cleansing, Performance Tuning

    ★ 4.4 (25) · Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Create Successful Pinterest Pins for Business in Canva

    Skills you'll gain: Pinterest, Canva (Software), Visual Storytelling, Content Creation, Social Media Content, Storytelling, Graphic Design, Digital Publishing, Driving engagement, Marketing

    ★ 4.7 (16) · Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    How to Develop and Maintain a Healthy Talent Pipeline

    Skills you'll gain: Talent Pipelining, Talent Management, Employee Engagement, Employee Retention, Talent Acquisition, Human Resources Management and Planning, Human Resources, Human Resource Strategy, Drive Engagement, Talent Recruitment, Talent Sourcing, Workforce Development, People Development, Recruitment, Recruitment Strategies, HR Tech, Strategic Sourcing, Diversity Equity and Inclusion Initiatives, Diversity and Inclusion, Analytics

    ★ 4.7 (14) · Intermediate · Course · 1 - 4 Weeks

  • E

    Erasmus University Rotterdam

    Sustainable Corporate Finance

    Skills you'll gain: Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Sustainable Business, Mergers & Acquisitions, Sustainable Development, Corporate Finance, Risk Analysis, Governance, Corporate Strategy, Sustainable Systems, Finance, Capital Budgeting, Financial Management, Capital Markets, Financial Analysis, Social Impact, Business Valuation, Equities, Market Dynamics, Business Modeling

    ★ 5 (13) · Beginner · Course · 1 - 3 Months

  • I

    IE Business School

    The Journey to Diversity, Inclusion and Belonging

    Skills you'll gain: Diversity Equity and Inclusion Initiatives, Diversity and Inclusion, Diversity Training, Diversity Awareness, Workplace inclusivity, Cognitive flexibility, Disabilities, Diversity Programs, Cultural Diversity, Intercultural Competence, Social Justice, Innovation, Recognizing Others, Human Resource Policies, Cultural Responsiveness, Safety Culture, Empathy, Culture Transformation, People Management, Team Management

    ★ 4.4 (47) · Beginner · Specialization · 3 - 6 Months

  • U

    University of Virginia Darden School Foundation

    Human Excellence in the AI Age, Part 1: A Soft Skills Course

    Skills you'll gain: Mindfulness, Meditation & Breathwork, Trustworthiness, Adaptability, Relationship Building, Personal Development, Emotional Intelligence, Stress Management, Willingness To Learn, Social Skills, Professional Development, Quick Learning, Self-Awareness, Cognitive flexibility, Leadership Development, Lifelong Learning, Overcoming Obstacles, Leadership, Open Mindset, Workforce Development

    ★ 4.7 (43) · Beginner · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Splunk Query Language and Data Analysis

    Skills you'll gain: Splunk, Dashboard Creation, Dashboard, Data Transformation, Interactive Data Visualization, Data Manipulation, Data Analysis, Statistical Analysis, Query Languages, Data Visualization Software, Statistical Methods, Data Presentation, Ad Hoc Reporting, Continuous Monitoring

    ★ 4.9 (140) · Intermediate · Course · 1 - 4 Weeks

  • A

    Amazon Web Services

    Skills and Best Practices for Cloud Support Associates

    Skills you'll gain: Root Cause Analysis, Customer Relationship Building, Customer Relationship Management, Relationship Management, Problem Management, Verbal Communication Skills, Customer Support, Amazon Web Services, Technical Support and Services, Oral Expression, Customer and Client Support, Communication, Consultative Approaches, Technical Support, Cloud Security, Cloud Services, Automation, Collaboration, Incident Management, Generative AI

    ★ 4.9 (28) · Beginner · Course · 1 - 4 Weeks

  • U

    University of Colorado Boulder

    Modern Sound Editing

    Skills you'll gain: Post-Production, Video Editing, Photo/Video Production and Technology, Video Production, Media Production, Music, Editing, Storytelling, Visual Storytelling

    Beginner · Course · 1 - 4 Weeks

  • G

    Google

    Organizing Communication and Documentation

    Skills you'll gain: Communication Planning, Project Documentation, Document Management, Stakeholder Communications, Communication Strategies, Communication, Goal Setting

    ★ 4.7 (21) · Beginner · Course · 1 - 4 Weeks

1…441442443…687

In summary, here are 10 of our most popular social media analytics courses

  • AI for Video Production: AI CERTs
  • Total Data Quality: University of Michigan
  • Microsoft Power BI Desktop - The Practical Bootcamp: Nikolai Schuler
  • Create Successful Pinterest Pins for Business in Canva: Coursera
  • How to Develop and Maintain a Healthy Talent Pipeline: Coursera
  • Sustainable Corporate Finance: Erasmus University Rotterdam
  • The Journey to Diversity, Inclusion and Belonging: IE Business School
  • Human Excellence in the AI Age, Part 1: A Soft Skills Course: University of Virginia Darden School Foundation
  • Splunk Query Language and Data Analysis: EDUCBA
  • Skills and Best Practices for Cloud Support Associates: Amazon Web Services

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok