• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Analytics

Social Media Analytics Courses

Social Media Analytics courses can help you learn data collection techniques, audience segmentation, engagement metrics, and campaign performance evaluation. You can build skills in interpreting social media trends, optimizing content strategies, and using insights to drive marketing decisions. Many courses introduce tools like Google Analytics, Hootsuite, and Sprout Social, which help you analyze user behavior and measure the effectiveness of your social media efforts.

Popular Social Media Analytics Courses and Certifications


  • I

    IBM

    데이터 과학이란 무엇인가?

    Skills you'll gain: Data Storytelling, Data Mining, Data Science, Data-Driven Decision-Making, Big Data, Digital Transformation, Analytics, Storytelling, Regression Analysis, Apache Hadoop, Machine Learning, Deep Learning, Cloud Computing

    ★ 4.5 (21) · Beginner · Course · 1 - 4 Weeks

  • U

    Utrecht University

    The exposome: cracking the science about what makes us sick

    Skills you'll gain: Epidemiology, Environmental Monitoring, Medical Science and Research, Social Determinants Of Health, Preventative Care, Biostatistics, Statistical Methods, Physiology, Public Health, Environmental Science, Data Science, Statistical Analysis, Cardiology, Laboratory Research, Research Design, Biochemistry, Research

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    OpenAI ChatGPT: Enterprise Solutions Unleashed

    Skills you'll gain: ChatGPT, Data Analysis, OpenAI, Data-Driven Decision-Making, AI Enablement, Generative AI, Analytics, Content Creation, Content Strategy, Customer Support, Technology Strategies, Customer experience improvement, Operational Efficiency, Automation

    ★ 4.7 (13) · Intermediate · Course · 1 - 4 Weeks

  • M

    Microsoft

    Data Extract, Transform, and Load in Power BI

    Skills you'll gain: Extract, Transform, Load, Power BI, Data Transformation, Data Cleansing, Query Languages, Data Integration, Data Analysis, Data Integrity, Anomaly Detection, Data Storage, Data Management

    ★ 4.5 (22) · Beginner · Course · 1 - 4 Weeks

  • U

    University of Illinois Urbana-Champaign

    Shaping Your Professional Brand

    Skills you'll gain: Active Listening, Rapport Building, Relationship Building, Influencing, Relationship Management, Professional Development, Interpersonal Communications, Conflict Management, Decision Making, Communication, Business Ethics, Ethical Standards And Conduct

    ★ 4.8 (37) · Beginner · Course · 1 - 3 Months

  • A

    Arizona State University

    Communicating In Groups and Teams

    Skills you'll gain: Meeting Facilitation, Active Listening, Teamwork, Discussion Facilitation, Team Building, Team Management, Conflict Management, Constructive Feedback, Team Collaboration, Collaboration, Productivity, Expectation Management, Communication Strategies, Communication, Relationship Building

    ★ 4.8 (36) · Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Marketing Automation with AI and HubSpot: Plan to Execution

    Skills you'll gain: Lead Generation, Marketing Automation, HubSpot CRM, Prompt Engineering, Personalized Campaigns, Email Automation, ChatGPT, Dashboard, Email Marketing, Workflow Management, Marketing Analytics, Customer Relationship Management (CRM) Software, AI Integrations, Key Performance Indicators (KPIs)

    ★ 4.8 (11) · Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Data Visualization with Tableau and Microsoft Excel

    Skills you'll gain: Data Storytelling, Data Presentation, Data Visualization Software, Data Visualization, Interactive Data Visualization, Dashboard, Dashboard Creation, Tableau Software, Microsoft Excel, Excel Formulas, Pivot Tables And Charts, Spreadsheet Software, Data Analysis Software, Business Intelligence, Performance Tuning, Data Analysis, Analytics, Analytical Skills, Business Metrics

    ★ 4.1 (8) · Beginner · Course · 1 - 3 Months

  • F

    Fractal Analytics

    Design Thinking for Data Professionals

    Skills you'll gain: A/B Testing, Design Thinking, User Centered Design, Design and Product, Experience Design, Data Storytelling, Dashboard, User Feedback, Solution Design, Stakeholder Engagement, Stakeholder Analysis, Customer Insights, Interviewing Skills, Empathy & Emotional Intelligence, Business Requirements, Problem Solving, Product Testing

    ★ 4.5 (12) · Intermediate · Course · 1 - 3 Months

  • U

    Universidad Nacional Autónoma de México

    Cambio Climático: México en el contexto de América Latina

    Skills you'll gain: Climate Change Adaptation, Climate Change Programs, Environmental Policy, Social Justice, Environmental Issue, Socioeconomics, Environment, Water Resources, Social Sciences, Sustainable Development, Climate Change Mitigation, Environmental Science, International Relations, Public Policies, Water Resource Management, Policy Development, Public Health, Economics, Vulnerability

    ★ 5 (10) · Beginner · Course · 1 - 4 Weeks

  • A

    Arizona State University

    Digital Creativity

    Skills you'll gain: Intellectual Property, Research, Content Creation, digital literacy, Storytelling, Creativity, Regulation and Legal Compliance, Multimedia, Diversity Awareness

    ★ 4.8 (19) · Mixed · Course · 1 - 3 Months

  • U

    University of Glasgow

    Rethinking Leadership Narratives for a Data-Driven Age

    Skills you'll gain: Leadership Studies, Data-Driven Decision-Making, Organizational Effectiveness, Strategic Leadership, Data Literacy, Organizational Leadership, Leadership, Leadership and Management, Ancient History, Leadership Development, Organizational Structure, Agile Methodology, Decision Making, Social Sciences, Critical Thinking and Problem Solving

    ★ 4.7 (41) · Intermediate · Course · 1 - 4 Weeks

1…442443444…688

In summary, here are 10 of our most popular social media analytics courses

  • 데이터 과학이란 무엇인가?: IBM
  • The exposome: cracking the science about what makes us sick: Utrecht University
  • OpenAI ChatGPT: Enterprise Solutions Unleashed: Coursera
  • Data Extract, Transform, and Load in Power BI: Microsoft
  • Shaping Your Professional Brand: University of Illinois Urbana-Champaign
  • Communicating In Groups and Teams : Arizona State University
  • Marketing Automation with AI and HubSpot: Plan to Execution: Coursera
  • Data Visualization with Tableau and Microsoft Excel: Coursera
  • Design Thinking for Data Professionals: Fractal Analytics
  • Cambio Climático: México en el contexto de América Latina: Universidad Nacional Autónoma de México

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok