Sports marketing courses can help you learn audience engagement strategies, brand management, sponsorship activation, and digital marketing techniques. You can build skills in market analysis, campaign development, and social media outreach tailored to sports audiences. Many courses introduce tools like CRM software, analytics platforms, and content management systems, showcasing how these skills are applied to enhance fan experiences and drive revenue for sports organizations.

Arizona State University
Skills you'll gain: Meeting Facilitation, Sales Presentations, Brainstorming, English Language, Business Communication, Marketing Materials, Business Planning, Negotiation, Selling Techniques, Management Reporting, Business Writing, Marketing Communications, Marketing Planning, Business Correspondence, Advertising, Business Marketing, Telephone Skills, Promotional Strategies, Procurement, Marketing
Intermediate · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Prompt Engineering, Generative AI, Generative AI Agents, Marketing Design, Web Content Accessibility Guidelines, Marketing Materials, Brand Awareness, Marketing, Advertising Campaigns, Branding, Search Engine Optimization, Marketing Analytics, AI Workflows, Large Language Modeling
Beginner · Course · 1 - 4 Weeks

Niel Asher Education
Skills you'll gain: Rehabilitation, Manual Therapy, Exercise Therapy, Kinesiology, Physical Therapy, Patient Evaluation, Human Musculoskeletal System, Occupational Therapy, Sports Medicine, Orthopedics, Pain Management, Coordination, Coaching, Athletic Training, Cognitive Behavioral Therapy
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Marketing Automation, Email Automation, Scheduling, Management Reporting, Performance Reporting, Automation, Stakeholder Communications, Report Writing, Scalability, Continuous Improvement Process
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Cleansing, Pivot Tables And Charts, Data Analysis, Excel Formulas, Microsoft Excel, Data Wrangling, Spreadsheet Software, Data Science, Data Entry, Data Manipulation, Data Quality, Information Privacy, Google Sheets, Data Import/Export
Beginner · Course · 1 - 3 Months

Creo Incubator
Skills you'll gain: Go To Market Strategy, Growth Strategies, Value Propositions, Competitive Analysis, Product Development, Market Analysis, Customer Analysis, User Experience, Marketing Strategies, Target Market, Product Marketing, Data-Driven Decision-Making, Market Opportunities, Business Strategy, Marketing Channel, Cost Estimation
Intermediate · Course · 1 - 3 Months

Simplilearn
Skills you'll gain: Branding, Brand Marketing, Brand Strategy, Brand Management, Target Audience, Brand Awareness, Logo Design, Global Marketing, Digital Transformation, Brand Loyalty, Marketing, Marketing Design, Marketing Strategies, Marketing Effectiveness, Market Opportunities, Consumer Behaviour
Beginner · Course · 1 - 4 Weeks

California Institute of the Arts
Skills you'll gain: User Research, User Interface and User Experience (UI/UX) Design, Wireframing, UI/UX Strategy, Information Architecture, Mockups, User Experience Design, Responsive Web Design, Web Design, Adobe XD, User Interface (UI) Design, User Experience, Design Research, User Centered Design, Graphic and Visual Design, User Interface (UI), Prototyping, User Flows, Interaction Design, Design
Beginner · Specialization · 3 - 6 Months

Northwestern University
Skills you'll gain: Influencing, Persuasive Communication, Design Thinking, Data-Driven Decision-Making, Leadership, Strategic Communication, Innovation, Collaboration, Crisis Management, Negotiation, Organizational Leadership, Ideation, Team Leadership, Resource Allocation, Human Centered Design, Teamwork, Motivational Skills, Corporate Communications, Marketing Strategies, Marketing
Intermediate · Specialization · 3 - 6 Months

Alex Genadinik
Skills you'll gain: Keyword Research, Search Engine Optimization, Blogs, Web Analytics and SEO, Content Strategy, Digital Marketing, Brand Awareness
Mixed · Course · 1 - 4 Weeks

University of Toronto
Skills you'll gain: Sports Medicine, Physical Therapy, Injury Prevention, Exercise Science, Preventative Care, Health Education, Pain Management, Rehabilitation, Cardiology, Orthopedics, Oncology
Beginner · Course · 1 - 3 Months
University of Virginia
Skills you'll gain: User Story, Agile Software Development, Usability Testing, Agile Product Development, Design Thinking, Agile Project Management, Agile Methodology, Persona Development, Scrum (Software Development), Sprint Planning, Peer Review, Continuous Delivery, Product Testing, Customer Insights, User Research, Prototyping, User Centered Design, Kanban Principles, Product Development, Persona (User Experience)
Beginner · Specialization · 3 - 6 Months