Content strategy courses can help you learn audience analysis, content creation techniques, editorial planning, and performance measurement. You can build skills in optimizing content for different platforms, aligning messaging with brand goals, and using analytics to refine strategies. Many courses introduce tools like Google Analytics for tracking engagement, content management systems for organizing assets, and social media platforms for distribution, providing practical methods to implement your content strategies effectively.

Duke University
Skills you'll gain: Financial Modeling, Entrepreneurial Finance, Return On Investment, Due Diligence, Financial Forecasting, Capital Budgeting, Investments, Contract Negotiation, Entrepreneurship, Environmental Social And Corporate Governance (ESG), Investment Management, Fundraising, Negotiation, Business Modeling, Finance, Strategic Partnership, Capital Markets, Performance Measurement, Business Strategy, Growth Strategies
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Responsible AI, Creativity, Generative AI, Creative Thinking, Adobe Creative Cloud, Innovation, Creative Design, Design Software, Artificial Intelligence, Automation, Prompt Engineering, Communication, Content Creation, Storytelling, Visual Design, Collaboration, Problem Solving, Adaptability
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: TikTok, Storytelling, Content Creation, Video Editing, Video Production, Social Media Content, Social Media, Social Media Marketing, Target Audience, Business Marketing, Customer Engagement, User Accounts
Beginner · Course · 1 - 4 Weeks

The University of Edinburgh
Skills you'll gain: Video Production, Video Editing, Storyboarding, Media Production, Web Content Accessibility Guidelines, Developing Training Materials, Content Creation, Storytelling, Editing, Writing, Creativity
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Consultative Selling, Account Strategy, Account Management, Solution Selling, Sales, Sales Strategy, Negotiation, Enterprise Sales, B2B Sales, Price Negotiation, Sales Pipelines, Business Ethics, Conflict Management, Overcoming Objections, AI Personalization, Value Propositions, Ethical Standards And Conduct, Stakeholder Management, Proposal Development, Customer Retention
Beginner · Course · 1 - 4 Weeks

Copenhagen Business School
Skills you'll gain: Case Studies, Plan Execution, Peer Review, Innovation, Organizational Strategy, Business Planning, Business Strategy, Competitive Analysis, Business Management, Business Analysis, Strategic Thinking, Strategic Decision-Making
Mixed · Course · 1 - 3 Months

ESSEC Business School
Skills you'll gain: Marketing Analytics, Business Analytics, Forecasting, Peer Review, Statistical Methods, Predictive Analytics, Customer Analysis, Case Studies, Information Technology, Analytical Skills, Digital Transformation, Advanced Analytics, Statistical Analysis, People Analytics, Statistical Programming, Data Storytelling, Business Strategy, Complex Problem Solving, R Programming, Data Analysis
Advanced · Specialization · 3 - 6 Months

Skills you'll gain: Data Storytelling, Business Metrics, Key Performance Indicators (KPIs), Marketing Analytics, Bayesian Statistics, Data Visualization, Descriptive Statistics, Marketing Effectiveness, Statistical Hypothesis Testing, Target Audience, Marketing Strategies, Data Cleansing, Pandas (Python Package), Data Modeling, Data Analysis, Data Visualization Software, A/B Testing, Data Collection, Marketing, Interviewing Skills
Build toward a degree
Beginner · Professional Certificate · 3 - 6 Months

University of Pennsylvania
Skills you'll gain: Influencing, Active Listening, Negotiation, Communication, Communication Strategies, Persuasive Communication, Verbal Communication Skills, Contract Negotiation, Trustworthiness, Leadership, Interpersonal Communications, Business Communication, Strategic Communication, Relationship Building, Initiative and Leadership, Professional Networking, Innovation, Growth Mindedness, Personal Development, Optimism
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: User Research, Usability Testing, Stakeholder Engagement, User Experience Design, User Experience, Experience Design, Persona (User Experience), Workflow Management, Human Centered Design, User Centered Design, UI/UX Strategy, Wireframing, Prototyping, Design Thinking, Cross-Functional Collaboration, Information Architecture, Storytelling
Beginner · Course · 1 - 3 Months
University of Michigan
Skills you'll gain: Mathematical Modeling, Systems Thinking, Strategic Decision-Making, Innovation, Social Sciences, Strategic Thinking, Decision Making, Complex Problem Solving, Critical Thinking, Network Analysis, Economics, Probability, Market Dynamics
Intermediate · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Sustainable Business, Stakeholder Analysis, Global Marketing, Virtual Teams, Diversity Marketing, Business Ethics, Corporate Sustainability, Sustainable Development, Cultural Sensitivity, Stakeholder Engagement, Cultural Diversity, Environmental Social And Corporate Governance (ESG), Workplace inclusivity, Intercultural Competence, Consumer Behaviour, Market Analysis, Diversity Awareness, Culture, Design Thinking, Brand Strategy
Build toward a degree
Beginner · Specialization · 3 - 6 Months