Les cours en marketing peuvent vous aider à comprendre comment toucher des audiences, définir des messages et analyser les performances de campagnes. Vous pouvez développer des compétences en stratégie, segmentation, contenu, optimisation et analyse. Beaucoup de cours utilisent des outils utilisés en contexte professionnel.

Skills you'll gain: Product Assortment, Customer Communications Management, Content Management Systems, Retail Management, Retail Store Operations, Payment Processing, Payment Systems, Merchant Services, E-Commerce, Web Content, Product Management, Shipping and Receiving, Sales Tax, Marketing, Account Management, Order Fulfillment, System Configuration, Business
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Brand Marketing, Branding, Brand Strategy, Brand Awareness, Creative Design, Visual Storytelling, Target Audience, Brand Management, User Feedback, Customer Insights, Storytelling, Growth Strategies, Marketing, Driving engagement, Market Research, Target Market, Promotional Strategies, Social Media, Customer Analysis, Digital Marketing
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Marketing Collateral, Marketing Materials, Workflow Management, Graphic Design, Customer Engagement, Layout Design, Information Architecture, Design, Ideation, Digital Publishing, Marketing, Entrepreneurship, Digital Content, Business
Intermediate · Guided Project · Less Than 2 Hours

Skillshare
Skills you'll gain: Cinematography, Video Editing, Videography, Post-Production, Video Production, Storytelling, Proposal Writing, Proposal Development, Target Audience, Presentations, Visual Storytelling, Target Market, Writing, Sales Presentations, Editing, Promotional Strategies, Marketing, Concision, Creativity, Program Standards
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Facebook, Marketing Design, Marketing Materials, Promotional Materials, Social Media Content, Organizational Skills, Content Creation, Advertising, Branding, Social Media Marketing, Dashboard, Marketing, Graphic Design, Digital Advertising
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Pinterest, Canva (Software), Visual Storytelling, Content Creation, Social Media Content, Storytelling, Graphic Design, Digital Publishing, Driving engagement, Marketing
Beginner · Guided Project · Less Than 2 Hours

University of Colorado Boulder
Skills you'll gain: New Product Development, Product Development, Product Strategy, Product Design, Design Thinking, Product Planning, Innovation, Persona Development, Product Management, Team Management, Conceptual Design, Prototyping, Team Performance Management, Market Research, Sustainable Business, Design and Product, Project Portfolio Management, Agile Product Development, Marketing, Product Marketing
Build toward a degree
Beginner · Specialization · 3 - 6 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Media and Communications, Digital Media Strategy, Social Media Campaigns, Online Advertising, Social Media Marketing, Digital Marketing, Social Media, Marketing Communications, Digital Advertising, Digital Marketing Campaigns, Digital Communications, Marketing Channel, Customer Engagement, Media Strategy, Marketing, Advertising, User Feedback, Marketing Strategies, Strategic Communication, Communication
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Team Building, Collaborative Software, Canva (Software), Team Management, Design, User Accounts, Design Software, Content Creation, Marketing
Intermediate · Guided Project · Less Than 2 Hours
Skills you'll gain: Crisis Management, Business Ethics, Corporate Communications, Communication Planning, Data Ethics, Media Relations, Communication Strategies, Public Relations, Strategic Communication, Media and Communications, Stakeholder Communications, Business Communication, Ethical Standards And Conduct, Workplace inclusivity, Communication, Internal Communications, Diversity Equity and Inclusion Initiatives, Leadership and Management, Business Strategy, Marketing
Beginner · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: MarTech, Marketing, Digital Marketing Tools, Marketing Channel, Digital Transformation, Product Development, Marketing Strategies, Digital Marketing, Customer Advocacy, Promotional Strategies, New Product Development, Consumer Behaviour, Customer Engagement, Electronic Media, Innovation
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Social Media Marketing, Social Media, Social Media Strategy, Instagram, Social Media Analytics, Facebook, Brand Awareness, Marketing Effectiveness, Marketing, Driving engagement, Marketing Analytics, Branding, Business
Beginner · Guided Project · Less Than 2 Hours